Sinopsis
International Best-Selling Author, 7-Figure Business Owner, and Wife & Mom, Stacy Tuschls real talk with top industry experts subtracts the overwhelm and gives you real, raw and honest scoop on how to run a successful business empire (all while enjoying life). Shes Building Her Empire podcast covers everything from embracing your passion and charging top-dollar for your skills to creating an actionable 6-figure (and beyond) business strategy and MORE! Stacy has interviewed some of the biggest names in the industry like Carrie Green from the Female Entrepreneur Association, Jill Stanton from Screw the Nine to Five, Nicole Walters, James Wedmore, and so many more. Come hang out with us, its time you build your empire.
Episodios
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#87: Do Whatever You Want — Whenever You Want — With Whoever You Want, with Elizabeth DiAlto
29/08/2016 Duración: 27minElizabeth DiAlto is known for her raw, honest, and grounded approach to self-help and spirituality. She is the founder of Wild Soul Movement, the author of “Untame Yourself,” and the host of the popular Untame The Wild Soul Woman podcast. She’s been a teacher, leader, speaker, coach, and trainer to groups and individuals for 13+ years, and she also consults organizations ranging from startups to large corporations such as Dove UK. In this episode, Elizabeth and Stacy discuss the freedom and flexibility that entrepreneurship provides. Some highlights include: “I didn’t decide to start it, it decided it needed to be started and chose me.” At minute 3:00, Elizabeth talks about how her business was born. Money is just an expression of commitment. At minute 10:00, Elizabeth talks about various coaches that she’s worked with and why they’ve been worth their steep price tags. “I’m never striving for balance.” At minute 14:00, Elizabeth talks about why work-life balance doesn’t exactly exist for her — but something c
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#86: How to Use a Subscription Service in Any Business, with Stacy Tuschl
26/08/2016 Duración: 12minStacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today we are going to chat about making sure your business has consistent revenue coming in each month. I am going to briefly explain why every type of business really needs to stop finding one off customers and start building ongoing relationships with them. Some highlights include: If you don’t think your business can have some sort of consistent monthly revenue, I can promise you think again. Your business does have a way of offering an ongoing product. (minute 1:00) One book that really opened my mind was John Warillow’s book “The Automatic Customer.” We’re going to be talking about the 9 different way John discusses in his book about to do the subscription based model. These are the 9 models that we will be discussing: Th
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#85: Start Small and Grow From There, with Cheryl Tan
24/08/2016 Duración: 26minCheryl Tan spent twenty years in front of the camera as a reporter, anchor, and host. She left the newsroom in 2014 to launch Tan Media LLC, a media strategy consulting company based in Virginia Beach, Virginia. Tan Media LLC offers entrepreneurs private, group, and virtual sessions on media preparation, media messaging and media outreach. In this episode, Cheryl and Stacy discuss how to make the leap into entrepreneurship and how to prepare and make mistakes the right way. Some highlights include: “Two years ago this month I left television news, and it was probably the scariest thing I’ve ever done.” At minute 2:00, Cheryl talks about making this huge decision and what her life has been like since then. Lots of business owners aren’t very good at marketing. At minute 5:00, Cheryl talks about what being a journalist has added to her new consulting company. “I’m very deliberate about making it the way I want it to be right now.” At minute 12:00, Cheryl talks about how she was able to find work-life balance by
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#84: A Coach Can Tell You Where Your Blind Spots Are, with Makenna Johnston
22/08/2016 Duración: 24minMakenna Johnston is the author of the book “The Intention Generation,” a business & life coach for visionary leaders, and the proprietor of La Peetch, Julia Child’s former home in France. She is an entrepreneur who is all about shaking up the status quo. She’s been called an awareness alchemist, a shiny unicorn, an artist, and speaker. Her mission on this earth is to make sure that visionaries are doing the work they were put on this earth to do. And to do it with joy, ease, and presence. In this episode, Makenna and Stacy discuss how to get through the challenges of entrepreneurship. Some highlights include: “The desire to pivot to business coaching was a big shift.” At minute 2:00, Makenna talks about what made her decide to take her career in the direction it’s in now. Invest in your business. At minute 6:00, Makenna talks about the negative impact not investing in her business had. “I try to disconnect as frequently as possible.” At minute 8:00, Makenna talks about her own work-life balance. You can’t
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#83: Balancing Product/Service Development with Marketing, with Stacy Tuschl
19/08/2016 Duración: 12minStacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today we will be answering another question from one of our listeners. Carol wants to know how a new entrepreneur can balance their time between promoting and building their business and actually doing the work that they are paid to do. Some highlights include: No matter what kind of business you run, the two biggest areas you need to focus on are the development of your product, program, or service and then the marketing of that product, program, or service. (minute 2:00) People will get to know you faster than you think, so you need to have something that you can actually sell. If you don’t have something to sell, you’ll be losing out on sales. (minute 3:00) Unfortunately, the product and marketing of the product are just 2 o
