Entrepreneurs In Motion

Do you struggle with things pulling you away from your work, and feeling like you're not as productive you could be? While it's a privilege to have such flexible schedules, it can be frustrating when family, health, and unexpected issues often get in the way of our work. Today I'm going to give you some mindset tips and an exercise that'll help you walk this tension between wanting to work and be productive, but having things come up that prevent it. Links and comments: http://www.entrepreneursinmotion.com/interfere  

After you attend a conference, participate in a mastermind, read books, or listen to podcasts, how do you process and organize all that business input and turn it into action? Many of us are constantly taking in info, but if you don't have a system or process for organizing and implementing it, then you'll either forget or fail to use it effectively. I also feel tempted to implement EVERYTHING RIGHT AWAY, but it's not possible - so today I'll explain my method for processing business advice and integrating it into my plan for the near future.

Last month I launched a new product for the first time in a while - and in today's episode I'll be unpacking the whole process, sharing my traffic and sales numbers, and giving you some useful takeaways that can be applied anytime you're planning to put a new product or service out into the world. No magical formulas here - just real-life lessons learned! Highlights: 7 different ways to promote your launch without being repetitive (7:26) What to base your sales projections on (10:12) An often-neglected step that can really help you improve your products and conversions (15:31) One challenging but important thing to do after your launch is over (19:11) Links and comments: http://www.entrepreneursinmotion.com/lastlaunch/

Lately I've been reflecting on some business lessons that have been brought to light by parenting my 1-year-old. If you're not a parent, these lessons are still useful; if you are a parent, you might resonate a little more with the specific child-rearing experiences, and I hope you can apply the principles to your business. With each lesson, I'm going to give one example from each side - parenting and business - so you can see the parallels. Links and comments: http://www.entrepreneursinmotion.com/parenting

Lately I've been feeling "over-saturated" when it comes to screen time - so I'm taking a magnifying glass to my use of digital devices. In this episode, I'll explain why I want to be more selective about my online activity, describe what I view as healthy vs. unhealthy screen time for me, and talk about how exactly I'm implementing big changes in the coming month. Highlights: How much time I've been spending on my phone daily (2:16) Two thought leaders that have influenced my views on screen time (3:47) "Good use" vs. "bad use" of technology in my life (8:36) The specific limits I'm setting for myself in June (12:29) Re-setting default behavior (17:30) Links and comments: http://www.entrepreneursinmotion.com/screen/

Highlights: Optimizing the first 60 seconds of customer interaction How to dramatically improve your testimonials Personal interaction vs. automation Why your leads might be confused (and you don’t even know it) How can you help prospective customers “try before they buy”? Links and comments: http://www.entrepreneursinmotion.com/austin2

I just got back from a fantastic conference of entrepreneurs, a weekend full of meetups, workshops, talks, masterminds, and great conversations! Today I’m sharing three things that struck me about this event. Links and comments: http://www.entrepreneursinmotion.com/austin

We recently celebrated our daughter's first birthday! In today's episode I'm reflecting on how juggling entrepreneurship and motherhood has gone throughout the first year. There have been three distinct stages for me, and life / business has looked very different in each one. Listen in to learn about my experience keeping my business running while having an under-1-year-old. Highlights: The best business decision I made regarding the first 3 months How I struggled emotionally with losing my productivity When I eased back into work (and travel!) The two most important things to do when you have an older baby Links: http://www.entrepreneursinmotion.com/baby

This is the third episode in my series about how I hired my first employee - an assistant who is now replying to the bulk of my e-mail, saving me over an hour a day. Today I'll talk about what I did in the two weeks leading up to her start date, what we discussed on the training call, how her first day went, and how having an assistant has affected my own work. I also describe why I'm glad I waited so long to hire, and a number of key takeaways from the hiring process.

The whole process of hiring my first assistant was uncharted waters for me - I felt completely inexperienced! In today's episode, I'll take you through the process I used to bring in a huge number of candidates and then narrow them down. You'll hear about the various elements of my job ad, the criteria I used to sort the applicants, and the "why" behind each interview question I asked. Whether you're looking to make your first hire or hoping to improve your hiring process, I hope you'll learn something from my experience.

