Podcast Neil Wilkins

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 359:28:24
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Sinopsis

Alchemist, Marketer, Author, Speaker

Episodios

  • Does Wisdom Fit In Your Digital Content Plan?

    26/10/2021 Duración: 30min

    Neil Wilkins poses this question today inside the Wisdom app... a rhetorical look at whether Wisdom adds value to the digital content experience for your audience. Neil is joined by podcaster Mamdooh Al-Radadi, as they discuss the concept of themes within digital content and how the two-way impromptu nature of an app like Wisdom may open up new content ideas. Neil also talks about using Wisdom to test out new content ideas and especially when researching the relevance of thought leadership topics. To have a live, interactive audience with whom you can explore the relevance and value of topics and titles, may help to filter in and out such content from your wider plan. Join and explore Wisdom

  • Marketing Sustainability Episode 1 of 3

    25/10/2021 Duración: 59min

    Marketing Sustainability Webinar 1 of 3 The first of three webinars in the Cambridge Marketing College’s series Marketing Sustainability - How To Future-proof Your Brand. In this webinar recording from September 2021, Neil Wilkins hears from sustainability branding expert Nigel Clark about how to define marketing sustainability and the importance of taking accountability for it within your business. Neil also talks to Joe Pereira, Co-Founder of The Mindful Collective about the importance of putting Purpose at the heart of the sustainability conversation in your organisation. With COP26 next week, there has never been a better time to start the conversation about your own contribution to sustainability improvements. However, as we’ll hear, it’s not as simple as just beginning. Neil, Joe and Nigel consistently talk about keeping an eye on the challenge of Greenwashing and ‘over marketing’ your progress on the sustainability journey. Find out more about what you can do to begin your marketing sustainability jour

  • Use Linktree To Realise Your Customer Journey

    22/10/2021 Duración: 09min

    In this short webinar recording, Neil Wilkins explains how you could use a simple platform like linktr.ee to realise your customer journey. We all know how important it is to choreograph a clear and engaging customer journey through the three phases: Awareness, Conversion, Retention, but how can we do it? By providing clear and simple, single links to the next step in the journey, wherever you are. Linktr.ee is a simple service, ideal for social media biographies, that can help us on our way.

  • Does Sustainability Now Fit In Your Brand Marketing?

    20/10/2021 Duración: 24min

    In this morning's Wisdom talk, Neil Wilkins explores if now is the time to include Sustainability within your brand marketing. Neil argues that now is the time to become more authentic, transparent and mindful of the impact of your business, because your customers are valuing these things more than they ever have. Neil introduces the new marketing mix Product, People, Process, Profit that is detailed in The Mindful Collective website

  • The Rule of Thirds in Digital Marketing, a Wisdom broadcast

    19/10/2021 Duración: 50min

    Neil Wilkins' first session on the new mentoring app Wisdom, as he talks about The Rule of Thirds in social media and digital marketing and how best to use it to balance a content strategy. Neil gives two marketplace examples to bring The Rule of Thirds to life and as the number of listeners grew throughout the broadcast it was clear the topic was resonating. For more details about Wisdom, visit the app (iOS only available) and search neilwilkinsx

  • Empathy at Work

    16/10/2021 Duración: 55min

    How do you become an empath at work?  What should you do to protect yourself from negative energies?  How do you balance supporting and taking on others' issues?  In this webinar for Cambridge Marketing College's fortnightly career development series, Neil Wilkins explores some simple yet powerful techniques for enhancing your empathy skills and abilities. Neil believes that empathy can be taught and is here to show you how.   More content like this webinar recording is available at http://neilwilkins.online

  • Why You Need User-Generated Content In Your Marketing Plan

    14/10/2021 Duración: 47min

    If you aren't yet benefitting from the amazing value that user-generated content can bring to your digital marketing efforts, Neil Wilkins explains how you can easily and effectively use it to increase awareness and engagement. The research doesn't lie. This is an amazing opportunity to cost and time efficiently super-charge your content marketing efforts. For more episodes like this and to find out more about Neil, visit his website

  • How To Become More Agile, Flexible & Creative

    17/09/2021 Duración: 48min

    There is no 'normal' or 'business as usual', so the time is now for becoming more agile, flexible and creative. In this episode of Cambridge Marketing College's personal and professional development series, Neil Wilkins talks us through the things we can do and think about to meet the challenges and opportunities in this currently crazy world. Take the next steps in your personal development by booking a 1-2-1 mentoring session with Neil at neilwilkins.online

  • Sentiment Analysis ~ What you really want to know about your followers

    10/09/2021 Duración: 26min

    Social media insights are all very well and good. We do want to know how far our posts and advertising is reaching. It's important to understand if and where we are getting good engagement and of course, click throughs, show that our messages are getting through. But wouldn't it be even better if we knew what our customers, visitors and followers were really feeling when they engage with our social media and digital marketing? It's called Sentiment Analysis. Find out whether the responses and mentions you are getting in social and the wider internet, are positive or negative. What about the passion by which the responses are being shared? Important, right? In this 'fly on the wall' glimpse into one of the Cambridge Marketing College Apprentices' Friday Focus workshops, Neil Wilkins explores why and how you can build sentiment analysis into your metrics. For more details about the apprenticeships scheme, visit Cambridge Marketing College website. To book a 1-2-1 mentoring appointment with Neil, check out his b

  • Professionalism in Marketing for 2022

    03/09/2021 Duración: 41min

    In this webinar, Neil Wilkins encourages us and empowers us, to raise our level of professionalism in marketing, through considering our roles, strategy and higher purpose.  Neil claims it's time to change the definition of marketing and explains how we might begin to do this. This podcast is part of a series of webinars recorded live for Cambridge Marketing College For more episodes like this, search Neil Wilkins Podcast in Apple Podcasts, Spotify or your other favourite podcast service.

