Introvert Biz Growth Podcast

My guest today is Jillian Vorce. For more than two decades, Jillian has been helping professionals make connections and attain their business goals. With a focus on networking and relationship development, she works to open doors and create opportunities. Her trustworthiness and highly positive energy have inspired senior-level executives and business owners across the globe. In 2003 she founded The Jillian Group, Inc., where her team provides strategic relationship development and management consulting services. Jillian's previous work includes her first book "20/20 Mind Sight: Refocus, Reignite, & Reinvent Your Life From the Inside Out" and the TEDx Talk “The Lens of Connectivity.” In today's episode, Jillian and I address the following topics: The importance of relationships in business If networking works and whether it's enough How to build a community and why it matters How communities are different from networking groups Jillian's secret recipe for nurturing relationships And so mu

Today's conversation fits under the P of Promotion. If you're a regular here, you know that I'm organizing the conversations around the 7Ps of the Humane Marketing Mandala. (If you're new here and don't know what I'm talking about you can download your 1page marketing plan with the Humane Marketing version of the 7 Ps of Marketing at humane.marketing/1page. It comes with 7 email prompts to really help you reflect on these different Ps). My guest today is Teresa Heath-Wareing. Teresa Heath-Wareing is an online business, marketing & mindset expert who works with business owners from across the world, helping them to build a business and life they love. As well as inspiring members to dream big and set ambitious long term business goals, Teresa equips them with practical actionable steps to get them closer to their goals. Her holistic emphasis on the whole business, and the mindset of the business owner, enables her members to navigate the world of running a business with Teresa as their biggest cheer

Today I'm talking to George Kao about a controversial topic: charging more money to get more motivated clients. He wrote a LinkedIn Post about this, which I'll link to below. George is a business mentor who infuses his teachings with a unique spiritual perspective. Since 2009, he has helped thousands of coaches, consultants, healers and course creators on their path to creating sustainable and joyful businesses. George has published five books spanning the topics of Authentic Business, Content Marketing, Joyful Productivity, and Spiritual Growth. You can find George Kao on Instagram, Youtube, LinkedIn, and his podcast. Or discover his curated best writings & videos at www.GeorgeKao.com. In this episode, you'll learn about charging more to get more motivated clients as well as... George's own story and experience with charging higher prices George's (and my) take on the presumed relationship between higher prices and the client's commitment The right thing to do in pricing Pricing on enoug

Today I thought I'd record a solo episode, muse episode like I call them, with no intro and outro music, just raw non scripted content as if we were sitting at a cafee together, sipping hot chocolate.  I thought I'd review what happened this year, for myself, but hopefully it's interesting also for you as I'm sharing what I learned, mistakes I made what went well etc. I talk about things like:  Marketing Like We're Human program in January 2022 our Morocco trip in April Trademark: the mess continues Recording the Marketing Like We're Human Audio book The Mandala & Marketing Adult Coloring books My difficult summer Marketing Like We're Human August cohort October in Sicily Humane Marketing Circle doubles Started collaborative workshops Books sell and I get lovely feedback Humane Marketing is in the Zeitgeist  My theme for 2023 What's next business wise?  Marketing Like We're Human program in January - info session on Jan 12th first Humane Marketing Circle of the year on Jan

Today's topic is Ethical Marketing and I'm speaking to Alica Karolina about it. Alice is a brand coach + strategist and the founder of The Ethical Move, working with changemakers to find + use their voice. She believes making an impact in a changing world requires a new way of thinking and communicating — businesses that stand out tell stories of substance, share products that serve the world, and sell with integrity. It takes courage to fully trust oneself and leave the status quo behind. But if we stop looking outside for answers, we discover we already have the power, knowledge, and ability to make this world work for everyone. In this episode, you'll learn about ethical marketing as well as...   Ethics and how Alice defines it for her Ethical Move Whether marketing is unethical by default The unethical practices we've all being bombarded with daily How we can change those into ethical practices - and still sell. How the new economy can look like if it was up to us How you too can take the

Today I'm talking to Hillary Rea about finding your core story and your superpowers and how you can use them in your storytelling. Hillary Rea is the founder of Tell Me A Story, a communication consulting and coaching business that trains ambitious leaders who want to take up more space, communicate with impact, and become more confident as they become more visible. Through her company’s signature Crafting Your Narrative: Solo Retreat, as well as ongoing coaching partnerships, Hillary helps her clients to find their voice and then empowers them to use it — by sharing their unique stories with honesty and passion. She is an award-winning storyteller, and has been telling her own stories on stage for 13 years - as a performer, as the host of a the long-running Tell Me A Story Live Show, and now as a keynote speaker. When Hillary first reached out to me to ask if she could come and speak about Storytelling on my podcast I thought "another Storytelling expert". But then I read further and started to really

