Appmasters.co - App Marketing, Business & Promotion With Steve P. Young

What is App Store Optimization or ASO? Do we really need another acronym? In this video, I take you back to the basics of ASO -- what it is and why you need it. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

If you want to drive more app revenue through Facebook you will want to listen to this episode. Today's guest will share the step-by-step guide on how to start Facebook advertising and how to retarget users to get them to subscribe to your app. Plus, how to build an audience on Instagram and transition them into app users, the TWO clever ways he's getting more App Store reviews, and the email marketing strategies that are crushing it for his app. Michael Durst is the Co Founder of OOMPH Show Mentions - Fav app: Photoshop Express:  (iTunes | Google Play) *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Today's guest is an Apple Design Award-winning designer and developer. He shares how he's able to turn a passion project into a successful game with 7 million downloads and without any paid marketing. You will also discover how moving the purchase options earlier in the game flow helped increase revenue and how he used timed puzzles to get people back into the game.   Ryan McLeod: https://twitter.com/warpling  Blackbox: https://www.blackboxpuzzles.com/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

You're going to discover a whole new set of ways to build a business from just one app. Today's guest Dan Purcell, Co-founder of Get Your Marriage On!, shares how he build a media business from the success of his first app. You will discover how to launch your app using influencer marketing, the free way to track downloads from these influencers, and how podcasting has actually help him grow his audience. Dan Purcell is the Co-founder of Get Your Marriage On! *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Coming up is an interview from our first virtual summit from July 2018 with then VP of Growth at FreshPlanet, Shamanth Rao. You will discover what your targeting should be on your first Facebook ad campaign, what your app needs before running a Facebook campaign, and the ad creatives that are performing the best. Shamanth Rao is the Founder at RocketShip HQ and host of the Mobile User Acquisition podcast. When we did the interview he was the VP of Growth at FreshPlanet. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords,

This week's guest is Tom Hammond, CEO and Co-Founder at UserWise. You will discover how to use liveops to bring users back into your game and eventually monetize them.    Liveops is critical for game success and the future of gaming and it’s what keeps your players coming back again and again. Those little updates and personalized experiences are what keeps them clicking and allows you to earn money through ads or in-app purchases.   Topics Covered: 01:37 Why is it so critical for game developers to start thinking about liveops 05:17 Liveops essential events 13:09 How to rank app on Play Store 17:58 What is your opinion on lying about social proof 19:34 Gains App Audit 25:00 Liveops for non-gaming apps 32:39 insatiable io snake App Audit 44:00 Numerology App Audit 51:52 Developing a social media app 54:38 Modern Drone App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: htt

Coming up is an interview from our first virtual summit from July 2018 with then Co-Founder at Megacool, Aurora Berg. You will discover how to use referrals to grow app downloads (make sure you know Apple's new rules of incentivizing downloads), the prerequisite for growth, and how Fun Run (her previous company) used Twitter to engage users and grow downloads. Aurora Berg is the COO at Medal.tv. Megacool.co was acquired by Medal.tv in September 2019 to offer game studios cross-platform gameplay recording and deep lining solutions. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO

Here's a simple way to increase your mobile retention and bring your users back into your app.    Today's guest is the Co-Founder and CEO of Listory, the world’s first content refinery. He shares why creating a manifesto helps you build the right product features and how Listory increased day 7 retention to over 40%.   Yaniv Gilad is the co-founder and CEO of Listory, the world’s first content refinery.    Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Googl

This week is all about how to approach ASO in 2021 and beyond. What's changed and how has the pandemic affected app store optimization?   This week's guest is Thomas Kriebernegg, Co-Founder and CEO at App Radar - an industry leader in the app marketing & analytics field, energizing international growth for mobile apps and mobile games.   Topics Covered: 01:46 ASO for 2021 02:58 Apple Search Ads Trends 06:06 How to protect your brand using Apple Search Ads 08:52 What to control and optimize for ASO 11:45 Long tail keyword traffic outside of US 13:31 Why do I rank for a keyword that is NOT in my meta data 15:18 How do app preview videos help ASO? 18:16 Are App Store reviews exchange services worth it? 20:23 Gain App Audit 37:00 Find Art App Audit 50:25 WallStreetSlider App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the w

Coming up is an interview from our first virtual summit from July 2018 with then Head of User Acquisition at Viber, Moshi Blum. You will discover what you need to get started with influencer marketing, how to re-engaged your inactive users, and how to approach organic downloads while running paid marketing. Moshi Blum is currently the General Manager Israel at Adjust. When we did this interview he was the Head of User Acquisition at Viber. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and revie

How did Among Us suddenly take off after 2 years of obscurity?   Today's guest is a game designer with +10 years of experience in top-grossing mobile games. He was the Lead Game Designer at Monster Legends, Systems Designer at Despicable Me: Minion Rush and Asphalt 8.   You will discover the key lessons from the success of Among Us and Fortnite.    Javier Barnes is the Head Designer at Pixel Noire Games.    Get the full interview: https://www.appmasters.com/summit  *************** Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intellige

This week's guest is Masud Zaman, Founder at Editr Apps Inc. You will discover, how to build a successful indie app studio.   Topics Covered 01:10 - How Successful is this company you have built 03:19 - How to launch an app as an Indie studio 05:03 - How you getting those early users and early ratings 06:01 - Do you do anything from a conversion rate 07:56 - What revenue numbers should you achieve before re-investing in paid marketing channels 11:16 - Mr.Bigshot App Audit 20:37 - How do you kind of figure out when to build the next app 27:58 - Do you have an ASO playbook thah you can share with Indie developers 28:30 - Should I focus on micro-niche apps? 30:39 - Fit52 App Audit 50:10 - DicTater App Audit 55:28 - Download Velocity for App store ranking 56:13 - Ambition Ladiez 59:19 - Advice for Indie App Developer Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Check out all our latest Virtual Summit Vi

In this video, you will discover how you can show up within the Similar Apps section of your main competitors. You will gain insight into how the Google Play ASO algorithm works and the tests you can run to increase your organic downloads.   Checkaso: https://checkaso.io/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, rating

Coming up is an interview from our first virtual summit from July 2018 with the founder of the largest publisher of mobile travel guides, Gonzalo Juarez. You will discover how he's growth the company 500% the past 4 years, how he transitioned from a paid app model to freemium one, and finally his localization strategy that has skyrocketed downloads. Gonzalo Juarez Martin is the Founder & CEO at eTips. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level an

Coming up is an interview from our first virtual summit from July 2018 with then Senior Director of Growth Marketing at SeatGeek, Shoji Ueki. You will discover how to find new growth channels, the framework for scaling that new channel and a better understanding of how your marketing efforts drive value to your company. Shoji Ueki is currently the VP of Marketing at Grailed. When we did this interview he was the Senior Director of Growth Marketing at SeatGeek. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitor

This week is a solo show where I'll answer all your app marketing questions along with doing an app store optimization deep dive from the audience.   Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit  ***************   Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and revi

You can get access to all Checkaso tools for up to 25% off. The offer ends on December 1st, so don’t miss this opportunity!   Checkaso is an ASO tool for all levels, from beginners to advanced. One of the best features is the ASOindex which gives you all the way to optimize your app, and it’s completely free. Checkaso also has a set of tools perfect for app localization and new market research — keyword impressions that show you how visible your keywords are, ranks by country, and a one-of-a-kind translator.   Learn Checkaso: https://bit.ly/2HJXwW6  Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit  ***************   Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing s

Today's guest is the CIS BD Manager of SocialPeta. You are about to discover his predictions for the global mobile game market, cost intelligence of Facebook advertising and insights on how to leverage the Japanese market. Sergey Zhukovskiy is the CIS BD Manager of SocialPeta. Show Notes: - Fav app: Among Us: (iTunes | Google Play) *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also

This week's guest is Mark Loranger, Co-Founder at Braavo. You will discover how different types of funding can be used for different purposes, how to raise money for your apps, and what to consider before funding your app's growth.   Topic Covered: 03:49 When to start investing in app growth 05:44 What metrics to focus on before app growth 08:15 What’s the minimum revenue to qualify for Braavo 09:31 Braavo’s two financing products 12:42 Braavo vs bank loan 13:23 What are the most effective app marketing channels for Braavo customers? 29:25 Thoughts on Google Search ads 29:36 Lucky Keno Numbers App Audit 35:42 Should we hire an agency to run paid marketing? 37:35 Hicast App Audit 46:25 English Hero App Audit 56:05 Fitimage App Audit  ***************   Get your app audited: http://www.appmasters.com/audit *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and

Want to know how today's guest has been able to land some massive press for his keyboard app? He shares how refining the app's value proposition has led to better conversions and more press. Also, you will discover why you should offer a lifetime price with your subscription plans and why YouTube influencers are the best channel for long-term downloads. David Eberle is the CEO at Typewise. Show Mentions - OKR Software - SBB App:(iTunes | Google Play) SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. I