Dos Marcos

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Sinopsis

The galaxy's greatest mattress podcast.

Episodios

  • New Era At Englander: Welcoming CEO Chealen Martin at the Helm

    25/03/2024 Duración: 38min

    It's an inauguration that no one wants to sleep through as Mark Kinsley passes the CEO baton to Chealen Martin.  In this episode, we're not just fluffing pillows; we're laying down insights with Chealen Martin, the newly minted president and CEO of Englander, who's ready to give us a peek under the covers of the mattress industry. From navigating the coils of corporate leadership to the plush comfort of customer-centric innovation, Chealen unfolds his journey through the mattress world and dreams up the future of Englander. With a blueprint for success that's as carefully crafted as their mattresses, Martin highlights the critical role of customer feedback in shaping a brand that people can't wait to sleep on. But it's not all springs and foam; Martin also dives into the competitive dynamics of the mattress market, revealing how Englander stands out in a crowded room thanks to robust partnerships with Sutherland, Corsicana, and BIA. These collaborations are the bedrock of Englander

  • Tuning Out the Toxic: Rebalancing the Sales Team Symphony

    18/03/2024 Duración: 30min

    When your star seller becomes a team toxin: what's the next move? Time to call the good doctor! Bob Phibbs, often hailed as the retail guru, rejoins The FAM in this episode to take a deep dive into the high-stakes world of managing rockstar salespeople without letting the show turn into a one-man band catastrophe. Imagine a business as a harmonious orchestra, but with a soloist who plays by their own rules, disrupting the melody. Bob explores the discordant note a high-flyer with a mismatched attitude can strike in a team, turning the workplace symphony into a cacophony. He advocates for a bold move—re-auditioning the entire ensemble to ensure every member can play the future tunes of success. The conversation doesn’t shy away from the tough decisions either, discussing how to tune up or tune out the prima donnas causing disharmony. By the finale, Bob’s advice crescendos into a powerful message: sometimes, you need to cut ties with the toxic stars to let the whole choir shine. This episode is less abo

  • Digital Dreams: How AI and Automation Shape the Future of Mattress Retail

    11/03/2024 Duración: 37min

    AI revolution in the mattress industry...is it a ticket to dreamland or a wake-up call to a nightmare? In an enlightening tête-à-tête, Brandon Hufstetler, a luminary in the mattress retail industry, peels back the curtain on the transformative power of AI and Chat GPT. With a touch of humor and a wealth of expertise, Brandon and Mark Kinsley, embark on a journey through the innovative landscape of Sleepology. They dive deep into the heart of generative AI and automation, revealing how these technologies are not just changing the game—they're redesigning the entire playing field. As they navigate the discussion, three pivotal themes emerge: The Democratization of Technology: Brandon eloquently illustrates how generative AI is leveling the playing field, empowering businesses of all sizes to wield the power of AI tools with unprecedented ease and efficiency. The Digital Human Touch: In a world craving personal connection, Brandon champions the use of digital humans to engage customers, merging the warmth

  • From Springs to Success: Kelly Christal's Entrepreneurial Journey to the Mattress World

    05/03/2024 Duración: 44min

    From the showroom floor to the corner office, Kelly Christal's journey from mattress salesperson to franchise mogul is a masterclass in turning dreams into reality, one sleep solution at a time. Kelly Christal's journey from a mattress salesperson to the owner of a Mattress Firm South Dakota franchise is a testament to entrepreneurship, innovation, and strategic partnerships. Starting in the competitive mattress industry, she transformed her role from frontline sales to leading a six-store operation, embodying the essence of entrepreneurial spirit through her understanding of customer needs and market gaps. Key takeaways from Kelly's story include her foundation on solid business practices, strategic partnerships with entities like the RBCG group and Harry Roberts, and technological innovations such as a successful bulk messaging campaign. These strategies not only propelled her business forward but also ensured customer satisfaction and operational efficiency. Celebrating the 10th anniversary of