Today I'm chatting with my friend Jen Corcoran about how to make your passion part of your business. Jen and I have known each other many years as we are both LinkedIn specialists - and we even met once in real life in London. Most recently we hosted the 'LinkedIn Like We're Human' workshop together which was so fun and people absolutely adored it. In case you missed it you can buy the recording of that 75-minute masterclass for only $27. Jen Corcoran is an award-winning LinkedIn expert. Known as ‘The Super Connector’ and one of the UK’s most successful LinkedIn trainers, she helps thousands of people thrive online through her online courses, consulting, workshops and talks. Jen helps female entrepreneurs to increase their confidence on LinkedIn by teaching them how to super boost their LinkedIn profile and connect with finesse in order to raise their brand, attract more clients and make more money in a holistic and human way. She is passionate about human design and is a Generator 1/3. In this episo

Today's conversation with Laura Hatley about using business as a form of activism fits under the P of Partnership. Laura Hartley is an activist, writer and founder of Public LovEd (pronounced Public Love Ed), an online school empowering changemakers & forward-thinking entrepreneurs to radically reimagine the world, creating the conditions for social healing and collective thriving. Laura's work centres around the three areas of transforming self, business and changemaking. She runs programs on healing burnout culture, business beyond capitalism & the inner work of dismantling capitalism and supremacy culture. Laura lives and works on Gadigal land in Sydney, Australia but can frequently be found travelling the world. In this episode, you'll learn about business as a form of activism as well as...   The problem with capitalism If not this, then what? How can this new form of business look like? Laura's framework, The Business of Revolution Why business is political The difference between

Today's conversation fits under the P of Pricing of the Humane Marketing Mandala. I've invited Lindsay Bryan-Podvin, a trained therapist, to talk to us about what imposter syndrome does to your prices and how you can create a pricing strategy that is sustainable. Lindsay Bryan-Podvin (she/her) is a biracial financial therapist, podcast host, speaker, and author of the book "The Financial Anxiety Solution." In her coaching practice, she helps therapists in social justice or of marginalized identities grow their profitable practices from the inside out; so they can stop feeling icky about money, and start setting and sticking to sustainable rates that allow them to grow their businesses in alignment with their values. She lives with her partner and their dog on the occupied land of the Fox, Peoria, Potawatomi, and Anishinabewaki peoples also known as Michigan.  In this episode, you'll learn about pricing what imposter syndrome does to your prices as well as...   What Imposter Syndrome means and whet

Today's conversation fits under the P of Product of the 7Ps of Humane Marketing. Today I'm speaking to an online bestie based in Norway. Solveig Petch [she/her] who goes by Petchy is a brand strategist and designer for values-driven business owners who want to build brands their way; without compromising their integrity or resorting to predatory business tactics. She believes that building an impactful and profitable brand can be done without screwing people over or working yourself into a pulp. From her home office in rural Norway, Petchy crafts strategic brand identities for clients all over the world. She’s passionate about helping business owners discover and define their brands’ unique purpose and personality, find the confidence to own their sh*t — and tap into their uniqueness to spark meaningful connections and attract more of those omg, yes! clients. She is also the creator of the Brand it!™ framework, and host of the Brand it! with Petchy podcast. In this episode, you'll learn about build

Today I'm speaking to Emily McGuire about Building Community Through Your Email List Emily is the Customer Evangelist at AWeber - a people-first Email Service Provider. With lessons learned over a decade in tech, sending thousands of email campaigns, and working on email campaigns earning over $80 million in revenue, Emily loves sharing the mistakes and strategies of email marketing done well. You’ll typically find her with a cup of coffee in hand because #momlife. When her head isn’t on her laptop, you can find her chasing her kid, reading a book, or binging trashy TV. In this episode, you'll learn about building community through your email list as well as...   Whether we should really still bother with email What works well now to grow our email lists The Frequency sweet spot: how often is too much? The danger and warning signs of writing emails that are too transactional 3 big mistakes to fix to avoid people unsubscribing from your email list And so much more Emily’s Resources   Emil

On the last episode of the podcast (episode 146) we talked about quitting Social Media and growing it without those platforms. Well, today, we take the Digital Minimalist approach. It's the approach I'm adhering to, as I'm still present on LinkedIn and really focusing my time and efforts on that one platform. I invited Cassie Widders, who is a social media strategist who works with personal brands and service-based business owners to simplify their social media to talk to us about creating a strategy with focus and minimalism. Cassie is known for her work on digital minimalism, social media and its effects on our wellbeing, and in making social media strategies more sustainable for personal brands and business owners. In this episode, you'll learn about the minimalist approach to social media strategy as well as...   The digital minimalism framework and what it means How we can be both present on Social Media, but also be a minimalist What our definition of success has to do with it Cassie's e

Today I'm talking to Viv Guy about growing your business without social media. Viv is a business coach, mentor, strategist, and the host of the podcast Marketing Without Social Media. Viv is passionate about helping service-based business owners create recurring 5k+ months, WITHOUT social media (bye-bye hamster wheel of content!), having created her first successful biz in her 20s without it. The best bit; doing it all in just 20 hours a week! In this episode, you'll learn about growing your business without social media as well as...   Why Viv thinks there's a growing interest in ditching Social Media If not Social Media, then what? Viv's ideas to grow your business without it Her 3 favorite ways of growing without social How to get traffic to our free offers to get people on to our email list Advantages of email vs. Social Media How Viv thinks Social Media will evolve in the next 5 year And so much more Viv’s Resources   Viv's Website Viv's Podcast: Marketing Without Social Media Viv

