Liz On Biz With Liz Theresa

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 111:10:59
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Sinopsis

Liz Theresa helps you launch and build online businesses they love! This weekly podcast helps entrepreneurs overcome the mental, financial, and emotional hurdles of starting or scaling a business by sharing personal stories and valuable pieces of advice from guest experts. Liz on Biz covers topics including but not limited to life, lifestyle, the choices you make, finding your purpose, personal brand advice, copy, writing professionally, copywriting, blogs, blogging, branding, going viral, content creation, social media, and online marketing.

Episodios

  • E131 – Trish Saemann – Should You Be Spending Money on SEO?

    06/05/2019 Duración: 36min

    Trish is a notoriously straight-forward person who is quick to laugh and put others at ease. She is also a no-nonsense results-focused digital marketing expert intent on helping entrepreneurs grow, make more money and love their clients. Trish creates an environment of non-judgement and accountability with all of her clients. Graduating with honors from Georgian Court University and a graduate of the internationally-recognized Goldman Sachs 10ksb program, Trish is the co-founder of her company, GoBeyond SEO which began in 2009. When she’s not working with clients, Trish is also a wife to Brian and mother to Jake and Connor. Useful links: Website – GoBeyondSEO.com The 7 Essential Elements of an Effective Marketing Plan [FREE Cheat Sheet] Show notes: Started her business in 2009 when the market crashed and when she was pregnant with her second child. She and her husband stepped away from their 9 to 5s to teach themselves SEO. Starting her own e-commerce websites selling things she knew nothing about &#

  • E130 – Aditi Tandon – Create a Community Around Your Business

    29/04/2019 Duración: 34min

    A Designer, Entrepreneur and US Patent Holder, Aditi (Uh-thee-tee) is the co-founder of Maroon Oak, a free Business Networking Community and Digital Products Marketplace for Women. With over 20 years of experience, Adi is passionate about creating solutions that motivate women to innovate and collaborate for business success. Useful links: Website Social Media Links: Facebook Twitter Pinterest Instagram YouTube Google+ LinkedIn Show notes: Background in commercial design. “Business is about finding your true north.” “You should always have your accomplishments around your desk – it’s a history that’s out there for you watch every day.” What is Maroon Oak? Linkedin for women entrepreneurs. What is the Maroon Oak digital marketplace? Delegation – when to delegate vs. DIY Job doesn’t begin with your product. Your job begins after you create it. 2 AMAZING Content Tips: When you stop producing what *you* wanna write about, and start creating what your cl

  • E129 – Peter Akkies – How to Create Content With Ease

    22/04/2019 Duración: 34min

    Peter Akkies helps online entrepreneurs create content consistently so they can grow their business. He runs a free 30-Day Creator Challenge, in which he teaches how to stop sabotaging yourself and get your content out there. That’s over at creatorchallenge.com. Useful links: 30-Day Creator Challenge Show notes: Peter’s journey to entrepreneurship, his experience being a litigation consultant in the states. He now lives in Amsterdam. “My health is more important to me than this job.” How do you come up with stuff to say? “If you create content, ask yourself, ‘What’s my goal?'” Content creation isn’t stressful if you do it every day. Learn how Peter has created one piece of content every day since April 2018. #1 Create a goal. #2 Experiment. Inspiration for content: what were your conversations like today? What is your ideal client struggling with? “Start small. Do it today.”

  • E128 – Eric Koch – Creative Marketing Creates Sales

    15/04/2019 Duración: 33min

    Eric Koch is the founder of the Creative Marketing Zone and the host of the Creative Marketing Zone podcast. He helps coaches, consultants, and marketing gurus strategize and implement creative marketing blueprints. Show notes: It’s been a long road! What’s the road been like for you? His experience taking rejection and doing (eek!) cold calls. So brave! His shift from sales to marketing. His experience with content marketing and how a side hustle because a full time thing! What is the relationship between sales and marketing? The time Eric did the Carlton. (Yep.) What is your client’s biggest problem and what’s your show about? “Just get started. Perfection is the enemy of profit.” Useful links: The Creative Marketing Zone (Website) The Creative Marketing Zone (Podcast)

  • E127 – Kristyn Ivey – This Show Sparks Joy (KonMari for Entrepreneurs)