  • Coupon Queen to Mattress Monarch: The Remarkable Rise of Kelly Charles From TLC Fame to Retail Royalty

    26/02/2024 Duración: 44min

    In a world where the value of a good night's sleep is often underestimated, one woman's quest to save a few dollars on groceries catapulted her into the realm of entrepreneurial success. Enter Kelly Charles, the erstwhile coupon queen of TLC's Extreme Couponing, who turned her penny-pinching prowess into a thriving empire as the CEO of Big Mattress Outlet. In this witty and engaging episode, Kelly peels back the layers of her unconventional journey from clipping coupons to clinching deals in the competitive mattress industry. With a mix of humor, humility, and hard-earned wisdom, she shares how her side hustle not only funded the inception of her mattress retail business but also laid the foundation for her transition from savvy shopper to business mogul. Kelly candidly discusses the hurdles she vaulted and the milestones that marked her path to success, including the pivotal inflection points in her business, the critical role of accountability and empathy in shaping a positive company culture,

  • Shopper Magnet: How Do You Fill Your Store With Customers?

    19/02/2024 Duración: 35min

    Ever had a shopping experience that felt more like a plot from a horror movie? Today’s episode takes "Nightmare on Elm Street" to a whole new level—except this time, it's all about the quest for the perfect mattress. Buckle up as Bob Phibbs, aka The Retail Doctor, shares his spine-tingling tale from the retail front lines. In an episode that's anything but a snooze fest, Bob Phibbs, our fearless guide through the retail jungle, recounts his harrowing journey through the world of mattress shopping—a tale filled with twists, turns, and lessons galore. Bob's personal horror story isn't just a tale of woe; it's a masterclass in what not to do in the world of mattress and furniture retail. With wit sharper than a memory foam cutter, Bob delves into the heart of creating a shopping experience that's as comfortable as the products being sold. He emphasizes the magic of storefront appeal, the art of providing a sanctuary for customers, and the importance of standing out in a crowded

  • Embracing New Beginnings: A Fresh Chapter Unfolds as Kinsley Bids Farewell to Englander to Focus on The FAM

    12/02/2024 Duración: 06min

    In a strategic pivot that reads like a well-crafted narrative, Mark Kinsley, after a rewarding five years at the helm of Englander, is embarking on a new chapter. Rather than a quiet exit, he’s transitioning with purpose, launching full throttle into The FAM community. This move coincides with Englander gearing up for a significant expansion phase, signaling a period of dynamic growth for the company. Simultaneously, the FAM community is witnessing a remarkable surge in engagement and impact, reflecting a thriving ecosystem in the industry.As Mark shifts into a strategic advisory role, his focus will turn to scouting for a sales-oriented leader to guide Englander through its next growth chapter. Key Takeaways: Englander is on the threshold of a major growth phase, poised for significant expansion. The FAM community’s growth and impact underscore the strength and reach of this industry. The resonance of Englander’s legacy and brand story with consumers is a powerful testament to its market positioning.

  • Inside the 2024 Vegas Market: Unveiling New Mattress Lines with Bedhead Marketing's Brandon Bain

    06/02/2024 Duración: 36min

    "Shaking Up Sleep: A Deep Dive into the Vegas Market with Brandon Bain" In this episode of the podcast, the conversation turns to the vibrant yet challenging atmosphere of the Vegas Market, featuring the insights of Brandon Bain, Founder and CEO of Bedhead Mareting. As an innovator and community builder in the realm of sleep, Bain offers a comprehensive overview of the event's dynamics, from the evident stagnation in product innovation to the paramount importance of trust and commitment in the industry. Episode Highlights: The discussion opens up about the Vegas Market's notable lack of innovation in product introductions, with a discernible caution among buyers to stick to tried-and-tested products. Bain emphasizes the significance of commitment to products and the cultivation of trust as indispensable for achieving success within the marketplace. The episode also brings to light the essential aspect of community and relationship-building, illustrated by the lively Famhouse party, blen

