Sinopsis
Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth. Some business owners are on the way up and enjoying new success, others are at a turning point. Mark digs into their stories and finds out why they set out to create their own path, their challenges and where they go from here. Based on his own personal experiences and learnings, he also passes on his own guidance on how to take their business to the next level.
Episodios
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#291 In My Patch: Beginners guide to turning a side hustle into a flourishing business
15/11/2021 Duración: 42minAs more people rely on ready-made meals, growing your own food is quickly becoming a dying skill. Sarah Rani picked up a hobby out of necessity after pushing herself to complete burnout from her job in community service.In My Patch went from side hustle to full-time business as her digital community began to grow. It’s a digital platform for beginners or the “garden morons club” as she affectionately calls them. Mark shares how Sarah can take In My Patch to the next level by finding ways to scale the business including leveraging debt, putting energy behind human capital and focusing on the right product. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#290 Bonus: Encouraging businesses to speak up about their mental health
11/11/2021 Duración: 22minDavid Coleman MP is the Assistant Minister to the Prime Minister for Mental Health and Suicide Prevention.Head to health offers multiple ways of searching for digital mental health resources.If you or you or someone you know needs help, please reach out. StandBy — Support After Suicide on 1300 727 247Lifeline on 13 11 14Kids Helpline on 1800 551 800MensLine Australia on 1300 789 978Suicide Call Back Service on 1300 659 467Beyond Blue on 1300 224 636Headspace on 1800 650 890___Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#289 Spaceship: Rise of the young investor & understanding changing customer behaviour
08/11/2021 Duración: 01h03minThe rise of the passive investor has taken off, particularly amongst young millennials and gen-z who recently found it difficult to enter the stock market. At least here in Australia, the surge of younger investors into the market has been driven in part by Spaceship and other new entrants offering low fees. Andrew Moore is the CEO of Spaceship and has overseen the growth of over 200,000 young Aussie investors. Mark and Andrew discuss how to connect and empower your target customer, dismantle traditional barriers to entry and educate customers to set them up for success.___DISCLAIMER: All information in this podcast is for education and entertainment purposes only and does not consider your personal objectives, financial situation or needs. Do not take financial advice from a podcast. ___Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#288 Tiny Stays: Taking risks is less energy with higher reward
01/11/2021 Duración: 47minAimee Stanton lives a stark difference from how she once lived as an adolescent to how she approaches her business life as the co-founder of Tiny Stays today. Aimee and her brother Ben Stanton decided to launch a tiny home business to help people get off-grid and take a break from their busy lifestyle and go back to nature for a few days. Tiny Stays found scalability in scaling down. Aimee and Mark discuss how she managed to turn her life around from feeling completely directionless to taking risks every day and pursuing equilibrium.Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#287 Slyp: Smart receipts providing invaluable insight into customers
25/10/2021 Duración: 01h06min"How do we create an ecosystem that's built on trust but also on value exchange as well?"And Paul Weingarth is an Aussie entrepreneur who is the co-founder and CEO of Slyp –came upon the concept after receiving a 50cm receipt with the purchase of a single item. Paul wants you to ditch the paper receipt for a smart, customer-centric digital receipt and embrace the opportunities that come with it.Slyp is just getting started, but with the backing of Australia's four major banks, they've muscled their way into a unique position. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#286 HiSmile: Effective influencer marketing driving brand awareness