    08/04/2019 Duración: 35min

    Kristyn Ivey is Chicago’s FIRST Ever KonMari consultant. She graduated with the first KonMari cohort, and opened her own practice after that. She is also the co-host of the Spark Joy podcast. Show notes: What is the KonMari Method? How did you start this business? Can anyone be tidy? How long does it take? “Clutter is unfinished business.” Your space impacts the way you think and many other aspects of your life. What is the entrepreneur’s first step to tidying? Useful links: For the Love of Tidy (Website) Spark Joy Podcast   Kristyn’s Headshot Photography by Martine Severin Photos

  • E126 – Erik Harbison – Top Tricks to Effective Email Marketing (from AWeber)

    01/04/2019 Duración: 36min

    Show notes: Erik’s early love for writing ads as a kid His beginnings as a media buyer How data and the internet influenced his decisions and lead to digital marketing How playing multiple roles in marketing lead him to form his own business Understanding what people want to see when it comes to marketing The importance of always learning to provide the best experience  What an agency environment taught him and how this benefits business decisions “The customer is always right…But verify!” “Transparency = Time + Truth.” The expectations you set for your clients How to avoid dead-end emails “When you’re a marketer and you want to provide value – don’t be afraid to ask for an up-sell.” Useful links: AWeber.com (30 day free trials for email marketing) FREE Email Marketing Bundle (for anyone looking to improve their email marketing)

  • E125 – Grant Aldrich – “College for Free” is a Reality

    25/03/2019 Duración: 33min

    Show notes: Going to college to become an economist and tackling debt The $100,000 domain name Why people are afraid to go back to college The amazing topics and opportunities his online school offers Grant’s dreams for the future of his company Making money with free schooling The process of investing “If you’re an entrepreneur, there’s no playbook. You get to create your own pathway.” Useful links: OnlineDegree.com OnlineDegree.com Scholarships Grant’s Linkedin (go say hi!)

  • E124 – Nick Dennis – Change Your Business to What People Want

    18/03/2019 Duración: 33min

    Nick Dennis is the founder of fitDEGREE, a software management platform for yoga studios to run efficient businesses. He graduated with a BS in Mathematics at Rowan University and obtained a strong background in logic and critical thinking. With these skills he decided to pursue the route of an entrepreneur, someone that lives to find problems and seek solutions. Nick is a genuine, down to earth person that is intensely passionate about his crafts. By day, he keeps fitDEGREE moving forward and in his free time, he enjoys lifting the heavy things and teaching others how to do the same. Nick has received multiple rounds of funding for his idea that has improved iteration after iteration. Find out what he is up to next. Useful links: fitDEGREE Website Nick on Instagram Nick’s Email: nick [at] fitdegree [dot] com Show notes: What is fitDEGREE? “Life is a big game. Take your shot and don’t be afraid to fail.” Why work in fitness? Work-life balance – how much do you work? Food and m

  • E123 – Francesca Montillo – Doing (and Eating) What You Love

    11/03/2019 Duración: 29min

    Francesca Montillo is the owner and founder of Lazy Italian Culinary Adventures (thelazyitalian.com). In her business, Francesca offers cooking classes and curated adventures to Italy – creating a taste experience like no other. She’s also the author of a brand new book you need, called the Five Ingredient Italian – where each recipe calls for 5 main ingredients – and you can get the rest from your cupboard. The book has 101 recipes in total – and each one only requires thirty minutes (or less!) of your time. Useful links: Francesca’s Website Francesca on Instagram Show notes: Born in Italy and lives in Boston — used to travel back and forth quite a bit. “It’s really important to do what you love.” What she does in her business. What makes her recipes and approach different. Some delicious recipes she has – including this Pizzelle one! The route she took to getting her own cookbook.

  • E122 – Breanne Kallonen – A Wild and Free Entrepreneur

    04/03/2019 Duración: 33min

    Breanne Kallonen is a naturopathic doctor and all-encompassing female empowerment coach. She helps high-achieving women like you boost energy, lose fat, and increase confidence through balancing hormones so you can really show up in your business, careers, and adventures in life. She’s the author of a best-selling book, Wild & Free and the founder of her very popular program, Wild Side Wellness. Useful links: Wild & Free (Amazon) Breanne’s Website Breanne on Instagram The Wild Side Community on Facebook Show notes: What Breanne does for a living How her approach is different “When your health is optimal, you can discover your purpose and go after it.” Why she created Wild Side Wellness Why has she been successful with her program and book? “Don’t overcomplicate things. Done is better than perfect.”

