Badass Direct Sales Mastery

About Jon Sneider:Jon Sneider is a seasoned marketing veteran, entrepreneur, and respected leader known for his pragmatic approach and proven track record of success. With multiple industry awards recognizing his creativity, innovation, and measurable business impact, Jon has earned a reputation as an expert in defining, promoting, and scaling some of the world’s most recognizable brands. Beyond the boardroom, he’s an avid outdoor enthusiast who can often be found carving turns on the ski slopes or adventuring through the Pacific Northwest and beyond in his camper.In this episode, Jennie Bellinger and Jon Sneider discuss:Sales are fundamental to business successConsultative sellingMarketing targets specific customer personasEffective advertisingCreativity and collaboration in advertising campaignsKey Takeaways:Effective sales isn't just about talking; it's about listening. When they talk, great salespeople ask questions that uncover a customer's true needs and desires.Marketing success hinges on understanding