In this muse episode I talk about how the the current economic situation impacts our pricing as entrepreneurs.  And why instead of raising my prices, I decided to go against the grain and lower the fee of my membership, the Humane Marketing Circle *** Pricing is also one of the 7Ps that we discuss in detail during the Marketing Like We're Human program, my flagship program that I'm running again with a live cohort starting August 25th. It will run over 8 weeks and is a hybrid program, part video tutorials and workbooks, part weekly live calls where we deepen these concepts. If any of this resonates, please take some time to look at humane.marketing/program for a very detailed description of the program as well as a 19-minute behind the scenes video and then book a chat with me to see if it's a good fit.

Today I'm talking to Marcy Amato about how to build confidence and competence. Marcy Amaro, is an educator, speaking expert, podcaster, and empowerment coach who has been working with new entrepreneurs and business owners for nearly three decades. As a coach and mentor, she helps her clients find the confidence and develop the skills necessary to refine their voice and increase their impact through public speaking. Video, podcasting, live events, and other speaking engagements are the fastest and most effective way to scale your business and increase your impact. Marcy can help you find, hone, and leverage your voice for both impact AND income! In this episode, you'll learn about how to build confidence and comptence as well as...   Marcy's definition of confidence The concept 'From Unconscious Incompetence to Unconscious Competence' The correlation between responsibility and confidence Actionable first steps would you recommend for someone who is struggling with self-doubt, lack of confidence, or

Today I'm talking to my friend Remeny Armitage about turning your clients into advocates. Remeny Armitage's mission is to humanize business. She has over 20 years experience working for a variety of businesses in client advocacy and insight research, marketing and new business. Ultimately, she helps businesses understand what their clients REALLY think about them with the goal of turning their clients into advocates. Her experience has helped build relationships between businesses and their clients in a human-centric way. She gets under the skin of a business by interviewing their clients and feeding back ways they can improve the business and the way they engage with their clients in a human way. She has built up a range of methods that ensures business improvement and growth, while building long-lasting relationships that are based on a strong foundation of trust and respect between businesses and their clients, with the aim of turning them into advocates In this episode, you'll learn about turning y

This week's conversation with Lisa Evans fits under the P of Promotion of the Humane Marketing Mandala. We are talking about telling the stories that matter for your business. As you'll hear in the episode there is a fine line between being vulnerable in telling your story and oversharing. Lisa is the Director of Speaking Savvy and the Lead Trainer of the Soft Skills Academy. She is a Certified Speaking Professional, Certified Virtual Presenter, TEDx Speaker Coach, Host of the Business Chat Podcast, and Radio Show Host. She has been coaching clients to become stand-out presenters and speakers for over 10 years and her area of expertise is helping senior leaders to tell better business stories. Before becoming a coach Lisa spent over two decades as a health professional and began her career as a midwife. One of her clients named her The Story Midwife and it kinda stuck! In this episode, you'll learn about telling the stories that matter for your business as well as...   How to know which stories

In this muse episode I share some insights about my experiment with reducing the number of episodes from 4 per month to 2 per month.  I'm also running a Giveaway on Goodreads and listeners can win one of 100 copies of the Marketing Like We're Human book if they enter at https://www.goodreads.com/giveaway/show/348028  

In this week's episode, I talk to Janene Liston about the P of Pricing. We talked about understanding how to price your offers. Janene is a highly trusted Pricing Consultant & Business Coach working with small businesses, startups and entrepreneurs across industries and the globe. She’s also a Certified Pricing Professional who has been helping businesses improve pricing and profits for over 25 years. Her mission is to empower small businesses to be more sustainably profitable. Helping them know the value of their offer and more effectively implement their pricing. Ensuring they can confidently create, communicate and charge for the value they deliver. She’s the host of Live with the Pricing Lady, the Podcast, a European public speaking Champion and a sought-after podcast and radio show guest. Watch out, her passion for pricing is contagious In this episode, you'll learn about understanding how to price your offers as well as... why pricing is so darn difficult Value Pricing and what the h

Today's conversation about membership programs for humane businesses fits under the P of Product of the Humane Marketing Mandala. In this week's episode, I talk to Amy Bonsall about the P of People, precisely people flourishing at work. Amy founded Nau and developed its core offerings by drawing on her extensive experience in designing for mental wellbeing and for communities, as well as her experience advising teams and leaders across 100s of companies in industries from tech to financial services to healthcare to agriculture to retail. Previously, Amy was an executive at IDEO, where she spent a decade leading the creation of new businesses for companies across Europe, Australia, Asia, and the US, living much of that time outside the US. And as the executive leading new ventures at Old Navy, she co-led the creation of a billion-dollar new business, focused on body equity. In this episode, we talk mainly about people in Corporate jobs and I know that is possibly not your situation as my audience is ma