  • E121 – Gresham Harkless – All About The, “I’m Going to Do it” Mentality

    25/02/2019 Duración: 32min

    Gresham Harkless is the founder of Blue 16 Media and the editor-in-chief of the extremely popular CEOBlogNation. At Blue 16 Media, he offers a suite of web services including design, SEO, and digital marketing consulting. Useful links: Blue 16 Media CEO Blog Nation Gresh on Instagram Show notes: His very young entrepreneurial beginnings The time he tore his Achilles tendon (ouch!) His love of quotes His experience while working for Patch Introvert vs extrovert – The energy you spend while running a business “Don’t tell me the sky’s the limit when there’s footprints on the moon.”  

  • E120 – Tim Bornholdt – So I Have This Great Idea for an App…

    11/02/2019 Duración: 34min

    Tim Bornholdt is an entrepreneur, software developer, podcaster, and the founder of The Jed Mahonis Group. At The Jed Mahonis Group, Tim specializes in helping businesses to strategize, design, develop, and deploy custom iOS and Android mobile application systems that bring their products and services right to their customer’s front door. Tim got his start in web development in the first grade and soon built the internet’s most popular Ralph Wiggum fan page, the now-defunct That’s Unpossible. While he founded the Jed Mahonis Group shortly after graduating college in 2010, Tim is also a videographer who has seen his work featured on Fox Business Channel, CNBC, and Bloomberg International, as well as a podcaster with Olympian Carrie Tollefson on her C Tolle Run podcast and his own show, Constant Variables. Useful links: The Jed Mahonis Group (Website) Show notes: Tim shares his journey of building his business with his friend His early passion for computers and figuring out how things work The cost and

  • E119 – Jamie Palmer – Meet Jamie, Marketing’s Outlier

    04/02/2019 Duración: 32min

    Jamie Palmer is the CEO, Digital Business Strategist, Coach, and founder of Outlier Marketing Group. Recognized for in-depth understanding and use of specialized digital marketing methods necessary for hyper-competitive industries; including IT, Marketing, Financial, hospitality and Professional Services. Useful links: OMG Website OMG on Facebook OMG on Instagram Show notes: Jamie’s beginnings as Palmer Creative Collective. “I’ll just go make my own job.” Her formal life as a hustling entrepreneur. How and why everything changed in 2012. “I make sure I show up as the best version of myself every day.” “Work expands to time allowed.” “Start before you’re ready – because it’s never going to be perfect.”

  • E118 – Timika Downes and Wendy Mays – How to Be Financially Independent

    28/01/2019 Duración: 36min

    Timika Downes and Wendy Mays are personal finance experts the co-hosts of a popular podcast called, House of FI.  Useful links: House of FI (iTunes) House of FI (Email) House of FI (Website) GirlFIday.com (Wendy’s Website) ReluctantFrugal.com (Website) Show notes: Wendy shares her entrepreneurial beginnings – her solo practice as an attorney. Wendy’s foray into RE. How they both met. Timika’s incredible debt-payoff journey and career as a school nurse. Her previous businesses – one was a breastfeeding product that didn’t go to market (but an amazing story) – and one being a head lice clinic. “Financial independence gives you permission to dream.” Selecting the name House of FI. FI = Financial independence FI can be overwhelming – how to get there: (1) assess where you’re at and (2) can this be eliminated or cut? Benefit of automating savings and payoffs. Defining FI  

  • E117 – Kyle Baptist – Rules for Retail Success

    21/01/2019 Duración: 30min

    With over 10 years experience in retail and three years running Marconi’s Beach Outfitters as Founder and CEO. Kyle Baptist has been involved in virtually every aspect of running a retail business. Just recently Kyle started Rules to Retail Consulting, where he aims to be an outlet for all things retail. Useful links: Marconi’s Beach Outfitters Kyle on Instagram Rules to Retail Consulting Show notes: Kyle’s beginnings in retail – started when he was 14 managing an entire store! His family’s roots “We can keep doing what we’re doing… or we can bring in new customers and expand.” The importance of getting to know your target customers What is Rules to Retail Consulting? Where do you get your customers? “Know your numbers and know what you’re selling.” How to retain more customers