18/10/2021 Duración: 45minWhen long-term mates Nik Mirkovic and Alex Tomic decided to launch their own business, they had a fairly solid understanding of consumer behaviour and market trends. Mirkovic and Tomic invested $20,000 dollars of their own money into a teeth whitening company – HiSmile which is now worth over $200 million and continues to be self-funded.Early on into starting HiSmile, the boys quickly identified the opportunity amongst influencer marketing and found themselves securing endorsement deals with then 17-year-old Kylie Jenner, Kendall Jenner and Connor McGregor. By the end of this year, influencer marketing is expected to be worth $13.8 billion dollars globally.Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#285 Davie Fogarty: The formula for growing a successful e-commerce brand
11/10/2021 Duración: 53minGrowing your business online starts and ends with an effective digital marketing strategy and storytelling. Relying on organic growth is tempting – it doesn’t cost much, but it’s just not going to get you very far.Davie Fogarty is the founder & CEO of Davie Group, a company he founded in 2018 which sells ten consumer brands, including The Oodie, Calming Blankets and Pupnaps. Learn how to grow your business online with one of Australia's fastest-growing e-commerce groups by applying Davie's successful e-commerce formula. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#284 Bangn Body: How to create hype online before launching a product
04/10/2021 Duración: 48minIf you’re a young woman on Instagram, chances are Bangn Body has likely popped up in your feed.The brand’s main product, a yellow-tubed body lotion, has become iconic on social media and has turned over more than 8 million dollars in revenue for the 28-year-old founder, Priscilla Hajiantoni. Beauty influencers ranging from small, medium and large followings share themselves holding the yellow product, applying it on their face and body while raving about the product. Priscilla shares how she generated social media interest before launching her product, achieving customer trust online and how to convert followers into sales. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#283 Immutable: What are NFTs, and how could they change the way you do business?
27/09/2021 Duración: 58minIf you think NFTs are just an internet fad, then maybe now is the time to take it more seriously. NFTs – non-fungible tokens – represent unique digital files such as audio, art and video that can't be replaced by something else. One-of-a-kind but in digital form. Robbie Ferguson, the co-founder of Immutable, a trading solution for NFTs built on ethereum, wants to be at the global forefront of asset trading. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#282 Amanda "Yellowpanda" Williams: How to amplify your brand awareness
21/09/2021 Duración: 51minAmanda Williams cut her teeth in politics as a media advisor in federal and state politics. Here, she learnt how to build someones public image and reputation, starting from ground zero.Amanda was dubbed by the media as a “rising star of the federal media team” – not only was Amanda making a name for her MP, but she was also building one for herself. But one day, after an almost deadly accident, she decided her heart wasn't in politics and decided to lean into her creative, bright self. So she started Yellowpanda, a PR marketing agency that helps other startups get going. Amanda shares her unpredictable story of how she went from politics to PR, why you need to use this time to build brand awareness and why it's more cost-effective to have an analytical strategy in place. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. ___If you or anyone you know needs help:StandBy — Support After Suicide on 1300 727 247Lifeline on 13 11 14Kids Helpline on 1800 551 800MensLine Australia on 1
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#281 If you're seeking small business advice, start here
15/09/2021 Duración: 23minChris Lamont has been the NSW Small Business Commissioner since June 2020.Chris has extensive experience in both the public and private sectors.Having grown up in regional Australia, Chris has a solid interest in supporting regional communities. Mark and Chris discuss how to deal with landlord disputes, confusion around COVID-19 relief payments, and why NSW isn't hearing from the commissioner directly?Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#280 Finder: Should you be taking cryptocurrency more seriously?
