Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

In this episode, I talk to an entrepreneur that started a completely digital nomad business. In this episode you'll learn: How they invested $100,000 creating their product. How to overcome the challenges of starting a business while traveling. What kind of prep you need to do before launching your first Kickstarter campaign.

In this episode you’ll learn from an entrepreneur that focused on winning over early adopters than the entire market in order to successfully launch his product. In this episode you'll learn: How to manage all the feedback you’ll get when running a Kickstarter campaign. Why you want to go after the hardcore early adopter demographic first before promoting your product. What should you do if you encounter copycats.

In today’s episode you’ll learn from an entrepreneur that launched a business following the lean startup methodology. In this episode you'll learn: What it’s like to scrap an entire business to start a new one. 2. What is the lean startup methodology and how to use it to quickly launch a business or product line. 3. What are key tests every ecommerce site should run.

In this episode you’ll learn from an entrepreneur that believes the key to success is to work with micro influencers rather than celebrity influencers. In this episode you'll learn: How to validate a product that no one has ever seen before. 2. Why you should force customers to buy from you online even if you meet them offline. 3. What are micro influencers, how to find them and how to work with them to promote your business.

In this episode you’ll learn from an entrepreneur that built out a nationwide rep program that’s helped them build a multi million dollar business. In this episode you'll learn: How to build, manage and motivate a nationwide rep program. 2. What kind of guidance to give your first salesperson. 3. How to identify the areas of your business that will have the biggest impact on your growth.

In this episode you’ll learn how an entrepreneur used Facebook ads to promote a Kickstarter campaign that raised $800,000. In this episode you'll learn: What is rapid prototyping and how to use it to design your products. 2. How to make sure you’re ONLY focused on solving your customer’s main problem. 3. When do you know when your prototype is ready to bring to the market.

In this episode you’ll learn from an entrepreneur that turned his hobby into a business that’s doubled in growth every year. In this episode you'll learn: How to find out if your hobby is worth turning into a business. 2. How to stay disciplined in your business spending. 3. How to make sure you’re not burning yourself out from running a business with a day job.

In this episode you’ll learn from an entrepreneur that set up his business so that it could quickly scale to 50 countries. In this episode you'll learn: How to plan out a massive project when you don’t have the time. 2. How they were able to secure 70 patents for their business. What logistics to set up when you’re entering a new geography or market.

In this episode, you’ll hear from an entrepreneur that went from ecommerce to opening a physical store. In this episode you'll learn: How to sell face to face when you’re not used to it. 2. What to do if you’re selling products that you’re not passionate about but your customers are. 3. What’s involved in the buying process when running a retail store.

In this episode you’ll learn how a company drives 93% of their social traffic from Pinterest. In this episode you'll learn: How to work with bloggers to promote your product and get amazing product photos. 2. How to work with bloggers to promote your product and get amazing product photos 3. Why you should have an organic pinning strategy before promoting Pinterest pins.

In this episode you’ll learn how 3 co-founders drive traffic from Reddit without coming across too salesy. In this episode you'll learn: How to delegate tasks to your team and ensure the work gets done. How to know if you should find a partner or outsource. 3. How to avoid getting burned when posting your business on Reddit.

In this episode you’ll learn from an entrepreneur that sold 6 figures by going door to door with retailers. In this episode you'll learn: How to get honest feedback from friends and family. 2. How to get meetings with key retail decision makers. 3. What does a business agreement with an affiliate look like.

In this episode you’ll learn from an entrepreneur that went on Shark Tank and turned down 2 offers but still built a million dollar business. In this episode you'll learn: How to finally take action on your business or product idea. 2. How to reverse engineer a life you want. 3. What is the optimal price point for Kickstarter.

In this episode you’ll learn from an entrepreneur that launches new products very quickly. In this episode you'll learn: Why an original product needs to have familiar elements. 2. How to balance your day job with your passion project and how to keep them separate. 3. How to project how much inventory to have on hand.

In this episode you’ll learn from an entrepreneur that started a business that’s also donated $1 million to other aspiring entrepreneurs. In this episode you'll learn: Why you should find a business you can afford to fund yourself. 2. Where you should look towards first to improve your supply chain. 3. How to approach and pitch a retailer.

In this episode, you’ll learn from an entrepreneur that built a business targeting baby boomers. In this episode you'll learn: How to identify brands to license from. What does a licensing deal look like and how to set one up that’s beneficial for you. 3. How to successfully start an online community for your brand.

In this episode, you’ll learn from an entrepreneur that used a PR agency to kickstart a 2 million pound business. In this episode you'll learn: What are the signals to look out for to determine if you are in a growing industry. 2. How to use a PR agency to kickstart a marketing plan. 3. What you need to prepare before working with a PR agency.

In this episode you’ll learn from an entrepreneur that used Amazon as a proving grounds to build a $2.5 million business. In this episode you'll learn: How to use Amazon reviews to figure out how to improve on an existing product. 2. What is consumerability and why you want to sell a product that has consumerability. 3. How they’re using the free + shipping model to get customers to make more profitable purchases later.

In this episode you’ll learn from an entrepreneur that developed an app that was acquired by Shopify. In this episode you'll learn: How to decide if you should jump into your business full time. How to use your competition to motivate you rather than overwhelm you. 3. How to find advisors for your business and how to work with them.

In this episode you’ll learn from an entrepreneur that started by selling digital products and then transitioned into physical products. In this episode you'll learn: Why you might want to start with a physical product instead of a digital product for your first business. How this entrepreneur was able to start a business simply through hashtags on Instagram. 3. How to connect with influencers and get them to work with you to cross-promote.