  • E116 – Susan Trotter, PhD – How to Move Through Dark Times

    14/01/2019 Duración: 35min

    Susan Trotter, Ph.D. is a Relationship Coach and Public Speaker with specialties in divorce, dating and relationships, self-esteem, mindset and communication. She coaches individuals, couples and groups. She also works closely with Vesta, a program designed to provide education, connection and empowerment to people at all stages of divorce. Susan has her Ph.D. in Clinical Psychology, and was a therapist for over 20 years. Her extensive background in psychology, therapy and coaching gives her a unique perspective in helping people to achieve greater joy, satisfaction and success in their relationships and in all areas of their lives. Useful links: Susan Trotter, PhD (Website) Vesta Divorce (Website) Susan Trotter, PhD (Facebook) Show notes: “We cannot control what happens to us. We can only control how we respond.” Why you need to feel your feelings (even the negative ones) Wordplay and mindset – do you have to do that or do you get to? “What we put into the world is what we get back

  • E115 – Patricia Maristch – How to Get on TV and in Magazines

    07/01/2019 Duración: 32min

    Patricia Maristch is the founder and CEO of Piqued PR (piquedpr.com). Piqued PR was founded in 2013 and is a boutique lifestyle public relations firm that focuses on fashion, beauty and decor clients. Clients have been featured in O Magazine, House Beautiful, Country Living and on E!, The Today Show, Bravo celebrities and top influencers across the country. Some clients include Lisi Lerch, Crab & Cleek, Shiver & Duke, Elizabeth McKay and more. Useful links: Piqued PR (Website) Piqued PR (Facebook) Show notes: Didn’t take school seriously – had no interest in high school. Through a family friend, Patricia discovered PR and marketing / communications. Also studied fashion merchandising. Her experience working with a politician. Advice for entrepreneurs who want more visibility. What should expectations be when hiring someone for PR?

  • E114 – Julie Starr – How to Be a Nutrition Business STARR (Sorry, I Had To)

    17/12/2018 Duración: 34min

    Julie Starr is a nutritionist here to end your frustration and motivate you to live your healthiest life possible. She’s also the founder of Starr Yoga Studios in Roslindale, MA. Useful links: Starr Life Studios (Main Website) Julie on Instagram SHIFT by Julie (Supplements Website) Show notes: Julie’s beginnings in midwifery and then women’s health and then nutrition. Her target demographic – mixture of men and women. Why is Julie different? Health fads versus facts. “I just wanna help people look better and feel the best they can.” “I want people to be healthy and live the longest life possible with the highest quality of life possible.” SHIFT by Julie “Be good at what you do. If you’re good at what you do, you’ll get referrals.”

  • E113 – Elle Drouin – Entrepreneurship for Introverted Humans

    10/12/2018 Duración: 34min

    Elle Drouin is the founder of The Styled Stock Society and human behind @mochiandthecity. After several years working as the Director of Marketing & Digital Strategy for e-commerce businesses, Elle launched her own business to focus on helping other women build brands that are as profitable as they are pretty. Elle currently runs the Styled Stock Society, a stylish stock photography membership for female entrepreneurs, as well as works as a commercial photographer for beauty and lifestyle brands. Elle’s dog Mochi is a 3-year-old maltipoo model and influencer with over 100,000 followers. Elle and Mochi have been featured on Entrepreneur, Refinery29, the Today Show, and a number of other media outlets. They’ve collaborated with brands like ABC, American Express, Disney, Google, and The Ritz-Carlton and also use their platform to raise awareness for organizations like the Humane Society and (RED). Elle has been interviewed on a variety of podcasts including Support is Sexy, Courage & Clarity,

  • E112 – Colin Gray – Podcasting (Tips from Someone Who Podcasted *Before it Was Cool*)

    03/12/2018 Duración: 35min

    Colin Gray is a podcaster, a speaker and a PhD in digital education. He’s been teaching podcasting and media marketing for over 10 years and is founder of ThePodcastHost.com and Alitu.com. Useful links: The Podcast Host Alitu The Podcast Academy Show notes: The four main platforms you need to deploy your show on Deciding *why* to start a podcast Monetizing your show – is this a priority? Overestimating the power of New and Noteworthy “The power of podcasting is building trust.” “Creativity is about combining two otherwise unrelated ideas.”

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