Sinopsis
Helping Entrepreneurs Develop and Grow Their Businesses
Episodios
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Episode #164: Aladin Ali | Energy Healing and What it Can Do to Your Business
18/05/2020 Duración: 19minWhat is the best way to have a balanced life while working your way to the top? Scotland based healing expert Aladin Ali talks about the myth and misconceptions business owners have about this technique and how it can change their lives. Key Questions Asked: What is Aladin’s background? What advice would she give to business owners who are having a difficult time in their business? What are some of the misconceptions that she has come across with when it comes to Energy Healing among business owners? How can understanding Energy Healing make their life easier? What is the perfect mindset business owners must have in order to be open to Spiritual and Energy Healing? Highlights of Lessons Learned: You are not just a physical body that you see but is something that is moving and when you align yourself with who you really are, you begin to move very swiftly towards your goal and you’ll be able to balance your work and life. When you really tap into your energy and if you know how to use and
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Episode #163: Tatiana Becker | Tips Every Business Owner Should Know About
15/05/2020 Duración: 13minHow should you go about hiring or firing people? In this episode of Enlightened Entrepreneur Podcast, US-based recruiting expert, Tatiana Becker reveals a few insightful tips and advice on how to effectively find the right candidate to join your team. Key Questions Asked: What challenges did Tatiana have had to overcome while making the transition from being an employee to running her own agency? What sort of mindset did you have to adopt when you’re transitioning? What advice would she give business owners who are in their first year of operations and are having slight difficulties? What is the actual process of recruitment? How do Tatiana and her team go about coming up with the ideal person to join the team? What advice would Tatiana give to business owners regarding compensation plan? What are some of the dangers of being very slow in responding inquiries especially when you’re doing it for the very first time? What mistakes does she see business owners are making when it comes to the hiring
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Episode #161: Jane Bromley | The ‘Blueprint for Growth’ and Other Tips on Growing a Business
11/05/2020 Duración: 36minHow can your business stand out from all the rest? This episode of Enlightened Entrepreneur Podcast features Jane Bromley who talks about what it takes to grow a company in today’s world. Jane is a well-respected strategy consultant who coined the term “Blueprint for Growth” and showed companies like Hewlett Packard, Vodafone, and Intel how to remove barriers to growth and helped them achieve long-term success. Key Questions Asked: What is Honeypot Value Proposition? Other than focusing on the value proposition, what other areas would Jane recommend that business owners focus on if they’re to expand or to grow? In her experience with talking to business owners, how can you get business leaders to get to that point where they inspire the rest of their organizations? Where does Jane see business start-ups go wrong when they attempt to grow your business? What challenges has Jane personally faced? What mindset should business owners have if they are to remain in the business for a long time?
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Episode #160: Whitney Corley | Myths and Misconceptions other Business Owners Follow
08/05/2020 Duración: 37minAre your business practices actually helping you create better results? How do you know exactly if you’re doing the right thing for your business? In this episode of Enlightened Entrepreneur Podcast, leather craft designer and business owner, Whitney Corley, debunks some myths and misconceptions she has seen other business owners follow over the years. Whitney is the muscle and brains behind the handmade leather crafts called Corley & Hound, creating a more flexible lifestyle for her and her family while making a living out of sheer talent and passion. Key Questions Asked: What prompted Whitney into making a business for herself? What advice would Whitney give to somebody who were in her shoes before she decided to work for herself? What challenges did she face when she finally decided to leave it altogether? How much preparation did she do before she launched into leaving what she does completely? What sort of mindset did Whitney have to adopt when she was making the transition? How did Whitne
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Episode #159: Ling Wong | Content Writing Practices that Can Ruin Results For Business Owners
06/05/2020 Duración: 33minWhat copy-writing trends do you faithfully follow in your business? Listen to this episode of Enlightened Entrepreneur Podcast as a copywriting consultant and marketing expert, Ling Wong, talks about the common copy-writing mistakes business owners blindly follow today. With her vast experience in content creation and marketing, Ling shares a few tips that will help business owners get the best result in producing valuable copy for their audience. Key Questions Asked: What would Ling say to somebody who wants to do something else but is scared to do leave their job or whatever they’re doing right now? How did she get her initial client? If Ling were to do it all over again knowing what she knows now, what would she do differently? How important is strategy compared to being tactical? What are some of the common mistakes solo entrepreneurs and small business owners make when it comes to copywriting? What is copywriting? Are there any techniques that are useful in adding personality to a copy? Hi
