Spapreneur Podcast

On today’s episode, we’re talking about why having the right mindset is key to helping your business grow. Whether you’re trying to run a business, grow personally or just survive your busy days, mindset plays a huge part. If you’re complaining that your business isn’t making any money, you “don’t have time”, or you’re holding yourself back from taking on new challenges, then you’re never going to get out of those situations unless you change your mindset. Listen to our own experiences, stories, and get the advice you need to change up your mindset on this episode of the Spaprenenur podcast. Topics Covered Business banking Research the facts Mindset is everything! Grow your qualifications and your business Clients believe in you Embrace the fear and take opportunities A Spapreneur amazing story Resources Mentioned Spapreneur Community American Express Square Reset Your Mindset Audible Becoming (Michelle Obama) This is Marketing (Seth Goden) Ramona IG

On today’s episode, we’re talking about those times when you just can’t seem to say no! It can be so hard to admit that you don’t know how to do something, especially when it comes to your business. The problem with that is you’re probably having a negative impact on your spa business than what you would if you just had the confidence to say you’re unable to do something. We’re not experts in all the areas of our business and that’s ok, just admit it and then do something about it (if you want to). Hear our honest opinions on why you should be admitting it when you’re unsure of something as well as getting some great suggestions on how you can improve! Topics Covered Lost leader sales Control your adds Don’t give Groupon your money 6 for 5 offers Rainy day fund Just get the doors open Join the community Superheros Inability to admit when you’re wrong. Have the strength to say you don’t know. Have the strength to say you don’t have the time or money Go get the knowledge from these

On today’s episode, we’re talking about seasons of distraction. Time and time again I see so many spa owners using Summer as an excuse as to why they’re not busy in their business. Hear me loud and clear! There is no quiet time when it comes to managing your day spa. You might not have the client numbers coming through the door but there are plenty of things you can be doing. Don’t use distractions as excuses as to why you’re not so busy. If you want to continue to successfully run your business then all you need to do a plan around them! Topics Covered Pandora commercial accounts Excuses and distractions Summer is not an excuse for distraction! Ebb and flows of business Mothers Day Take the emotion away, maximize sales CEU’s Target the gardener’s and cleaners Summer hours tip! Clearing out your clients Plan time off Where are you with your annual goal? Resources Mentioned Biz Chix Spapreneur Community Pandora Vistaprint Spapreneur Instagram

On today’s episode, we’re talking about some of the things you absolutely can DIY in your spa business, and knowing when it’s time to get in the professionals. How good would it be if you could outsource all the things that keep your business running and your spa looking good? Marketing, laundry, administration, even the plumbing, and general maintenance. Amazing right! Reality check, for a lot of day spa owners there just aren’t the dollars to make this happen. Listen to this episode, and get our advice on the things that you absolutely should be handing over to the professionals and why! Topics Covered Banking, laundry, taxes Know how to use your tools No your lane of genius Time is money Sometimes you just have to pay Is it worth it to do yourself? Administration you can and can’t DIY Pick your battles Resources Mentioned Spapreneur Community Gusto Canva Brandstrong Time Wasters (Podcast Episode) Inventory Worksheet

On this episode, we’re carrying on our confidence theme. Ramona has had a crazy couple of weeks with all sorts of things happening in her business and personal life. So much so, she’s had to take a step back and evaluate her situation, figure out where her focus needs to be, what things need to go on the back burner. Listen to this episode to hear our top advice and own experiences when it comes to knowing when to follow your plans, knowing when it’s time to re-evaluate and more importantly, having the confidence to do it! Topics Covered Argh! It’s been a stressful week! Ramona has had to make some difficult decisions It’s time to make some changes at DeStress You need the confidence to accept and embrace change Have the confidence in your people - let go of the reigns You have to have the confidence Failures are motivation Stick to your values and who you are HAVE THE CONFIDENCE TO BE WHO YOU ARE What’s holding back? Have the confidence to ask for help Resources Mentioned Spapren

On today’s episode, we’re talking business confidence! When you have a boost of personal confidence it’s great and you need to take full advantage of it! You need to make sure you carry this through to your spa business. You need to use this amazing personal confidence to grow your skills, grow your team, make lots of positive changes to your business and get those revenue numbers up and have a greater work/life balance. Listen to the episode, you’re going to have the powers to do things in your business you didn’t think you would be able to do! Topics Covered Some more confidence tips we forgot to mention last week Stop hiding who you are You need to be confident to say ‘no’ Ideal clients Have an education plan Be willing to fail! Budget Surround yourself with the right people Set up your team to WIN! Resources Mentioned Spapreneur Community Nails Magazine Ideal Client Avatar The Actors Life (Jenna Fischer)

