#futureproof Podcast

#FuturePRoof podcast: media in a mess In the latest edition of the #FuturePRoof podcast we discuss: City PR firm Tulchan has appointed former Scottish Tory leader Ruth Davidson as an advisor. You can’t legislate and lobby Are you helping your organisation prepare for Brexit? We talk about the opportunity for PR practitioners It’s not just social media that is being used to share disinformation. Journalists need to be critical voices and name sources Facebook is facing pressure in the UK and US over political ads. Legislation is urgently required but isn’t forthcoming A new #FuturePRoof project aims to give public relations a voice in the fast growing market of influencer marketing. The BBC is in danger of losing younger audiences, and its journalists need to up their game. BME PR Pros and W Communications initiatives to tackle diversity in public relations are welcomed