  • Big Bedding: Exploring The Massive Mattress Firm + TSI Merger with Brandon Hufstetler

    29/01/2024 Duración: 36min

    Major mattress industry shakeups are afoot!! This week on the show, retail wizard Brandon Hufstetler breaks down the implications of the recent Mattress Firm and TSI merger and shares strategies for retailers to thrive amidst the turmoil. The merger consolidates two mattress retail powerhouses, signaling a new era. What does this deal mean for other industry players? Brandon suggests a "wait and see" approach before making big changes. Monitor the merger's impact first. Be ready to reevaluate your unique value proposition and strengthen customer experience. Mark and Brandon also explored the growing role of AI and automation in retail. Though new technologies present challenges, applied strategically they provide opportunities to improve operations and serve customers better. Retailers who leverage data and tech wisely will maintain an edge. Takeways The merger between Mattress Firm and TSI has significant implications for the mattress industry and retailers. Retailers should wait and see

  • Breaking Bad (Habits) with Bob Phibbs: Overcoming the Reptile Brain to Advance Your Retail Skills

    22/01/2024 Duración: 40min

    Saddle up, retailers - the Retail Doctor is making a house call to diagnose your learning and training gaps! In this episode, Bob Phibbs sneaks in like Nancy Drew to investigate the mysteries plaguing your sales. Through his retail revelations, you'll learn the prescription for training and coaching your employees. Take two tidbits and call Bob in the morning if you still have poor customer service. Bob Phibbs, the self-proclaimed Retail Doctor, lets us in on industry secrets to concoct a cure for inadequate training. He distinguishes the diseases of learning and training, emphasizing the need for hands-on engagement versus mere information absorption. Coaching and rewards are highlighted as vaccines to reinforce training and boost performance. Bob advises constructing a positive learning culture, holding teams accountable, and tapping into personal motivation. The key to complete recovery is continuous improvement, debriefing, and crafting intentional habits. Consider Bob your retail pharmacist - foll

  • Cheat Code Unlocked:⚡️ Electrifying Leadership Tips to Energize Your Team

    15/01/2024 Duración: 40min

    Buckle up and get ready for a wild ride with leadership guru Brett Thornton, whose book Charged Leadership will jolt your business awake. This high-voltage author doesn't just discuss leadership - he zaps it with an electric current that will leave you buzzing. He crackles with insights on connecting with modern staff and customers alike. Thornton doesn't just write about adapting to new generations - he energizes and empowers leaders to make those vital connections. Like a lightning bolt, Thornton strikes at the heart of great leadership, emphasizing transparency and authenticity. He's no snooze when it comes to creating fun and engaged teams. Brett gives you the real shocker on firing employees - a stunning story that will transform how you lead. Fasten your seatbelts and get charged up! Thornton delivers a high-wattage message that will illuminate your path to leadership success. You'll be powered up and ready to electrify your team. Don't miss this dynamite opportunity to spark your

  • Mastering the ‘Art of No’: How Mattress Professionals Can Shed Dead Weight, Avoid Whiplash, and Unlock Their Best Year Ever

    08/01/2024 Duración: 29min

    Wow! What a year it has been! In this episode, Mark Kinsley takes time to reflect on the past year and express gratitude for the incredible guests and events that have shaped the mattress industry community. He highlights the success of Dream Camp and Sleep Summit, two of the year’s premier events, and announces exciting things to come. Mark also celebrates Englander’s impressive 130 year anniversary milestone. Discussing the show’s impact, Mark shares how the Mattress Mentorship Mastermind has empowered so many through mentoring and inspiration. He recounts heartwarming stories from Dreams for All, an event focused on giving back. As he looks ahead to 2024, Mark encourages listeners to be intentional, prioritize their values, and focus on building habits and systems for long-term success. He thanks the community for their involvement this past year and invites everyone to continue connecting through upcoming events and resources. Mark is optimistic about the future and eager to continue growing the community