  • How to Become a Power Networker

    20/08/2021 Duración: 40min

    Why do some people appear to have such amazing charisma? How can some people work a social event or work networking situation with apparent ease and always seem to get what they want? The answer is knowing themselves, being present and grateful, showing empathy towards others and consistently applying an engaging Elevator Pitch. In this episode of The Mindful Marketing Show, Neil Wilkins shares the tricks and preparation that Power Networkers use to engage with and influence others at the same time as choreographing win-win scenarios through their conversations. Neil believes that power networkers aren't born but can be taught. This podcast is an episode of the Cambridge Marketing College webinar series in personal and professional growth. 

  • How To Become A Thought Leader

    06/08/2021 Duración: 56min

    Looking to become a thought leader? Heard of the term but not sure what it means? Thinking that being a micro-influencer might help your personal or business brand profile? All of these questions and more are answered in Neil Wilkins' latest podcast How To Become A Thought Leader. This podcast is part of a webinar series for Cambridge Marketing College

  • Want More Value From Your LinkedIn Company Page?

    05/08/2021 Duración: 36min

    Do you want to get more value from (or even start setting up) your LinkedIn Company Page? In this episode of Cambridge Marketing College's webinar series helping digital marketers to get more value from their social media, Neil Wilkins explains the steps you can take and the strategy behind successful LinkedIn Company Pages. More Cambridge Marketing College webinars More Mindful Marketing tips, blogs and podcasts

  • LinkedIn Personal Profile Quick Tips

    30/07/2021 Duración: 28min

    Focus where it counts in your LinkedIn personal profile. In this short workshop recording, Neil Wilkins explores some top tips that really work, for creating your personal profile as a central hub for your digital portfolio, to build your business, to create new connections and followers, or to find your next job. This workshop is part of the ongoing digital marketing apprenticeship support sessions, designed for Cambridge Marketing College to help apprentices develop their skills and experience. 

  • Improve Your Negotiation Skills

    23/07/2021 Duración: 50min

    "Never let a negotiation come down to one issue, because by definition, there is a winner and a loser" treelineinc.com  In this webinar recording for the Cambridge Marketing College Webinar Series 2021, Neil Wilkins discusses how to approach a negotiation, dealing with difficult others, using silence and importantly compromising with purpose.  Visit Cambridge Marketing College for more in this series of professional and personal development tools and techniques.

  • Post-lockdown Marketing (Bonus Episode)

    23/07/2021 Duración: 20min

    I think this one is a really important and timely topic so I am sharing this as a bonus episode. It's part of a conversation with some apprentices at Cambridge Marketing College in Friday Focus, which is a weekly get-together to share information and ideas about important subjects affecting business and marketing today. As we emerge from restrictions our marketing and customer requirements have fundamentally changed. So how will we respond?

  • The Art of Persuasion

    14/07/2021 Duración: 46min

    Want to learn how to be more persuasive in your communication? In this webinar recording, part of the Cambridge Marketing College personal development webinar series, Neil Wilkins takes us through the psychological principles and techniques we can use to become more authentically persuasive and to have more of a voice in communications and marketing situations. Subscribe to the Neil Wilkins Podcast for more episodes like this... available on Spotify, Apple Podcasts, Google Podcasts and other popular platforms.

  • The Best Technique for Managing Time

    14/07/2021 Duración: 42min

    Here's the best technique for managing time and it doesn't take long to master it.  In this webinar recording, Neil Wilkins shares a simple yet powerful technique for prioritising the most important things in your life. When your boss shouts for something or others demand of you, this technique can help you to align everything in front of you to give you and others best value.  Time is your most precious asset... let's make the most of it.  This video is part of the Cambridge Marketing College webinar series delivered by Neil Wilkins. For more videos like this and to subscribe to the Neil Wilkins Podcast. 

  • The Healing Power of Pleasure

    05/07/2021 Duración: 38min

    The Healing Power of Pleasure is the new book by Julia Paulette Hollenbery, featured in conversation in this Mindful Living Show episode of the Neil Wilkins Podcast.   The Healing Power of Pleasure is available in many book stores, including Amazon and Simon and Schuster.     Julia Paulette Hollenbery is an embodied spirituality teacher, author and mystic. Over 30 years she’s enabled countless clients to create happy relationships, meaningful work and a vibrant life. Her expertise combines grinberg bodywork, craniosacral therapy, family constellations and kashmiri tantra.     Julia’s unique capacity is to see people in a way they have probably never been seen before, profoundly with acceptance and love. She brings to every interaction an extraordinary quality of attunement and a deep, innate wisdom for practical healing and wholeness. She guides people to envision and embody their unique,  essential potential - at home in their body, their self and their life.  &nb

  • Data Management in Business

    02/07/2021 Duración: 32min

    In this episode, Neil Wilkins talks to Helen Ward from Data Cubed about how to maximise the value of data within your business. Data has the power to transform your business both at a strategic and practical, day to day, level. Helen describes the use of a central point of data in your business as your business truth. Packed with tips and ideas, this is a highly valuable listen. Connect with Helen and visit Data Cubed to explore your data options. 

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