Uk Export Advice

Informações:

Sinopsis

Are you a UK manufacturer? Hear case studies of how businesses just like yours have taken the plunge and grown their business through exporting. Don't wait for global competitors to come and take your business get out there and get a slice of the growing markets around the world. In this podcast you will hear exactly the steps UK businesses have taken to find and serve international buyers and advice from the UK's leading experts who can help you on your way to export success.

Episodios

  • 43 - Facebook For B2B Marketing Overseas

    06/05/2019 Duración: 22min

    If you are looking to grow your B2B business overseas you may not have considered Facebook as a lead generation platform. However Facebook advertising has a whole range of targeting options that could make it one of the most cost effective ways of breaking into a new market. My name is David James and in this episode of UK Export Advice I’m talking to Jai Khan Head of New Business at digital marketing agency Push. If you haven’t used Facebook advertising yet, listen to this interview and get an insight into why it is so effective for both B2B and B2C marketing. If you would like to get every episode sent straight to your email inbox just go to UKExportAdvice.co.uk and put your email address in the signup box. If you would like any help with your business communications you can drop me a line on David@UKExportAdvice.co.uk and I’ll do whatever I can to help.

  • 42 - China Life Sciences Cooperation Opportunities

    01/05/2019 Duración: 20min

    China is going through a healthcare revolution as the population becomes more affluent, lives longer and has greater expectations of what healthcare provision they should receive. The Chinese government is focusing on innovation as the way to solve the nation’s most pressing healthcare problems and is investing heavily in research and development and international partnerships. My name is David James and in this episode of UK Export Advice I’m talking to Qionger He, a former scientist at GSK who now works for the Department for International Trade in their Life Sciences team based in China. Qionger explains the huge opportunities for British life sciences businesses to get Chinese investment, work on joint ventures and accelerate their trials to gain global clinical acceptance. My name is David James and I would just like to say thank you for taking the time to listen to this episode. If you would like to get in touch with the Qionger or anyone else at the Department for International Trade’s life sciences

  • 41 - Selling Online to China for B2B Tidyco Case Study

    30/04/2019 Duración: 28min

    Tidyco is a company that uses their own online webstore to sell industrial components and systems to China. My name is David James and in this episode of UK Export Advice I'm talking to Barry Aldridge Head of Marketing at Tidyco about exactly how he made it all work. One of the key challenges and successes for Tidyco was integrating AliPay into their webstore so that Chinese customers could pay using a method they were familiar with and trusted.

  • 40 - Medical Device Certification In China

    24/04/2019 Duración: 18min

    If you have a medical device and want to get it into the Chinese healthcare market you will need to get it certified. My name is David James and in this episode of UK Export Advice I’m talking to Anna Fischer from CISEMA a business that helps western companies get their products certified in China. This episode is part of our China Life Sciences series which is released on Thursdays, our digital trade and export services episodes are released on Tuesdays. If you would like to ask Anna any questions about how to get your products certified for the Chinese market you can drop me a line on David@UKExportAdvice.co.uk and I’ll put you in touch or you can visit cisema.com for more information. If you would like to get every episode of UK Export Advice delivered to your inbox please visit UKExportAdvice.co.uk and put your email address in the sign up box. Finally if you have any questions about life sciences and healthcare opportunities in China please drop me an email on david@UKExportAdvice.co.uk and I’ll get

  • 39 - International Search Engine Optimisation with Charlie Ruigrok

    22/04/2019 Duración: 29min

    Want to get your website found by customers from all over the world? If you do listen to this episode of UK Export Advice where we find out about international search engine optimisation. My name is David James and in this episode I’m talking to Charlie Ruigrok one of the Department for International Trade’s Digital Trade Advisors. Charlie tells us about the technical and tactical aspects of getting our websites to rank highly no matter what language or what search engine your potential customers are using. From translation tips to link building strategies Charlie covers it all

  • 38 - Life Sciences in China; $4 billion sales for AstraZeneca with Shaun Grady

    18/04/2019 Duración: 08min

    AstraZeneca did $4 billion of business in China last year which was a 25% year on year growth from the year before. This makes China AstraZeneca’s number two global market and it’s not going to be long before it overtakes the USA as their most valuable. So why is a British pharmaceutical company like AstraZeneca doing so well in China? Well it’s because of the Chinese government’s commitment to radically improving the healthcare provision to the Chinese people and their openess to creating opportunities and partnerships for British healthcare and life sciences providers. My name is David James and in this episode of UK Export Advice I talk to Shaun Grady Vice President of Business Development Operations for AstraZeneca. Shaun had just spoken to the Department for International Trade’s life sciences road show in Cambridge and I managed to grab a few minutes with him afterwards. This episode of UK Export Advice is part of our China Life Sciences series which are released on Thursdays. Episodes about digital t

