Promokitchen Podcast

PK Chef Kate Plummer chats Heather from Geiger to talk about how to explain our industry to outsiders! Don't forget to join us every Wednesday at 12PM Pacific, 3PM Eastern over on Twitter for #promochat.

In this episode, Mark Graham (commonsku) and Robert Fiveash (Brand Fuel) explore the world of distribution, fulfillment and logistics. End client marketing needs have split our industry in two - on one hand we have custom drop ship orders that never touch a distributor’s office while on the hand, we have complex company store models that require distribution and fulfillment oversight. The latter category is what we explore today with our guest, Harry Thetford. Harry is the Distribution Center General Manager at Dollar Tree Stores based in Chesapeake Virginia. While Harry is not directly involved in the promotional products industry, he manages a 400,000 square foot retail distribution center supporting 300 Mid-Atlantic Dollar Tree stores. In this capacity, he has a unique view of distribution and fulfillment trends that also impact our industry. We wanted to share this fascinating conversation with the PromoKitchen community.

PK Chef Kate Plummer chats Jody Shaw of PPAI to talk about how to plan education programs, what people are thinking about and why diversity matters! Don't forget to join us every Wednesday at 12PM Pacific, 3PM Eastern over on Twitter for #promochat.

PK Chef Jay Busselle sits down with the president and head chef of PromoKitchen, Robert Fiveash, to talk about our One Simple Act initiative in this week's #Promochat Deep Dive. Don't forget to join us every Wednesday at 12PM Pacific, 3PM Eastern over on Twitter for #promochat.

Buckle up for this extra long #promochat Deep Dive. This week, PK Chef Kate Plummer talks with Erich Campbell about using fresh eyes to approach old problems. Don't forget to check us out every Wednesday over on Twitter at 12 Pacific, 3PM Eastern for another #promochat!

In this week's Deep Dive, PK Chef Josh Storey chats with Nicole Baker from American Solution for Business about the power of well presented packaging. Join us every Wednesday on Twitter for another #Promochat. Jump in at noon Pacific, 3PM Eastern.

In this episode, Johanna Gottlieb (Axis Promotions) and Danny Rosin (Brand Fuel) sit down with industry newbie Melanie Dwyer-Joyce with Rightsleeve and industry veteran Scott Alterman with The Icebox. At the time of this recording, Melanie celebrated her 6 week anniversary in the industry while Scott has led a distinguished 28-year career. We wanted to see where their experiences were similar and where they differed in this wide-ranging conversation. Thanks to our friends at SanMar for supporting this podcast!

In this episode, we take a dive deep into the soft and supple world of apparel, the largest category in the promotional products industry. We feature a 3 way PK chef discussion between Marshall Atkinson, Jay Busselle and Mark Graham. Jay Busselle lends his experience as the Director of Marketing at Equipment Zone, while Marshall draws on his background as the President of Atkinson Consulting and the Founder of Shirt Lab. In both capacities, Marshall offers coaching, education and training for those looking to up their apparel decorating game.

In this week's Deep Dive, PK Chef Kate Plummer chats with Rich Patterson from Patterson Brands about doing self-promo right, and leading change by being innovative. Join us every Wednesday on Twitter for another #Promochat. Jump in at noon Pacific, 3PM Eastern.

In this week's Deep Dive, PK Chef Kate Plummer chats with Roger Burnett from Social Good Promotions about becoming a teacher as part of your sales approach and why strategy sells. Join us every Wednesday on Twitter for another #Promochat. Jump in at noon Pacific, 3PM Eastern

On May 10, 2019, the US government announced a sweeping tariff increase from 10% to 25% which impacts the costs of several promotional products categories. As this news is fresh, we wanted to explore the impact on promotional products suppliers and distributors. In this episode, PK Chef Mark Graham speaks to Larry Cohen, President of distributor Axis Promotions and Josh Goodelman, President of supplier Liquimark to weigh in on the good, bad and the ugly around this announcement. It's Promotional Products Work! Week - and we'd like to thank our sponsors PPAI and SanMar for supporting this podcast!

n this week's Deep Dive, PK Chef Kate Plummer chats with Beccah Stains from Geiger about solution selling, how free doesn't equal cheap and why we all need to factor sustainability into our sales pitch. Join us every Wednesday on Twitter for another #Promochat. Jump in at noon Pacific, 3PM Eastern.

In this week's Deep Dive, Kate Plummer and Bill Petrie sit down to have a chef-to-chef conversation about experiential marketing and the benefits of Recall ROI. Join us every Wednesday on Twitter for another #Promochat. Jump in at noon Pacific, 3PM Eastern.

In this episode, Johanna Gottlieb (Axis Promotions) and Mark Graham (commonsku) sit down with industry newbie Laura Gibson with Brand Fuel and industry veteran Lisa Pine with Axis Promotions. At the time of this recording, Laura celebrated her 4 week anniversary in the industry while Lisa has led a distinguished 30-year career. We wanted to see where their experiences were similar and where they differed in this wide-ranging conversation.

This week, PK Chef Kate Plummer sat down with Scott A. Nussinow to talk about not one but two amazing answers to our #Promochat questions. Strap in for some knowledge, because this is one heck of a ride. Thanks to our friends at Maple Ridge Farms for supporting our Deep Dive video interviews! Tune in every Wednesday at 3PM Eastern, Noon Pacific over on Twitter for another round of #promochat

On this week's Deep Dive, Chef Kate Plummer of Clearmount, talks to Meagan Upole from Catalyst Promotions and Thread Mail Designs about innovation and bringing the personal to the digital. You can join us on Twitter for a brand new #promochat every Wednesday at 12:00 Pacific, 3PM Eastern.

On this week's #promochat Deep Dive, PK Chef Kate Plummer from Clearmount sits down with Sam Stevens from World Emblem to talk about the best ways to communicate with your entire team when you start a new project. Thanks to our friends at Maple Ridge Farms for supporting our Deep Dive video interviews! Tune in every Wednesday at 3PM Eastern, Noon Pacific over on Twitter for another round of #promochat

PK Chef Kate Plummer from Clearmount talks with veteran Promochatter Charity Gibson about collaborating with your competitors while they reminisce about 100 #promochats. Catch #promochat every Wednesday at noon Pacific (3PM eastern) over on Twitter.

In this episode, Jay Busselle (Equipment Zone) and Mark Graham (commonsku) sit down with Mark Stephenson, Marketing Director for ColDesi and one of the co-hosts of the popular podcast Custom Apparel Startups. In this episode, Jay and Mark explore why a distributor might bring decoration in-house, and what pitfalls to avoid when going down this path. We also discuss the concept of a “Maker vs a Marketer” which broadly describes the difference between the sales and marketing culture of the promotional products industry vs the manufacturing and production mindset of the apparel decorating industry. How those cultures and mindsets come together is the focus of this podcast. Thanks to our sponsors PPAI and SanMar for supporting this podcast!

On this week's #promochat Deep Dive, PK Chef Kate Plummer from Clearmount talks to Jessica Gibbons-Rauch about achieving milestones using SMART goals.