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Episode #158: Jody Swift | The Importance of Empowering Business Owners Today
04/05/2020 Duración: 45minWhat needs to happen internally when you’re in a transitional phase? Transformational teacher and empowerment expert, Jody Swift, talks with Yeukai about the many aspects of transformation, especially for individuals who are planning on or are in the process of building their own business. Key Questions Asked: How does Jody work with business owners today? What would be her advice to business owners to get themselves back on the track? How can business owners engage in becoming aware of themselves? Is there anything that people are doing which they think are having a positive impact yet, in reality, they are not making a good impact at all when it comes to reaching their goals as business owners? How did Jody get her first client? How does she market her business today? How does Jody go about picking the right people to work with? Highlights of Lessons Learned: Jody’s Journey Jody helps people who are challenged of being two peo
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Episode #157: Brandon Loures on SEO | Self Implementation vs. Hiring an Expert
01/05/2020 Duración: 19minHave you ever tried implementing SEO strategies on your own? Or maybe this is the first time hearing about this? Wherever you might be, and whatever your business might be, you have to know about SEO and why hiring an SEO specialist is the best decision you will ever make when it comes to attracting more customers into your website. In this Episode of Enlightened Entrepreneur Podcast, SEO expert Brandon Loures talks about his struggles and triumphs with SEO and what business owners should do if they want to get started with implementing this strategy. Key Questions Asked: How did Brandon get started with SEO? How did he get his very first client? What is the most challenging thing he’s had to face earlier on and how did he deal with it? How did Brandon deal with doubt in those early days? What is the first skill every business owner needs when it comes to implementing SEO strategies? What is the secret to success with SEO? What tools does Brandon use to help him with SEO? What is the role of Social Me
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Episode #155: Arti Sharma | Effective Digital Marketing
29/04/2020 Duración: 40minAre you eager to begin with digital marketing but don’t know where to start? These three basic skills and other tips from Arti Sharma will surely help you when it comes to getting started with digital marketing. Arti has been in the industry for a while and is producing great results for her clients in Canada. She’s currently helping business owners get better results with the exact strategies that she’s using in her own business. Key Questions Asked: How did Arti get started with digital marketing? What is the first skill every business owner must cultivate or to develop in order to succeed in the digital world? What sort of things do they need to have on their website for it to be of value to the people visiting? What us the next aspect of critical skill that business owners need to develop in order to succeed in the digital world? Where should business owners put their focus on if they want to increase their presence and get more clients? What advice would Arti give to business owners? Highligh
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Episode #154: Amanda C. Watts | Marketing Expert Warns Business Owners Not to Make These Mistakes
27/04/2020 Duración: 37minHow do you go from being broke to running a seven-figure business doing what you love? Amanda C. Watts is a marketing authority and has proven herself to be the right expert when it comes to turning one’s passion into a full-time job or even a successful business venture. In this episode of Enlightened Entrepreneur Podcast, Amanda answers Yeukai’s questions about the mistakes she often sees business owners do that keep them from achieving their full potential, and how to best avoid them. Key Questions Asked: What had to happen mentally in order for Amanda to build a seven-figure business? What advice would Amanda give to someone who wants to actually make things happen but there’s no support from family or anyone around them? What role did mentors play in Amanda’s journey, especially when she was just starting her business? How did she get her first client? What mistakes does Amanda see startup business owners do that stops them before they even get started in making money? How does she go about helpi
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Episode #152: Darlene Hull | Useful Tips For Choosing The Right Social Media Platform For Your Business
24/04/2020 Duración: 35minWhat exactly is the best Social Media Platform to frequent in when you’re a business owner? In this episode of Enlightened Entrepreneur Podcast, Social Media expert, Darlene Hull answers this question along with many others you may have about how and where business owners should start when it comes to Social Media Marketing. Darlene believes that the basic processes in Social media can go a long way, and is the key to a highly effective highly efficient and highly profitable social media marketing strategy. Key Questions Asked: How did Darlene get started and what roadblocks did she face along the way? Where should business owners start when it comes to social media marketing? Is there a step by step process that business owners can follow? Where does Darlene see social media going in the next few years and how important it is for business owners to jump on it now? How can they use the Facebook Page effectively? How does Facebook Algorithm work? What is the best Social Media Platform for business own