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#82: Delegate or Stay Small Forever, with Jim Palmer
17/08/2016 Duración: 34minJim Palmer is a marketing and business building expert and in demand coach. He is the founder of the Dream Business Academy and Dream Business Coaching and Mastermind Program. Jim is the host of Dream Business Coach TV, the hit weekly Web TV show watched by thousands of entrepreneurs and small business owners and he is also the host Stick Like Glue Radio, a weekly podcast based on Jim’s unique brand of Smart Marketing and Business Building Strategies. Jim is best known internationally as ‘The Dream Business Coach’ and creator of No Hassle Newsletters, the ultimate ‘done-for-you’ newsletter marketing program used by hundreds of clients in nine countries. In this episode, Jim and Stacy discuss how to run your business in the most efficient way possible so that you can work on what you should be working on, when you should be working on it. Some highlights include: “When you’re that low, the only place you can go is up.” At minute 1:00, Jim talks overcoming an incredibly difficult time in his life and deciding t
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#81: Focus on the Big Picture, with Robbie Baxter
15/08/2016 Duración: 28minRobbie Kellman Baxter is the founder of Peninsula Strategies LLC, a management consulting firm, as well as the author of “The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue,” a book that has been named a top 5 Marketing Book of the Year by Inc.com. She coined the popular business term Membership Economy”, which is now being used by organizations and journalists around the country and beyond. In this episode, Robbie and Stacy discuss how you are able to communicate and monetize the value your business provides. Some highlights include: “I thought I would end up running someone else’s company.” At minute 2:00, Robbie talks about what made her decide to change career paths and become an entrepreneur. How do you keep evolving your offering? At minute 4:00, Robbie talks about what it takes to run a subscription-based business. Don’t give it all away. At minute 11:00, Robbie talks about why you need to be paid for the value you provide. “I love the flexibility
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#80: How to Choose the Right Conference to Attend, with Stacy Tuschl
12/08/2016 Duración: 11minStacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today we will be answering another question from one of our listeners. Jen wants to know how to decide which conferences she should attend and if I have any tips for making the most out of a conference. Some highlights include: It’s about the content. At minute 1:00, I talk about how to decide if the content a conference provides is something that you need right now or if it’s something that can wait. You will also need to take into consideration the host and the speakers of the conference. At minute 2:00, I talk about how to choose conferences based on who will be there. The other guests at the conference are also important to consider. You may have to work alongside these people, so you’re going to want people that will push
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#79: Everybody Starts From Zero, with Grant Baldwin
10/08/2016 Duración: 28minGrant Baldwin is the creator of the Booked And Paid To Speak training program, a nationally known keynote speaker, and author. His podcast and training site “The Speaker Lab” provides weekly training to speakers at all levels of their business. As a speaker, Grant has given hundreds of presentations and has spoken to over 400,000 people in 45 different states through leadership conferences, conventions, and other events. His book and curriculum for students, “Reality Check,” is taught in 400 schools around the country. In this episode, Grant and Stacy discuss running a business that allows you to enjoy your life. Some highlights include: Even if it’s a trainwreck, just give it a try. At minute 2:00, Grant talks about why he dove head first into his business. Pay attention to your numbers. At minute 7:00, Grant talks about why you have to pay attention to what’s coming in and out, every single day. “I don’t know that it exists, but that’s not necessarily a bad thing.” At minute 10:00, Grant breaks down work li
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#78: You Don’t Need to Justify Anything to Anyone But Yourself, with Jason Treu
08/08/2016 Duración: 31minJason Treu is a top business and executive coach and sales leadership trainer. He’s a leading expert on leadership, culture, influence, and relationship building. He helps his clients get unstuck and find their purpose, put the passion back in their lives, create additional wealth, and build social, communication, emotional, and leadership skill sets to take their business/career to the highest levels. He’s worked with well-known CEOs such as Steve Jobs, Mark Hurd at HP, and many others. He’s helped his clients meet influencers such as Tim Cook, Bill Gates, Richard Branson, and many others. Jason’s bestselling book “Social Wealth: the how-to guide on building personal and professional relationships” has sold more than 36,000 copies and has been #1 in four business and self-help categories. In this episode, Jason and Stacy discuss what it takes to grow your business from the early days of your business. Some highlights include: “If it doesn’t work, I can walk away from it.” At minute 5:00, Jason talks about ju