  • Sleep Summit Show: Wrapped 2023 - Part 1

    11/12/2023 Duración: 15min

    ....And it's a wrap!! 2023 is coming to a close and so is the first year of the Sleep Summit Show! We're recapping hottakes from all of our favorite episodes and we're reconnecting with Greg Law, Kyle Deets, Seth Goldberg, Paul Longman, James Perez and many, many more! 2023 has been a whirlwind year for The FAM with the second annual Dream Camp in Key West Florida and the launch of the industry's newest and hottest event - Sleep Summit in October! We're thrilled with where we are as a FAM and we can't wait for 2024! --- Send in a voice message: https://podcasters.spotify.com/pod/show/sleepsummitshow/message

  • Shot Thrice, But Not Out: An Unbreakable Soldier's Take on Grit, Growth and Guiding Teams

    27/11/2023 Duración: 51min

    Shot in the back three times and living to tell the tale! In this episode, decorated veteran Chuck Ritter sat down for a fascinating conversation sharing lessons learned over his 25-year career in Army Special Forces. Ritter highlighted the intense 2013 combat experience that resulted in him getting shot three times while rescuing an Afghan soldier. Showing unbelievable grit, Ritter returned to battle just months later after extensive surgeries and rehab. Amidst riveting stories, Ritter unpacked leadership, self-improvement and optimization philosophies honed through hundreds of missions. Effective leaders must balance humility, self-awareness and decisiveness - listening yet synthesizing input to make necessary calls. He stressed that relevance requires constant learning and avoiding complacency. The conversation offered motivating testimony to Ritter's courage and service alongside practical wisdom applicable far beyond war zones. Listeners can learn much from this heroic soldier's resilience min

  • Welcome to the A.I. Sleep Revolution: Bryte Introduces "Sleep Concierge" in its Innovative Smart Mattress

    20/11/2023 Duración: 39min

    The dream of AI mattresses that rock you to sleep. Rex Harris is the chief product officer at Bryte, a company creating restorative sleep technology using leading edge science. Now, Bryte is taking their mattress and including features of advanced AI and generative capabilities like Sleep Concierge, to provide tailored sleep advice and adjusts mattress comfort in real time. In this episode, Harris discussed how Bryte leverages AI to create personalized sleep experiences. He explained that the mattress contains over 90 independently controlled air coils that gently inflate and deflate to mimic the feeling of being rocked to sleep. Paired with synchronized audio, Bryte’s signature “Somnify” experience induces deep relaxation, even in the middle of a bustling convention hall, as the host discovered after testing it out. TAKEAWAYS 1) Bryte has evolved from using predictive AI that responds to the sleeper’s movements to conversational AI that provides empathetic sleep coaching. 2) The AI looks at long-term slee

  • How to Plan 2024 Using The Big A## Calendar and More

    13/11/2023 Duración: 13min

    Get Intentional and energized for 2024! Mark Kinsley, host of The Sleep Summit Show, goes solo in this week's episode shares some incredibly valuable insights to help you get intentional and energized as you wrap up 2023 and look ahead to the new year. So where do you start? First, break down your business planning into three key buckets: goals, strategies, and tactics. Clearly define your quantifiable goals for 2024, determine the strategies and resources needed to achieve those goals and finally, outline the specific tactics and assets required to execute your strategies. This goal-strategy-tactic framework provides a clear roadmap. Second, create a one-sheet with your major initiatives for 2024. Refer back to this anchor document throughout the year to stay focused on key priorities amidst the swirl of business demands. Kinsley utilizes a "big ass calendar" to map out his year at a glance, scheduling personal adventures and other "big rocks" before filling in obligations and co

  • The Rx For Women's Sleep Success with Dr. Valerie Cacho (Plus, a Peek at Clinical Hypnotherapy)

