Social Root | New Age Sales Inspiration

Thank you for listening!

Welcome to Motor Trade Mastery with Jacob Sotiris.

With a world turning ever more digital, and our industry having to shift at a pace none of us could have anticipated. Is NOW the time for you to embrace digital and video?

What the heck happened?!

With the world looking very bleak for many right now. It's time to take a step back, breath and focus on what we CAN control. Double down on our strengths and come out of this thing stronger and more focused than ever before. This could be the worst thing to happen, or it could be the biggest OPPORTUNITY we've ever been given!

Stress and Uncomfortable aren't the words that initially spring to mind when we think of having a good life. But after a chat with my very good friend Harry Dempster, we came to the conclusion that without a little bit of stress, or feeling a little bit outside our comfort zone, you simply can't progress. If you liked today's episode please get connected with me on LinkedIn @ Jacob Sotiris

Me, Myself and a Chinese. Join me on the way back home from the local chinese and listen to my journey into the motor industry and video.

Why, in 2020, do we still worry about the opinions of absolute strangers? And how can this little hand held device (our phone) have such a positive influence on our customers and colleagues? In today's podcast we deep dive into why we need to care a little less and do a little more to achieve our sales goals in this ever changing industry.

The most famous YouTubers aren't necessarily the best YouTubers... they are the ones who were early to the platform and stuck at it until it became mainstream and accepted! It's the same with Sales in automotive. You don't have to be the best at sales and video to stand out and become the most known.

If anyone has ever told you that money doesn't buy you happiness, or that you shouldn't be motivated by money... well I have a message to them and you in this podcast. Let me know your thoughts on this subject

The next 3-5 years will be the biggest turning point our industry has seen in the last 20 years! Are you confident enough to embrace the change? If not, listen to this podcast!!

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As the old ways of communicating (TV, Radio, cold calling) become less and less impactful, we need to branch out and try new things to drive business. In this episode, I touch on a long game trick to building your reputation in your niche and becoming the 'go to' person when the time comes for your customers to buy.

Given the ever changing digital landscape, dealerships and sales individuals need to embrace the video era! Utilising and fully understanding the key platforms like AutoTrader can be the difference between a customer contacting YOU or your competition.

A quick self audit is sometimes all we need to refocus and grow as people. It helps us to acknowledge where we can improve and also reward ourselves for understanding our strengths! When was the last time you thought about what you're good at AND what you could improve on?

Ever wondered why your post on social media got 1 like and no comments? In this episode I go through what WORKS on Social media. And the 2 key elements to making sure you stay relevant and engaging with your followers.

Today I want to discuss how we've transformed the way people are using video in the dealership, to help stand out online, build value and increase leads and retention!

Listen. Embrace. Take Action. Time to step outside of your comfort zone and create the best life for you and your family! Leave nothing to chance. Get your head in the game, push your own boundaries and stand out from the competition.

Who else is ready to take 2020 by the horns and create an incredible life for themselves? Use the New Year New Me mentality to propel you to a better life in 2020. You know it, I know it, your time is NOW!

My favourite part of the sales process and everything else in sales... Video!! The list powerful content tool to engage, educate and entertain. Helping your customers learn more about you, your cars and your dealership. Don't underestimate the power of video.