On today’s episode, we’re continuing April’s theme on building confidence. Time and time again we see so many spa owners not making business decisions or not doing the things that they need to do to make their goals happen. Why? Because they don’t have the personal confidence they need. When you have that confidence in yourself it radiates across all areas of your life, not only in your business but your personal life too! We have so many steps, tools, and techniques to help you grow, go listen to the episode and start implementing them straight away! Topics Covered Feedback after a $1 price increase Start a conversation and hold a silent pause Do the best you can do Take these steps to build your confidence Finally, stick those tits out! Resources Mentioned Spapreneur Community Massage Envy Club Pilaties Audible Meet Ups Re Sharpen the Saw Confidence Boosting Board

On today’s episode, we’re talking about how to promote and encourage male practitioners within your business. So many spa owners are nervous when it comes to employing male massage therapists, or feel that they should only work on male clients. Well, we are here to tell you otherwise! The main thing you need to remember is that whether male or female, the thing that’s going to sell your treatments and full your appointment books, is the skills and knowledge that each of your practitioners can offer your clients! Topics Covered Skills and knowledge rather than male or female Changing your mindset Embrace, love and share wisdom Don’t limit your scope Pet names Don’t make it a big deal Unregistered therapist - ‘Stupid boy’ story Resources Mentioned Spapreneur Community Gusto

On today’s episode, we’re talking about time wasting when it comes to your business. Do you often feel like everything is on you, you’re turning your wheels but don’t seem to be moving your business forward? I can guarantee that a lot of things you are doing are actually leading to you wasting a whole lot of time. So, if you’re not getting the sales that you want, you need to take a step back, take a look at yourself and get rid of those time wasters. Make time to work on and in your business. Topics Covered Distraction #1 - Social Media Leave free Facebook Groups Giving up Facebook for Lent Tools and techniques to keep on task When is your higher functioning brain time? Distraction #2 - Other People ‘Do Not Disturb’ Dedicate time to do stuff Prioritize Power down hours Resources Mentioned Spotify Playlist - Brain Focus Content Planning Sheet Focus Keeper Outer Order Inner Calm (Gretchen Rubin) The Real Distractions Killing Your Productivity (Amy Landino) Biz Chicks

On today’s episode, we’re talking about knowing your numbers and why they are so important for you to understand and know as a business number. After someone asked a question in the Spapreneur Free Facebook Group about numbers Lynn and Ramona thought they needed to break down what types of numbers business owners need to know. If you’re not willing to know the basics of your business numbers then this is the wrong podcast for you. Topics Covered The situation in the Free Facebook Group Do you on a daily basis know your exact numbers? What knowing your numbers can prevent Knowing your numbers brings more income in What numbers do you need to know Don’t let lack of education keep you from knowing your numbers Cash flow Net Income Profit and Loss or P&L Statement Sales Cost of Service Inventory Gross Profit Numbers are hyperlocal  Resources Mentioned Gusto Spapreneur Free Facebook Group Profit First by Mike Michalowicz Spapreneur Community

On today’s episode Ramona and Lynn breakdown the day that fell apart and how to gather your stuff together. When you have a plan but it falls apart how do you put the pieces back together to get refocused? Understanding how to choose to rise or react to the plans fall apart that makes the difference. This episode is brought to you by Gusto Payroll. Gusto keeps you from your payroll falling apart. Try them out and get your first three months free when you run your first payroll - gusto.com/spa Topics Covered Why Sessy is day drinking What happens when your plans fall apart Several of our paid Spapreneurs are feeling this way Some times the universe likes to mess with you Reframing your outlook Serious Catastrophic Failure versus a Hiccup Do you have a backup plan? Do you have a support group? Let some things go Notice a trend of falling apart - it might be you Resources Mentioned Free Spapreneur Facebook Group Paid Community

On today's episode, we're talking about how to build and promote VIP programs. While we don't have a VIP program for our clients we think they are a very good idea. But some people don't want to advertise their VIP program because they don't want to make other clients feel bad. Lynn and Ramona think maybe you should brag about the VIP. Leave your thoughts in our Free Spapreneur Community now. Topics Mentioned Own your drink choices Family, Owners, Clients Own your VIP program Should you brag about what VIP people get? Money comes before the client Why would you hide how well you treat your clients? Raise the bar of your VIP program Other programs Make the aspirational pitch If the clients complain about not being a VIP Invite the client to the program Do not apologize for how you run your business Resources Spapreneur Community - get a two-week trial   

On today’s episode, Lynn and Ramona break down how they have kept their DeStress Express team over the years. They don’t have a lot of turnover in staff which is rare for day spas so how do Ramona and Lynn keep their staff? If you’re having problems keeping a staff it might be you. Your attitude towards your staff can be the difference between building a great team or having a to always look for new people. Topics Mentioned Ramona is cranky and not a morning person “How long have your people been with you?” Maybe it’s you Ramona’s time managing Bath & Body Works Find where your team’s talents are and start there My way or the highway Set them up to win Value your team members Easy onboarding process Give them a part of the decision-making process Instant no on non-negotiables Get your ego out of the way Have an exit interview Look at the data Mommy them Provide personal and professional development Treat them like a valued member of the team Human beings like to be