13/09/2021 Duración: 01h04minFred Schebesta is the co-founder of Finder.com.au, one of the largest comparison websites and has recently launched the finder app that combines personal finance management with automated product comparison.Finder is now worth over half a billion dollars – all without funding. Fred is Australia’s highest-profile advocate of cryptocurrencies and sees Bitcoin replacing fiat currency in five years.Fred and Mark discuss honouring your commitment to business, take a deep dive into the cryptocurrency wormhole and why it might become the future of currency. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. ___Disclaimer: The information on this podcast contains general information and does not consider your personal objectives, financial situation or needs. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#279 Samantha X: What everyone gets wrong about high-class escorts
06/09/2021 Duración: 57minWhile many of us understand how sex works (maybe), the business of sex work is rarely spoken about. Samantha X is Australia's most know high-class escort best selling author of ‘Hooked’, a book that thrust her into world fame. There are two sides to the Samantha X business; Samantha X Afterdark – a successful e-commerce business selling lingerie and sex toys, and samanthax.com.au helping people feel empowered through life coaching. Samantha X After DarkSamantha X Life Coaching ___Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#278 Bonus: Small business needs a seat at the table
01/09/2021 Duración: 45minAt the moment, people across the country tune in to their state's press conference every day to hear the latest COVID-19 case numbers. Our physical and mental health is important, but what about our economic health?NSW Minister for Small Business Damien Tudehope spoke to Mark about the frustration felt by small businesses and calls upon the minister to be part of the NSW crisis cabinet. Access NSW Business Connect hereJoin the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#277 Circular Economy: There's a finite limit to how we operate
30/08/2021 Duración: 44minIn nature there's no such thing as waste, so why isn't this the same for business? Instead, society relies heavily on the 'linear economy' – take, make, use, waste. The Circular Economy is rethinking the way we use products and is designed to benefit businesses, society, and the environment.Nicole Garofano is the Head of Circular Economy at Planet Ark who has teamed up with Gumtree to encourage Aussies to become part of the circular economy. Nicole and Mark discuss why more businesses are adopting a circular model, why you should consider implementing it into your own business and why it is the future.Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#276 Positivity Institute: Resilience and mental toughness
23/08/2021 Duración: 55minDr Suzy Green is the CEO and founder of The Positivity Institute which is dedicated to improving wellbeing in the workplace. Early in her career, she worked for many years with people who were very psychiatrically unwell, before taking the science and psychology of wellbeing out to the public through The Positivity Institute.The Positivity Institute has helped many businesses and employers develop the muscle that is our mental wellbeing.Dr Suzy Green and Mark discuss finding your “golden mean” how to achieve it, resilience and mental toughness and how to create a positive work culture. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. ___If you or anyone you know needs help:StandBy — Support After Suicide on 1300 727 247Lifeline on 13 11 14Kids Helpline on 1800 551 800MensLine Australia on 1300 789 978Suicide Call Back Service on 1300 659 467Beyond Blue on 1300 224 636Headspace on 1800 650 890See omnystudio.com/listener for privacy information.See omnystudio.com/listener for pr
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#275 Honey Insurance: How you view failure determines your success
16/08/2021 Duración: 58min"There's an infinite upside to giving something a go." Inefficiency drives Rich Joffe crazy, which is why he's set out to sweeten a bland industry – home insurance.Richard Joffe is the CEO and founder of the insurance tech company Honey.Rich and Mark discuss why so many of us are obsessed with the downside of risk and rarely consider the upside, being deliberate with who you receive advice from and how to find good talent for your business when it feels like a needle in a haystack. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#274 BONUS: How do we get out of this mess?
11/08/2021 Duración: 51minThe economic cost of a lockdown in a major Australian city is estimated to be nearly $1 billion a week.Lockdowns are crippling the economy, and the small business community is taking a disproportionate hit. A report published by the Australian think tank, Grattan Institute Race to 80: our best shot at living with COVID, has explained how the country could exit lockdown. Brendan Coates is the Economic Policy Program Director at Grattan Institute. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#273 Airtasker: Everyone has a skill worth paying for
09/08/2021 Duración: 54minTim Fung is CEO and co-founder of Airtasker – a marketplace enabling users to outsource everyday tasks. Tim and his co-founder Jonathan Liu launched Airtasker back in 2012, and it has become synonymous with getting odd jobs and services done. Fast forward to 2021, and it has become a listed company on the ASX. Tim Fung and Mark Bouris discuss how to execute a convincing pitch to your audience, develop a marketplace business and why TV ads are still relevant. Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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#272 BONUS: Live with Mark Bouris & Natalie Anne Hair on small business in lockdown
05/08/2021 Duración: 01h19minMark Bouris is joined by world recognised hairstylist, Natalie Anne in an Instagram Live event discussing small businesses in lockdown. Watch the Instagram live broadcast HERE Join the Facebook Group.Follow Mark Bouris on Instagram, LinkedIn & YouTube. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.