  • 37 - China brilliant e-commerce solution for consumer products with Byron Constable CMO Avenue51

    16/04/2019 Duración: 26min

    Are you interested in using e-commerce to sell to the huge number of Chinese online consumers? Avenue 51 have developed a ridiculously simple route to market for British companies selling consumer goods. Their new distributor model is used by 100 British brands including Waitrose, Royal Mail and Brompton Bikes to sell easily and efficiently into the world’s biggest online market. My name is David James and in this episode of UK Export Advice I talk to Byron Constable, Chief Marketing Officer at Avenue 51 about how they have made the difficult process of selling online to China very, very easy.

  • 36 - China; Healthcare and Life Science Opportunities an overview with Kevin Holland

    11/04/2019 Duración: 25min

    China is going through a healthcare revolution with the market now approaching a trillion dollars, up to three hundred million dollars of which is in healthcare products. This presents huge opportunities for British life science and healthcare companies. The Department for International Trade are treating this as a strategic priority and have established a team of twenty five health sector advisers based in China whose sole mission is to help you make a success of entering this exciting and rapidly growing market. My name is David James and in this episode of UK Export Advice I’m talking to Kevin Holland the Minister - Counsellor for Life Science, Health and Social Care for the Department for International Trade based in Beijing. Kevin provides us with a fascinating overview of the scale of the opportunity and which sectors represent the best opportunities for British expertise. This episode is the first of a series of podcasts that focus on the health and life science opportunities in China. I will be rel

  • 35 - China's Digital Landscape and Buyer Behaviour with Byron Constable of Avenue51

    09/04/2019 Duración: 27min

    Chinese consumers purchased more goods online than any other nation with over $300 billion spent via e-commerce channels in 2018. My name is David James and in this episode of UK Export Advice I talk to Byron Constable who established China’s first digital marketing agency back in the 1990’s. Byron now works as the Chief Marketing Officer for Avenue 51 and advises British retailers and consumer product companies on how to sell online in China. In this episode we talk about the digital landscape in China and how Chinese consumers make their buying decisions.

  • 34 - Sell on Amazon's Pan-European Network with Just 1 Click! With John Barlow

    01/04/2019 Duración: 17min

    We are all used to easily buying products from around the world with just one click on the Amazon.co.uk website. In this episode of of UK Export Advice we hear from John Barlow from Amazon who explains how easy it is for us to start selling on Amazon.co.uk and with the click of just one button we can sell instantly across their pan-European network.

  • 33 - How to Build Business Relationships in China with Matthew Grandage

    26/03/2019 Duración: 36min

    In China business is done between individuals who know and trust one another - not between faceless organisations. So how are business leaders in the UK going to build these types of personal relationships and what is going to stand in the way? One thing you need to understand very early is that the Chinese view the world in a very different way to us in the West and this has a big impact on the way we are going to do business together. My name is David James and in this episode of UK Export Advice I’m talking once again to Matthew Grandage a consultant who helps British companies do better business in China about the right way to build successful business relationships. http://ukexportadvice.co.uk/ https://www.grandage-consulting.co.uk/

  • 32 - How to make a successful entry into China with Matthew Grandage

    18/03/2019 Duración: 33min

    Top advice from Matthew Grandage in this episode of UK Export Advice. How to do useful market research for China. Market entry strategies for China. What you need to know before entering the Chinese market. How to find a distributor in China. How to make your first sale in China. Got a question about doing business in China? Drop me an email David@UKExportAdvice.co.uk I'll ask the experts.

  • 31 - Life In China - an introduction for exporters with Matthew Grandage

    11/03/2019 Duración: 23min

    The Chinese economy has grown to become the second largest in the world which means China offers unprecedented opportunities for British exporters. However many of us are not entering the market because we really don’t have much understanding of China as a country, the people, the language or the business environment. In this episode of UK Export Advice we talk to Matthew Grandage who spent 15 years living in China with his family. After graduating as a mechanical engineer from Imperial College, Matthew worked for a industrial gas company before moving to China where he studied Mandarin and then worked for an NGO that helped build bridges between China and the West. Matthew now runs a consultancy helping British engineering companies do better business in China. In this episode we get Matthew’s invaluable insights into what life is really like in the Middle Kingdom. More information at http://ukexportadvice.co.uk/