For seven years, I resisted hiring. Sure I hired freelancers for a few temporary projects, but I couldn't bring myself to take on anybody to be a regular part of operations. Deep down, I had some resistance to hiring, some mental barriers that just wouldn't let me take the plunge. So I kept putting it off - until recently. In today's episode, I'm going to tell you about these roadblocks that held me back, and how I got past them. 

It's time for one of my favorite episodes - the year in review! I love to reflect and evaluate the past year, and in this episode I'm not just going to ramble about myself, but I'll also try to draw out some key principles or takeaways that any entrepreneur can apply. Tune in to hear 5 things that went well for me, 3 things that didn't go so well, and my theme for 2018.

Last episode I said I'd take a month break, and now half a year has gone by - what gives? Listen in to find out why I haven't been producing new episodes and what the plan is for this podcast going forward.

You might be thinking, "I thought entrepreneurship was all about hustling - what's this about taking a break?!" In today's episode I'll give you three compelling reasons why breaks are essential, and describe some strategies for taking time off on daily, weekly, and yearly time frames.

My guest today, Christina, was on the podcast a little over a year ago in episode 45, when she was talking about expanding her niche beyond her original target audience in order to get more buyers. Since then, Christina's made a ton of progress - and she attributes a lot of it to the coaching programs she's joined. In this conversation, we talk about why Christina started working with coaches and how she got into the mindset to make the leap and invest in coaching, as well as the changes and breakthroughs she's experienced in her business. If you've ever been on the fence about hiring a business coach, you're going to find this interview quite illuminating. Highlights: - Why Christina started working with a coach, and what finally got her to take the plunge - Impact of the coaching in Christina's business - Christina's tips for finding a good coach and getting the most out of the experience Links and comments: http://www.entrepreneursinmotion.com/coach

In the early years of building a business, we all want to grow bigger as fast as possible! But what about when your business reaches the point of supporting your lifestyle comfortably - what reasons might we have to pursue further growth? In today's episode I explore six stages of business growth and share some thoughts on what to do when your business is profitable beyond your wildest dreams. Links and comments: http://www.entrepreneursinmotion.com/big

A lot of entrepreneurs struggle with getting their business to the point where they can make sales on autopilot. This is honestly one of the hardest parts of building a lifestyle business, but it's also got one of the sweetest payoffs in the form of unlinking your time from your business income. In today's episode, I talk about the two steps to automated sales which are simple in theory, but challenging in practice. Highlights: - Examples of multiple possible selling strategies - How can you know if your funnel is "working"? - Two ways to automate - Where to hire motivated, flexible people Links and comments: http://www.entrepreneursinmotion.com/autosales

My guest Ben McAdam is an expert in all the different numbers and metrics involved in running a business, and in this episode we talk about how to ensure that your business has a solid financial foundation and healthy profit margins. Ben also shares some insight into pricing strategy, as well as how to reinvest confidently in your business, even if you're bootstrapped. Links and comments: http://www.entrepreneursinmotion.com/numbers/

How to convert more customers - it's what we all want, right? There's no one-size-fits-all answer, but there are some best practices. It's true that people will buy if your product or service meets their needs, but there's another less straightforward factor - people buy from companies they know like and trust. Today's episode is a brainstorming session about things you can do to increase the know/like/trust factor on your website and in your communications, so you can build a relationship and make people more likely to buy from you. Highlights: - How "providing value" can go beyond just information - Specific ways to make any product/service crystal clear - Three different types of stories you can share - How to be accessible and trustworthy - Following through on your promises post-purchase Links and comments: http://www.entrepreneursinmotion.com/trust

Today I'm talking with Grant Eilertson of Raise the Bar Training. He has a passion for helping people increase their fitness level - especially busy people who want an effective way to work out. In this conversation we explore how Grant started and grew his business, with some key breakthroughs and turning points along the way. Grant also shares some fitness tips at the end of the episode. Highlights: - How and why Grant switched to a different business model in the same niche - Factors that helped him get his first paying clients - What he regrets and wishes he'd done differently in his business journey - 80/20 fitness tips for busy entrepreneurs Links and comments: http://www.entrepreneursinmotion.com/grant