On this week's episode, the Spapreneurs are back after being exiled from Apple Podcasts! This is the first recording after our break and we have a ton to talk about! As a business owner, you have to be able to bounce back when life gets in the way. Topics Covered The Spapreneurs get back to business Fake it till you make it Sessy lost the grid Create systems and processes Maybe a Spapreneur Live in 2020 What happened during our break Sessy is trying other religious methods Ramona's children get in the way Surround yourself with positive people Create an emergency happy list Start where you are Be honest about where you dropped the ball Take care of yourself Build a Roadmap to Recovery Pace yourself Have a why Goals are personal Money does not equal success Resources Mentioned Gusto!  Spapreneur Community  Podcast Websites 10% Happier by Dan Harris 19 for 19 Zenni BizChix Podcast  American Scandal 

On today’s podcast, we’re talking about goals. How to create them, how to follow up on them and when you need to make a U-turn. It’s not too late to set goals for 2019 because you can create new goals anytime you want.   This episode is brought to you by Gusto! Gusto is the most amazing payroll company who lets you focus on your job and not the payroll part of your business. Learn more and get three free months with your first payroll at Gusto.com/spa. Topics Covered Why we’re trying to batch record Sessy shares goals We’re allowed to have u-turns You hear the message when you need to The difference between projects and goals 10% goals Objectives, Goals, Outcomes Don’t be afraid to sell to people Look at hard numbers You’re overthinking everything   (function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//forms.aweber.com/form/17/816589617.js"; fjs.parentNode.inser

Video marketing is everywhere and when the Spapreneur's favorite video-making platform Animoto wanted to come on the podcast, well let's just say Ramona fangirled a bit. Here's the reason why - Animoto is the EASIEST tool for making super cute videos and luckily Jason Hsiao the Chief Video Officer at Animoto was a terrific guest. He goes into what it takes to use video and why you want to in the first place. Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and bu

Did you know that Acuity Schedule was created by a son trying to help his massage therapist mom? Well, it's true and we get the full story on today's podcast! Gavin Zuchlinski is the founder of Acuity Scheduling, the slickest way for businesses to automate and manage their appointments online, allowing clients to schedule themselves. Gavin is a self-professed tech geek and espresso maniac (a word he does not use lightly) who wholeheartedly believes that business should be fun. Acuity Scheduling supports over 50,000 businesses of all sizes, from people working for themselves to major corporations with thousands of employees. Their Customer Support is unmatched in this industry as they focus on easy & pain-free scheduling with one on one support as they help their client’s businesses grow and thrive. Gavin is graciously giving our Spapreneurs a 45 day trial by clicking this link - http://acuityscheduling.com/spapreneur This episode is brought to you by Gusto, seriously the easiest payroll company to make ta

On today's episode, we're speaking with Dan Banker cybersecurity expert and husband of the fantastic Chicago Beth. He can explain very technical issues without mansplaining but still dumbing it down enough for us to learn who we need to protect ourselves from and best practices. Build a fence around your cyber life to protect you and yours. This is a must listen to expert series from the Spapreneur Community. Topics Covered Why we chose this topic Threat Model - know who is really after you The NSA is not After You Malware attacks Ransomware Why Backing Up is Important Password Protection Password Manager Credit Checks are a must Keep an eye on your bank account Multifactor Authentication - MFA Public Wi-fi VPN - Virtual Private Network Lock Your Devices Have backups to people to get on your devices Social Media Safety Tips Invest in a Cloud Service Keyloggers Phishing Don't assume that message isn't a scam Resources Mentioned Best Password Managers  Smart Girl

On this episode, we are talking all about Spapreneur Live! It was so much fun and powerful for our live attendees. From the speakers to the swag bags, to the amazing food it was a powerful experience that the Spapreneurs want you to experience in a small dose. Topics Covered When we become our mothers You will not believe the drama that's happened at our space Sessy gets empowered  by attending the Spapreneur Live session Amber Dugger kicks all ass People kept stealing our food - and we were okay with it Don’t F Bags! High tech elevators Yes Lord Jesus Release us from these Biscuit Crumbs We had an issue with fried chicken all weekend Self Employment Mindset vs Business Owner Mindset 10% More Goals Clear your clutter Putting yourself first Family First, Business Second One brand message per ad The strapless thong Resources Mentioned Amber Dugger Profit First Hyatt House at the Wharf Amber Bowling party planner PurO3 Activated Oxygen Skin Care Body-

On today’s episode, we’re talking about shopping and retail. Too many of you are turning to multi-level marketing companies to provide retail items for your business. Real business owners choose great wholesale products that will delight their clients. If you’re running your own business why are you trying to build someone else’s dream? Topics Mentioned Sessy has nothing to wear to France Fashion advice from Ramona Why are you joining a cult Why Multi-level marketing companies don’t work for your business The prizes aren’t worth it either - seriously don’t do it EIN number is a must How to turn down someone trying to retail in your spa Serve the people first You need to be a cult of you How to handle clients wanting to advertise in your business The Backbar fixes everything For retail, you need to have products you love and believe in Get testers and let people try it on Sparty Red ribbon You can skip retail Resources Mentioned Rothy’s Low Blow Candles  Front