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Episode #151: Christina Rowsell | Basic Things You Need To Know About Public and the Media
22/04/2020 Duración: 33minHow do you know how to deal with the public and the media? And why are they important for your business anyway? In this episode of Enlightened Entrepreneur Podcast, Christina Rowsell, a long-time media relations expert, shares a few critical tips and tricks on how to successfully launch yourself in the local, national and international media scene. Key Questions Asked: What criteria should business owners use in finding the right person or company to work with when it comes to PR? What area do business owners commonly make mistakes in? What is it that reporters and media are looking for from business owners? Assuming that they have done all these tings, where can business owners find major opportunities when it comes to media? If you she were to do it all over again, knowing what she knows now, what would Christina do differently? Highlights of Lessons Learned: Media & Public Relations A press release has to be three things: be newsworthy, evoke emotion and has to be of value to the readers,
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Episode #150: Nicki Morris | 3 Consulting Mistakes Entrepreneurs Do That Can Actually Hurt Their Business
20/04/2020 Duración: 53minDo you know who to go to if you want a consultant to help you in your business? Nicki Morris, a business start-up expert who focuses on working with people who have the passion to start their own business, talks with Yeukai Kajidori on this episode of Enlightened Entrepreneur about three business consulting mistakes as well as other tools and strategies every business owner needs to know about. Key Questions Asked: What is the number one mistake that business owners make when it comes to choosing who to work within their organization? What sort of tools or strategies can business owners use to help them to gain that clarity? What is the best mindset for business owners to have when they are going in to consult with a business consultant? Knowing what she knows now about running a business, if she were to do it all over again, what would she do differently? How did Nicki identify the right price for the value that she brings to an organization? Highlights of Lessons Learned: Mistakes to Avoi
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Episode #149: Christina | Simple But Powerful PR Strategies You Need To Know And Apply
17/04/2020 Duración: 30minAre you looking for a simple way to learn about how to get started with your PR? Look no further as Christina Daves, an expert when it comes to public relations who have been featured in over 250 media outlets, is here to share important tips and tricks to getting started with PR right now. Christina reveals key management rules in PR as well as the roadmap that will help any business owner land an interview with local and national media outlets. Key Questions Asked: What are the rules of engagement for any business owner who is looking to start up with PR? For people who have that relationship, where should they go? Knowing what she knows now about running a business, what would Christina do differently if she were to start all over again? What does her day look like and what does she prioritize? Where do business owners make a lot of mistakes in when it comes to PR? Highlights of Lessons Learned: Public and Media Christina’s success stems from building relationships and says that the import
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Episode #148: Bernadette Johnson | Key Leadership Skills Needed To Transform Any Business
15/04/2020 Duración: 44minDo you know the difference between leading a team and managing one? In this episode of Enlightened Entrepreneur Podcast, Bernadette Johnson speaks about leadership development, as well as leadership strategies that will help business owners set the stage for implementing collaborative approaches within their organization. Key Questions Asked: How did Bernadette get started with her business? What would be the two rules that business owners need to follow in order to succeed in developing the leadership team and the collaborative strategy that they do in their organization? How does Bernadette create that environment for collaborative approach? What has been her journey like in running her own business? How is Bernadette marketing her own business today? Knowing what she knows now if Bernadette were to do it all over again, what would she do differently? If you were to advise a new start-up, what are some of the mistakes that you have observed about running a business that they can avoid? How can pe
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Episode #147: Hayley Smith | How To Know If Your Business is Ready For PR
13/04/2020 Duración: 30minAre you curious about what PR can do to your business? This episode of Enlightened Entrepreneur Podcast features PR expert Hayley Smith who graciously answers every questions start-up business owners might have regarding public relations. Hayley, who is the founder of Boxed Out PR, has been helping business owners with their public relations for ten years now, successfully achieving their goal to leverage the online world and creating online opportunities for business owners. Key Questions Asked: Hayley started her company during a difficult time, what happened that finally triggered her decision to start her own business? For business owners who are thinking to engage in the service of a PR agent, what criteria should they use in finding the right person to work with? What is a PR plan? What sort of changes had to take place as Hayley was transitioning from being an employee to being an employer? Highlights of Lessons Learned: Hayley’s advice is to not use a PR company unless you’re absolutel
