Sinopsis
Learn how to take your Shopify store to the next level.Every week Dylan interviews the people behind the world's top Shopify stores and gets them to share their secrets.
Episodios
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[128] Social Media Marketing Strategy for 2020
25/05/2020 Duración: 48minToday on the show I'm joined by Jay B Sauceda, founder of online store Texas Humor and CEO of Sauceda Industries, a leading 3PL. With over 1.3 million followers, Jay shares his 2020 social media marketing strategies including:- What they're doing to grow their follower base- Types of content that's working well right now- The viral content brainstorming that drives shares and grows their brand- How they turn their followers into customersIn addition to running his successful ecommerce brand, he runs an industry-leading 3PL and shares the logistics lessons he's learned so far in 2020. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist fo
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[127] Building The Next Patagonia Without Ads and Without Funding
18/05/2020 Duración: 47minIn today's episode I had a really fun conversation with Peter Keller who is CEO of FringeSport.He started the company 10 years ago (100% bootstrapped) and he's working towards his vision to scale it into the Patagonia of the garage gym fitness movement.He's made great progress towards that goal already without advertising and without taking on any outside investment. If you want to build a big, long-lasting DTC brand this episode is a must-listen.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrivate email list for ecommerce leadersBook an intro callStart-Up Drugs ArticleFringe SportLearn more about Wavebreak
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[126] Building A Consumer Brand That Lasts
11/05/2020 Duración: 45minWith ROAS getting worse every year, it can be stressful as a consumer business owner.Today on the show I'm joined by Calvin Quallis, Founder and CEO of ScotchPorter. He went from getting 6x ROAS in the good 'ol days to now getting 2x ROAS if he's lucky.But he's not worried.He spent the last few years diversifying his business and as a result, he's confident about his company's future. In this must-listen episode we dive into how to build a long-lasting consumer brand. Listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrivate email list for ecommerce leadersBook an intro callScotch PorterScotch Porter
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[125] Landing Brand Collaborations like Froot Loops® and The Simpsons with State Bicycle Co
04/05/2020 Duración: 43minToday on the show I'm joined by Mehdi Farsi, co-founder of State Bicycle Company. We talk about how they're driving growth during these crazy times as well as their plans for the rest of 2020.We also talk about tried and true topics like brand collaborations. They've collaborated with iconic brands like Rick and Morty, The Simpsons, and Froot Loops. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakState Bicycle CoLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning
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[124] Growing Fast in a Competitive Space with Content
27/04/2020 Duración: 32minBethany McDaniel launched her skincare brand Primally Pure in 2015.Since then, she's grown the company to 30 employees with customers all over the world. They were able to scale in the competitive world of skincare by doubling down on product and a great content strategy.Listen to learn more!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPrimally PurePrimally Pure's BlogLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing
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[123] The Google and YouTube Ads That Are Working Right Now For Ecommerce Brands
23/04/2020 Duración: 50minAnother extremely timely, behind-the-scenes episode for you.Today on the show I’m joined by Brett Curry, CEO and co-founder of OMGCommerce — a leading ecommerce Google, YouTube, and Amazon ad agency.In this behind-the-scenes conversation, you’ll learn:- What's working with Google, YouTube, and Amazon ads right now- The messaging that's working right now for Brett's 85+ ecommerce clients- How you should increase/decrease spend during these times- Strategy for the future: how to think about PPC over the next few weeks and monthsPlus dozens of other nuggets that you won't want to miss. Listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the ch
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[122] Leading Your Team as CEO
20/04/2020 Duración: 29minToday I'm joined by Fran Dunaway, co-founder & CEO of TomboyX. Over the last 7 years, they've grown to millions in revenue and a team of 32. On today's episode I go behind-the-scenes with Fran on TomboyX's team, meeting cadence, and more. You'll learn tried and true tactics you can implement to improve productivity and communication with your team. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakTomboyXLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that
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[121] What Top Ecommerce and DTC Brands Are Doing Right Now
13/04/2020 Duración: 42minToday on the show I’m joined by returning guest Jon MacDonald, founder and President of TheGood.com — a leading ecommerce and DTC conversion rate optimization firm.In this behind-the-scenes conversation, you’ll learn:The #1 mistake your brand must avoid right nowWhat top brands are doing to grow sales through this time period (with exact examples)Should you use a COVID banner on site?The one thing you need to be doing right now before this passes Plus many more ways to get ahead in this era of opportunity that we’re currently in.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakJoin our Private Newsletter with o
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[120] Slow Down To Speed Up
06/04/2020 Duración: 34minMany of us start our business to create freedom in our lives. But then we become a slave to our own companies. We never unplug and work as much as can.There's always something to do and new problems pop up every single day. But working less and living a life outside of work is actually one of the best things you can do as an entrepreneur. In today's episode I'm joined by Ashley Merrill, founder and CEO of Lunya. We chat about work/life balance, enjoying life outside of work as an entrepreneur, founder/CEO vision, and more. Listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakLunyaLahgoThe DeepLearn more
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[119] Building The Next Big Footwear Brand
30/03/2020 Duración: 34minIn this episode I'm joined by Steve Gallo, President of OOFOS, a footwear brand described by many customers as "life-changing". Before running OOFOS, Steve held various leadership roles at Adidas. Now he's creating an entire new category in footwear and crushing it. We chat in-depth about: - Leadership styles for tough times- Growth strategy for 2020- The future of retail online and beyondDon't miss this one. Listen now! The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakOOFOSLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening
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[118] Ecommerce and COVID-19
23/03/2020 Duración: 43minMUST-LISTEN:Today on the show I'm speaking with Russell Stone, co-founder and CEO of VIRUS - a performance compression clothing brand.We chat about what it's like being named VIRUS in a time like this.We also talk about Russell's experience working in ecommerce during the last recession. He was working for a 130-person brand that survived the tough times, but that company ended up failing post-recession a couple years later.Since then, he's grown VIRUS over the last 10 years to 30 team members spread all across the globe. Unlike many people, he's not worried. Why? Listen to the episode to find out.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download th
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[117] From $0 to $5 Million/Year In 3 Years: Bokksu
16/03/2020 Duración: 39minIn the last 3 years, Danny Taing has grown his company Bokksu from $0 to $5 million in annual revenue.In this episode we dive deep into:- Branding: why you need it more than ever in 2020- Marketing: what to do about rising ad costs- Vision: how a big vision will motivate you and reduce stress and anxietyAnd of course, much more - listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakBokksuLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information i
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[116] Selling Millions Without Ads In 2020 (not clickbait)
09/03/2020 Duración: 36minSuper excited for this interview and no, it's not clickbait. Dorie Smith is founder and CEO at Of Mercer - a modern clothing brand for women who work.She's grown the business to millions in annual revenue without spending money on advertising. How'd she do it? Listen to the episode to find out. If you spend a lot on ads, this is a must-listen for discovering strategies outside of Facebook and Google as ad costs continue to rise in 2020.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakOf MercerOf Mercer's InstagramEpisode with Scott from Oliver CabellLearn more about WavebreakThis episode is sponsored by...Klavi
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[115] Retail Seasonality: How To Maximize Upside And Minimize Downside All Year Long
05/03/2020 Duración: 24minEvery ecommerce business has some seasonal ups and downs.Having the ability to maximize sales during the upturns and reduce impact of the downturns almost sounds too good to be true.But that's the power of focusing on email and retention marketing.In today's episode Dylan Kelley (founder/CEO of Wavebreak and host of this podcast) discusses how this works in practice.Links Mentioned: - Schedule a call- Retention marketing article- Retention revenue calculator- Previous episode: Retention Marketing Pillar #1- Previous episode: Retention Marketing Pillar #2
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[114] From Millions In Debt To $9mm In Annual Revenue
02/03/2020 Duración: 43minNot too long ago, Patrick Sullivan Jr. was over $4 million in debt and not sure if his business would succeed.Since then, he's turned things around and the business has taken off. They did $7 million in sales in 2018 and $9 million in 2019.Today on show Patrick, co-founder & CEO of JigsawHealth, shares everything: - How he got over $4 million in debt- Profit margins and how much they spend on marketing- Their unique video marketing strategy that doubled their businessAnd much more! Listen to the end because Patrick shares tons of specific, actionable advice that you won't want to miss. The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checkl
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[113] From Heavy Losses To Great Profits: The SurivalFrog.com Story
24/02/2020 Duración: 39minToday joining me is Byron Walker, owner of SurvivalFrog.com, the largest and most well-known e-commerce store in the survival niche.After years of growth and millions in sales, SurvivalFrog started to go under in 2017.It was a long and painful journey, but the company was able to bounce back and finished 2019 more profitable than ever.Listen to learn how Bryon turned around his business from heavy losses to great profits and survived the mental game behind it.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakSurvivalFrogStress Less, Accomplish MoreByron's LinkedInLearn more about WavebreakThis episode is sponsor
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[112] Multi-Million Dollar Hair Care Brand With A Small Team
17/02/2020 Duración: 29minToday on the show I'm joined by Elizabeth Davis, founder/CEO of Shedavi, an all-natural hair care brand.In this episode she reveals:- Her most effective ad strategy leveraging content- The marketing strategy she's doubling down on for 2020 (it's not what you think)- The hiring framework she's used to keep her business profitable while growingAnd much more. Listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakShedaviShedavi's InstagramElizabeth's InstagramLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understan
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[111] Retention + Brand = Ecommerce Heaven
13/02/2020 Duración: 22minSpecial BONUS episode!Part 2 of our Retention Marketing Series... Building a brand is one of the most profitable things you can do for your ecommerce business. But how the heck do you do it? Listen to this bonus episode to learn how to use branding and retention marketing to massively scale your ecommerce business.Links Mentioned:WavebreakWavebreak's Retention Revenue CalculatorWavebreak's new Retention Marketing guideSchedule a call w/ Dylan, Founder/CEO of Wavebreak
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[110] Growing To Millions In 2 Years With A 3-Person Team
10/02/2020 Duración: 37minHow do you bootstrap an ecommerce business to 7-figures with a small team of 3?Find out in this episode of the Wavebreak Podcast.I'm joined by Adam Hendle, founder of men's personal care brand Ballsy.In this episode he shares:- How they've quickly grown to millions in revenue with a small team- Influencer marketing strategies for 2020- Branding advice to make your advertising and marketing stand outAnd much more. Don't miss out, listen now!The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakBallsyBallsy's InstagramAdam's InstagramLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innova
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[109] Growing PopSockets to Over $200 Million in Sales
03/02/2020 Duración: 40minToday on the show I'm joined by David Barnett, founder and CEO of PopSockets.They were named number two on the 2018 Inc. 5000 list, with a 71,424% percent of sales increase over the last three years.Since then, they've continued to grow and on this episode of the Wavebreak Podcast, he's sharing all of his secrets.The 5-Minute Ecommerce Email Marketing HackStop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit.Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue.This is our secret sauce and we're giving it all away for free, no strings attached.Click here to download the checklist for free.Links:WavebreakPopSocketsLearn more about WavebreakThis episode is sponsored by...Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing m