Mafia Memoirs by Zenware

This week we visit with Bo Mortensen of Pure Detailers. We explore how he got started in the detailing industry and him creating and finding his niche.   Show Highlights  Going from a sausage maker to a detailer  Almost leaving detailing and then getting pulled in by an extremely professional group of detailers  Getting trained by Renny Doyle  The power of a professional group and mentors that he's found in The Detail Mafia.  Embracing and being "The King of Minivans"  Focusing on this lane is opening new opportunities   His unique way to market and build his business.  His recommendations for someone thinking about starting their auto detailing business    Contact or learn more about Bo:  Website: https://www.puredetailers.com/ Facebook: https://www.facebook.com/PureDetailers/ Instagram: https://www.instagram.com/puredetailers/  Mafia Memoirs is a production of Zenware.com and RoadFS.com Your hosts are Jody Sedrick and Rod Puzey