    06/11/2023 Duración: 31min

    Sleep doesn't have to be elusive - a women's sleep expert reveals ways to help you get the best night's rest ever! In this episode, Dr. Valerie Cacho joins Kinsley to discuss clinical hypnotherapy, the importance of sleep hygiene and signs of sleep apnea in women! Dr. Val is an integrative sleep medicine physician and women's sleep expert who founded Sleephoria to help midlife women struggling with sleep and provides a holistic approach to improving sleep. Key Takeaways: 1) Clinical hypnotherapy retrains the brain for relaxation and sleep by accessing the subconscious mind. Dr. Val describes using positive visualization and suggestions to reprogram thought patterns around sleep. She shared an amazing success story of a patient sleeping only 3-4 hours a night who increased sleep time to 8 hours after just two sessions. 2) Dr. Val shares sleep hygiene tips like sunlight upon waking, a consistent bedtime routine, and reserving the bed for just sleep and sex. She cautioned against using the

  • BedTech President Darren Sparks: Dare to be Different and Stand Out

    30/10/2023 Duración: 37min

    Struggling to stand out in the mattress industry? Darren Sparks, president of BedTech, shares his playbook for success in this episode of The Sleep Summit Show. Mark Kinsley, sat down with guest Darren Sparks, president of BedTech, to discuss the bedding industry and keys to success in retail mattress sales. Darren spoke about the importance of customer service, providing value to the customer, and properly training sales staff. He emphasized being energetic, friendly, and solution-oriented when interacting with customers to create a memorable experience. Darren also talked about hiring top talent, treating employees well, understanding their motivations, and speaking their “love language” to get the best performance. Three key takeaways from Darren: 1) Focus on speedy customer service. Jump on issues immediately and have a sense of urgency. 2) Offer high quality products at reasonable prices. Customers want to feel they are getting good value. 3) Invest in sales training. Employees won’t sell what they

  • "This Changes Everything" - Don't Miss Sleep Summit's EPIC Announcement with Jason Friedman

    16/10/2023 Duración: 25min

    In this episode, legendary business builder Jason Friedman joins Mark Kinsley to recap Sleep Summit 2023. More than 100 mattress professionals gathered for the first-ever event featuring 18 speakers. One retailer said, "I took 14-pages of notes!" Sleep Summit attendees enjoyed two-days jam packed with networking, professional development, amazing food, and an exclusive evening at the world-renowned  Crystal Bridges Museum of American Art.  Did you miss Sleep Summit? Good news for you mattress entrepreneurs and business builders — there’s a path forward! You’re invited to join us at 2 p.m. EST on Oct. 17th to be part of this EPIC announcement. Register here >> https://cxformula.zoom.us/meeting/register/tZMoc-iupz4pE9EwEeRJ3ZEXKaM-r41HfUbA#/registration --- Send in a voice message: https://podcasters.spotify.com/pod/show/sleepsummitshow/message

  • From Bike Shop Attic to $3B Tech Titan: The Unstoppable Journey of Podium Co-Founder Dennis Steele

    09/10/2023 Duración: 01h05min

    Dennis Steele is the co-founder of Podium—a company they’ve taken from the attic of a bike shop to being named Forbes’ Next Billion Dollar Startups, Forbe’s Cloud 100, #13 on the Inc. 5000 list, and Fast Company’s World’s Most Innovative Companies. Podium started as a reviews company, but that was just the beginning. Now Podium is leading the charge to modernize the way business happens locally—powering everything from reviews to messaging and insights. Podium is a complete Interaction Management Platform, handling the full communication process for businesses. In this episode, you’ll hear the incredible story of how Dennis and his cofounder Eric figured out a way to help Eric’s dad get his happy customers to leave reviews for his tire shop.Plus, Dennis reveals the very first conversation they had with a potential customer that made them know they had an idea that was going to work — and it was going to be big. Discover how Podium evolved from reviews into a full platform that 100,000+ customers use fo

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