Small Business On The Web: Internet Marketing Podcast

Informações:

Sinopsis

Small Business Web and Internet Marketing including website design and branding, content development and management, search engine optimization, web and email hosting, domain names, and other web site news.

Episodios

  • Google Paid Search Clicks Are Down - Why?

    Google Paid Search Clicks Are Down - Why?

    27/02/2008 Duración: 04min

    Three reasons why Google paid search advertising clicks were down in January 2008 from the previous month. Financial news organizations overreact, resulting in a Google stock price drop, but Rick has a much more optimistic outlook.

  • Web 2.0 for Small Business - Does it work?

    Web 2.0 for Small Business - Does it work?

    06/02/2008 Duración: 28min

    You've heard Web 2.0 as an Internet marketing buzz term, but is it right for your small business? Rick and James discuss the features and practices of Web 2.0 and how it could apply to your online marketing efforts.

  • Quick Tip - Local Search Engine Marketing

    Quick Tip - Local Search Engine Marketing

    30/06/2007 Duración: 07min

    Local search marketing is one of the best and easiest ways to get your website listed at the top of the major search engines such as Google, Yahoo, and Microsoft Live Search (without search engine optimization).

  • Quick Tip - Email Signatures to Promote Your Business

    Quick Tip - Email Signatures to Promote Your Business

    20/06/2007 Duración: 07min

    Do you have an email signature? If not, you are missing out on an easy and under-rated form of marketing your business online. Here are some tips and guidelines to promote your business with branded email signatures.

  • Client Profile - LowellRocks.com

    Client Profile - LowellRocks.com

    04/04/2007 Duración: 24min

    Co-founders Randy and Rob Breton are interviewed about how the website started and how it continues to expand its online community, and they also describe the business side of the site.

  • Quick Tip - Thank Your Web Host

    Quick Tip - Thank Your Web Host

    07/03/2007 Duración: 02min

    Your web hosting provider deserves more credit than they receive. Take a few minutes out of your day and thank your website host for the service they provide.

  • Web Site Primer - 01 - The Planning Stage

    Web Site Primer - 01 - The Planning Stage

    06/10/2006 Duración: 19min

    Step 1: Planning for your web site. Establishing your online goals and objectives, setting up a timeline, indentifying your target audience, and calculating a budget for your website project.

  • Web Site Primer - 00 - Introduction

    Web Site Primer - 00 - Introduction

    13/09/2006 Duración: 06min

    Introducing: 10 Steps to Web Success - A 10-episode audio primer and step-by-step guide to establishing an effective web presence for your small business. We will cover the essential steps to take for building your website and publishing the site online.

  • Domain Name Scams: Registrations and Transfers

    Domain Name Scams: Registrations and Transfers

    01/09/2006 Duración: 06min

    Internet scams are everywhere, but there has been a large increase in the number of domain name registration scams. Learn about these scammers and how to protect yourself from losing your domain name and your money.