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Episode #146: Ave Peetri | Key Marketing Skills And Other Tips for Better Results
10/04/2020 Duración: 12minHow do you know where to focus your marketing efforts on? In this episode of Enlightened Entrepreneur Podcast, marketing expert Ave Peetri talks about key marketing skills every business owner needs to have and develop in order to achieve their goals on marketing. Eve helps business owners figure out who their ideal client is, what is the message that the ideal client wants to hear from them, how to come up with that message, and how to build their marketing pipeline. Key Questions Asked: What can Ave say about marketing and what marketing suggestions would she give to business owners who are getting started? How does Eve know who is the right person for her to work with? What are the skills that every business owner needs when it comes to business marketing? You mentioned something about networking, what do you think stops most people who had something of value to go into this networking and meeting people? What’s the perfect mindset when it comes to marketing your business? During those early
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Episode #145: Sarah Tottle | Management Practices, Tips and Other Tricks to Cope Up with Today´s Fast-Changing World
08/04/2020 Duración: 11minWell known author and Co-founder of GSL Coaching Lmtd., Sarah Tottle, is an authority when it comes to organizational health, well-being, as well as leadership development. In this episode of Enlightened Entrepreneur Podcast, Sarah reveals a few interesting tips and tricks for maintaining positivity in the workplace, lowering burnout rates and increasing productivity of employees and team members. Key Questions Asked: What is one remarkable or positive outcome that came about as a direct result of working with Sarah? If there’s a business owner in the audience who is considering having a consultant come into the organization to help them, what would be the necessary steps they need to do to identify what’s needed and who’s the right person to have? What is the tip Sarah wishes somebody had shared with her right in the beginning? What sort of challenges did Sarah face as she was moving away from being an employee to become an entrepreneur? How did Sarah go about getting her first client? If she were
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Episode #144: Linda Waterhouse | How to Improve Yourt Digital Marketing Game
06/04/2020 Duración: 17minWhat else can you do to boost your online presence? Linda Waterhouse helps small business owners gain clarity, take action and increase revenue with digital marketing solutions. In this episode of Enlightened Entrepreneur Podcast, she shares important tips business owners need to know and other skills they need to have in order to succeed in today’s market. Key Questions Asked: How did Linda get into this world of digital marketing? How is she picking up new clients? What is the attitude or the mindset one has to have in order to succeed with networking events? If she were to start all over again today, what would Linda do differently? In her experience right now, what is something that really works in her business? What skills do business owners need to have in their business in order to succeed in digital marketing? What aspect of digital marketing have higher rate or return in terms of time or money? Where does Linda see a lot of business owners make mistake when it comes to the digital marketin
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Episode #143: Zondra Wilson | How To Build A Business That Actually Adds Value
03/04/2020 Duración: 29minZondra’s story is a testimony that with faith, (coupled with hard work, of course) one can create something that’s truly wonderful. Zondra is the only female African American owned manufacturer and distributor of a skin care company with USDA certified organic accreditation in the United States. Key Questions Asked: How did Zondra end up running a skin care business? What challenges did Zondra face during the early days of building her business? If she were to start all over again, what would Zondra do differently? How has faith helped Zondra in building and running her business? Highlights of Lessons Learned: Zondra tells the story of the major turning points in her career which led her to start a skin care business. Given the chance to start all over again, Zondra would trust my gut more, and would not try to do too much too soon Another mistake that Zondra wished she had not done when she was starting out in her business listened to too many people. Ultimately, it was faith, prayers and
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Episode #142: Margarita Rozenfeld | Common Mistakes Business Owners Should Avoid Doing
01/04/2020 Duración: 42minMargarita Rozenfeld is an organizational effectiveness and leadership development expert from Washington, U.S.A. As the CEO of an award-winning professional training and coaching company, she has got some important insights on starting a business. Margarita shares her amazing journey of self-discovery and transition into fully embracing the life of an entrepreneur. Key Questions Asked: What advice would Margarita give to business owners who are very set in their ways? Why is it important that your business is around your personality? How did Margarita overcome the fear when she was first starting out? What mistakes are usually committed by many business owners and how can they avoid them? How did Margaret come to identify the areas that she was not so good at in her business and what necessary steps did she take to get people or a system on board? Highlights of Lessons Learned: Overcoming Fear The Impostor Syndrome: Most successful people have this attitude of constantly questioning themselve