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#77: You’ve Got to Know Your Numbers, with Jim Jozwiak
05/08/2016 Duración: 28minJim Jozwiak has been an entrepreneur all his life. Starting young as a professional trumpet player for 25 years, Jim worked with some of the giants in the entertainment world. 17 time Grammy award winner Tony Bennett, Mel Tormé, Ella Fitzgerald, the Rock and Roll Hall of fame Temptations, Frankie Valli and the Four Seasons and scores of others, including playing at President Clinton’s first inaugural in Washington D.C. In 1984, Jim founded Band For Today which is an outsource company for music education to schools. In 2013 the company went national and is now running in 15 cities in 5 states. In the 30 years since the company was founded, Band For Today has provided music education for over 30,000 students. Jim and his wife Leah have three children who are also successful entrepreneurs in the music business. Daughter Brittany was seen by 10 million people on American idol performing behind Diddy, along with backing Nicki Minaj. Son Nick recently performed at the Bern Switzerland Jazz Festival and youngest dau
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#76: Who Are You, Who Are You Talking To, and What Are You Saying?, with Kyra Reed
03/08/2016 Duración: 30minKyra Reed is an industry veteran and a community-focused brand innovator. She brings a unique and fresh social-first approach to brand marketing and digital strategy. Prior to co-founding [made to order], she spent 15 years working with dozens of companies of all sizes ranging from traditional to social marketing, including start-ups, mid-size businesses, and Fortune 500 companies. In this episode, Kyra and Stacy discuss ways that you can create a great social media strategy and how to overcome some of the challenges you will face. Some highlights include: Do you ever feel overwhelmed by social media? At minute 5:00, Kyra talks about her system for understanding social media called The Social System. Need help? At minute 15:00, Kyra talks about the services that [made to order] offers. Don’t make your audience feel like you’re in it for the sale. At minute 20:00, Kyra talks about creating a balance of offering value and asking for a sale. Be careful when scheduling content. At minute 25:00, Kyra talks about w
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#75: You Never Know Where Inspiration Will Come From, with Sharí Alexander
01/08/2016 Duración: 29minSharí is a persuasiveness coach known for bringing the “dark arts” of influence into the light. She has built her career as a speaker, writer, trainer and coach by revealing powerful secrets behind conversational influence. She has personally learned the best persuasive triggers and techniques from master influencers, including CIA field agents, hostage negotiators, con-artists, HUMINT officers, interrogators, trial attorneys, mentalists, undercover law enforcement, and even pick-up artists. Her mission is to put these powerful skills in the hands of entrepreneurs and leaders so that they can effectively be a positive influence in their businesses and lives. In this episode, Sharí and Stacy discuss being a lifelong learner and how and why you should learn from whoever you can, not just people in your own field. Some highlights include: “I was in a job that I was very, very good at, and I hated it.” At minute 1:00, Sharí talks about why she decided to jump into entrepreneurship. Go to exceptional, highly-culti
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#74: My Personal Story, with Stacy Tuschl
29/07/2016 Duración: 13minStacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Last Friday I talked about the importance of sharing your story and it occurred to me some of you might not know my story or my background. I interview guest experts every Monday and Wednesday and you get to hear their stories but I don’t really get the chance to share mine and today I want to share with you how I got started on this entrepreneurial journey. Some highlights include: I was definitely the bossy kid growing up. I always had to be in charge, it was my way or the highway. At minute 0:00, I talk about my early years. When I joined a new high school, I needed to make friends. I decided to join the dance team, and I absolutely fell in love with it. After four years, I knew I didn’t want my dance career to be over, but
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#73: At The End Of The Day, What Do You Want?, with Jen McDonough
27/07/2016 Duración: 31minJen McDonough, also known as The Iron Jen, a motivational storyteller, engaging Amazon Top 100 author, and business coach, empowers the Everyday Hero to unleash their very best. Jen and her family are most known for paying off over $212,000 worth of debt and medical expenses in 4 years. Their story has been featured in local, national and international media. She is also an 8-time national weightlifter, MN Hall of Fame inductee, and 2-time US Olympic Festival medal winner as well as an Ironman triathlete. All 3 of her books have hit Amazon’s Top 100 categories including her book 5 Minutes a Day to Living Beyond Rich which hit #1 under Amazon’s budgeting category. In this episode, Jen and Stacy discuss Jen’s incredible journey out of debt and into entrepreneurship as well as getting everything you want out of all facets of life. Some highlights include: What do you want in your life? At minute 2:00, Jen talks about why she started a business in a time when most people would never even think of taking that on.