  • 30: Advanced LinkedIn Strategies for Exporters with Susan Hallam

    04/03/2019 Duración: 24min

    This week on UK Export Advice we’re talking about advanced LinkedIn strategies for winning international clients. If you are only using LinkedIn to scatter-gun connection requests to people you think might like to buy your product or service and then try and cold sell them you really need to listen to this episode. Over the next twenty minutes you are going to get an insight into how the real digital marketing black belts integrate LinkedIn into strategic B2B campaigns to land the big contracts. My name is David James and in this episode I’m talking to digital marketing legend Susan Hallam of Hallam Internet - you are about to get a massive return on investment for the next 20 minutes of your attention. Subscribe and more information at http://ukexportadvice.co.uk/

  • 29 - How to drive international traffic to your website with Charlie Ruigrok

    26/02/2019 Duración: 29min

    Just because you’ve built an awesome international e-commerce shop or lead generation website doesn’t mean any of your prospects are going to find it. In this episode of UK Export Advice we’re talking about how to target your international prospects with paid advertising and get them to find and engage with your online offering. My name is David James and once again I’m talking to Charlie Ruigrok, Digital Trade Advisor at the Department for International Trade. You can subscribe to the podcast by searching for UK Export Advice on iTunes or your favourite podcast app. However if you really want to get the most of what we can offer do visit our website http://ukexportadvice.co.uk/ and put your email in the sign up box. We’ll send you every episode of UK Export Advice straight to your inbox along with our quick guide to exporting which includes more resources and contact details for most of our guests. My name is David James do look me up on LinkedIn https://www.linkedin.com/in/davidjamescommunications/ and I

  • 28 - Turn your website into an export engine with Charlie Ruigrok

    18/02/2019 Duración: 28min

    Did you know that the United Kingdom is the most advanced digital economy in the world? Not only are we the global leaders in digital marketing we also spend more online than anyone else. Why is this important? Well it means we are better than any other nation at selling online. And because the digital market is less advanced in every other country there are some absolute bargains to be had when buying pay-per-click advertising overseas. This means it can be easier to sell online overseas than in the UK and if we chose the right market and it can be more profitable. This is Season two of UK Export Advice where we are going to be focusing on digital trade. My name is David James and In this episode we talk to Charlie Ruigrok a Digital Trade Advisor at the Department for International Trade about how to use our websites to sell overseas. To subscribe to UK Export Advice and get our free guide to exporting visit http://ukexportadvice.co.uk/ and put your email in the sign up box.

  • 27 - Dr Nik Kotecha - Morningside

    05/07/2018 Duración: 11min

    Doing business in the developing world is easier and more profitable than doing business in the UK. That's the message of Dr Nik Kotecha the CEO of Morningside Pharmaceutical who sell a range of medicines to healthcare facilities around the world. My name is David James and in this special episode of UK Export Advice, produced in association with East Midlands Airport we hear how Morningside use air freight to rapidly support humanitarian operations in remote locations and get paid weeks earlier than if they used other forms of transport.

  • 26 - Adriaan Vickery - EMITA

    05/07/2018 Duración: 15min

    One of the fastest ways to gain the inspiration and information you need to make a success of exporting is to learn from businesses with years of international experience. The East Midlands International Trade Association is a membership organisation that brings together export novices with seasoned professionals for invaluable peer to peer learning opportunities. My name is David James and in this episode of UK Export Advice, brought to you in association with East Midlands Airport I talk to Adriaan Vickery the Chairman of EMITA.

  • 23 - Ian Harrison DIT

    05/07/2018 Duración: 12min

    Every exporter I've spoken to says the Department for International Trade have been a huge help. In this episdoe of Uk Export Advice, brought to you in association with East Midlands Airport I talk to Ian Harrison the DIT's head of exports for the Midlands Region. Carry on listening to find out how the department can help your business make a success of international trade.

  • 25 - Ximena Shelton - Sheltons Coffee

    05/07/2018 Duración: 14min

    Using e-commerce and airfreight it's just as easy to sell to a customer in Australia as it is to a customer in the UK. That's the message of Ximena Shelton, the director of Leicester based Shelton's Coffee who sell their innovative coffee hearts all around the world from their online shop. If you are regularly sending parcels to customers in the UK and aren't yet exporting you are missing out on the vast majority of your potential market. What makes it easy to begin exporting is that the express parcel carriers like UPS, DHL, FedEx and Royal Mail will deal with the customs clearance for you. My name is David James and in this special episode of UK Export Advice brought to you in association with East Midlands Airport we find out how simple it is to go global using air freight.

página 2 de 4