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#72: You Must Do Your Inner Work, with Emily Filloramo
25/07/2016 Duración: 27minEmily Filloramo is the author of the book “How to Permanently Erase Negative Self-Talk So You Can Be Extraordinary” and the Founder of Be More Extraordinary Academy. She talks about transforming yourself into the most extraordinary version possible. She is also a graduate of Cornell University. In this episode, Emily and Stacy discuss working on yourself, working on your business, and how to balance the two. Some highlights include: “Stop looking for another job.” At minute 2:00, Emily talks about how her financial planner convinced her to become an entrepreneur. Make sure your paid mentor is delivering value. At minute 7:00, Emily talks about why her mentor wasn’t delivering the value she needed. Who do you love to serve? At minute 15:00, Emily talks about the marketing ideas that she had to learn when she became an entrepreneur. “Because this is what I love doing, this isn’t work.” At minute 19:00, Emily talks about why work-life balance doesn’t exist and why it doesn’t have to. “The challenge is cannot clo
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#71: I Want to Interview You, with Stacy Tuschl
22/07/2016 Duración: 09minStacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. I recently got back from Podcast Movement in Chicago, and I would love to share a little bit about it and my biggest takeaways from the event as well as something that is going to involve you coming on the Business Rescue Road Map! I don’t remember exactly how I found out about Podcast Movement, but when I saw that it had speakers like Pat Flynn and John Lee Dumas, my interest was definitely sparked. The event was around $500 and the cool thing about it was it had a bunch of different rooms, maybe eight or so different presentations going on from leading industry experts. What I really liked about it was they had different tracks that you could follow. There was a marketing track, a monetization track, one for the technical sid
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#70: Don’t Take Your Eyes Off The Pipeline, with Kendra Prospero
20/07/2016 Duración: 29minKendra Prospero is CEO & Founder of Turning the Corner LLC, a career coaching, recruiting, and business cultivation services organization helping job seekers and companies transform the way they think about work. Kendra has given hundreds of presentations to corporate executives, business professionals, Human Resource professionals, and job seekers transforming the way people think about work. She loves helping people get results. In this episode, Kendra and Stacy discuss making it through the early stages of business and all the challenges that come along with that phase. Some highlights include: You probably won’t make money right away. At minute 1:00, Kendra talks about the beginning stage of running a business and the sacrifices that have to be made. Figure out what you don’t want to do. At minute 8:00, Kendra talks about how to hire the right employees when you’re hiring new employees. “You need to have a grasp on a sales cycle.” At minute 12:00, Kendra talks about the sales funnel and why it’s so im
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#69: Revisit Where Your Creativity Takes You, with Brad Harker
18/07/2016 Duración: 31minBrad Harker is a published author, speaker, performance coach, and host of the top-rated Influence podcast. His creativity and passion for problem solving has fueled a robust entrepreneurial background that includes the creation of several companies and more than a quarter-billion dollars in sales. Brad’s published book, “The Laws of Influence – Mastering the Art of Sales, Leadership, and Change” has been recognized by a number of outlets, including Forbes. In this episode, Brad and Stacy discuss the challenges of entrepreneurship and why it’s so important to create something of value. Some highlights include: “I went after so many things that were hollow.” At minute 1:00, Brad talks about making the mistakes of chasing money early in his career and the changes he made to become the happy, successful person he is today. Don’t get so caught up in money. At minute 10:00, Brad talks about why he’s not a big fan of investing and why he would rather enjoy the fruits of his labor. There are different stages of work
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#68: When to Drop a Social Media Platform, with Stacy Tuschl
15/07/2016 Duración: 07minStacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. In today’s episode, we’re going to talk about when to drop a social media platform. As we all know, there are just so many different social media platforms out there, and that can be incredibly overwhelming. The experts always say to master one or two platforms before adding more, but that’s often easier said than done because the pressure is so great to be everywhere. Some highlights include: Sometimes a social media platform isn’t worth being on, and sometimes a big platform can take a nosedive. You need to know when to drop a platform so that you’re not wasting money. (minute 1:00) Everybody always asks me why I’m still on Periscope, which many see as a dying platform. So why am I there? I don’t care if a platform is dying b