Sinopsis
Welcome to Marketing For Your Boring Business! The show dedicated to helping your message get seen in a cluttered news feed.We know that not everyones business is exciting or sexy, but that doesnt mean you dont have a story to tell. This show will explore how your boring business can grow and thrive in flashy and, sometimes, cluttered news feed. We will be talking with experts, thought leaders, professionals, and more to help give you tips, tricks and insights to succeed.
Episodios
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Podcast 60 - Importance of a Website (w/ @sportschatplace)
13/12/2018 Duración: 43minToday we are talking with Mitch Wilson, from Sports Chat Place about HOW you should be using your website to grow your business and revenue. We discuss how to set up your website, get people visiting and making sure that people want to come back.
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Podcast 59 - Marketing Mistakes
06/12/2018 Duración: 15minWe all do stupid stuff sometimes, but with the hustle and bustle of running your business, it’s easy for mistakes to happen, especially when it comes to marketing. Today we cover the 7 big marketing mistakes that you may not even realize you’re doing… We’ve all made these mistakes at some point, even me, but armed with this episode you can make sure to avoid these slip ups as much as possible. In this Episode, we will share with you: Planning Perfection Video Woes Dealing with Data Engaging with Email But what about Bots? Categorizing Customers Feeling like Friends Exciting Experimentation Links Mentioned In The Show Connect with Desiree Facebook Twitter Instagram Youtube Follow All-In-One Social Media Facebook Instagram Youtube Make sure to share your Boring Business with us using hashtag #BoringBusiness so we can see you stand-out in the news feed. Check out our new podcast collaboration with Ben Roberts over at the #MarketingBuzzword Podcast as he dives deep each week with a special guest
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Podcast 58 - Word of Mouth Marketing (w/jaybaer)
29/11/2018 Duración: 38min(HEADS UP, there were a few audio errors during that make things a bit hard to hear in the second half of the episode) Marketing is a huge world, and it’s sometimes hard to tell what the most effective marketing for your business could be. Today we talk with Jay Baer, International Keynote Speaker, Best selling author and Plaid concasoare about how your boring business needs to be focused on Word-Of-Mouth marketing so you can grow your business by turning your customers into volunteer marketers. In this Episode, we will share with you: What exactly is Word of Mouth marketing? Creating small scale Word of Mouth Volunteer marketers Links Mentioned In The Show Connect with Jay Facebook Twitter Instagram Connect with Desiree Facebook Twitter Instagram Youtube Follow All-In-One Social Media Facebook Instagram Youtube Make sure to share your Boring Business with us using hashtag #BoringBusiness so we can see you stand-out in the news feed. Check out our new podcast collaboration with Ben Rober
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Podcast 57 - Actual Boring Business: Lawyers (w/rachelbrenke)
22/11/2018 Duración: 32minWe are talking with Rachel Brenke, Managing Partner & Attorney at Connors & Brenke, about how she uses online and social media marketing (along with a killer personal brand) to use education to get new clients for her practice.
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Episode 56 - Online Courses to Add Revenue and Get Leads (w/rob_balasabas)
15/11/2018 Duración: 24minAre you wondering “how can I add extra revenue to my business?” Do you have an idea for a course or to teach people, but are just not sure how where to start? Today I talk to Rob Balasabas about how you can use online courses to grow your business, get more leads, and add passive revenue to your boring business.
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Podcast 55 - 5 Social Media Tips to Stand Put as a Boring Business (w/ @tinterocreative)
08/11/2018 Duración: 35minIf you’ve listened to all of our episodes, you know just how many things you can do to give your business a social media marketing boost. Thing is… you’re still running your business, right? You can’t be expected to do that AND implement every tip we give you, we get that. So today, on our inaugural Facebook Live Show, I talk to Valerie Morris about breaking it down. We discuss the 5 key tips that will help you balance your work with your marketing without impacting either one. In this Episode, we will share with you: Polished/branded look, Be consistent Do what others aren't doing, Provide Value/Educate, Engage with others About Our Guest Valerie Morris is a social media strategist who believes that you can be successful in social media marketing AND have balance in life. She understands social media growth tactics and how they fit in with other digital marketing disciplines. Valerie founded Tintero Creative, a digital agency based in Colorado. Valerie is active in the digital community in Denver, inclu
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Podcast 54 - Hollywood Tactics for Becoming a Local Celebrity (w/ @visibilityvixen)
01/11/2018 Duración: 29minToday I talk with Michelle Lewis about Hollywood PR tactics can benefit you, your business and your local community. We discuss how, no matter your background, you can use the best techniques of Hollywood to enhance the visibility and publicity of your business, and how you can represent yourself as the best in your field on local media.
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Podcast 53 - Chatbots for Your Boring Business (w/ @shewakeboards)
25/10/2018 Duración: 30minAnything bots can do I can do better, and we don’t want them to take over the world and put us all out of jobs right? So just how useful is this tech? Surely it can’t do anything you can’t already do yourself? Today I talk to Amanda Robinson about the myriad of things that bots can do to enhance the marketing you’re already doing, or take a few things off your hands so you can get back to doing what you do best.
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Podcast 52 - Marketing Your HVAC Business (w/ @christinadorann)
18/10/2018 Duración: 22minThis week, I talk to Christina D Wagner about how to plan out your marketing in a fun and unique way, how to keep the ball rolling once you do, and which mistakes to avoid.
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Podcast 51 – Online Marketing Fatigue (w/ @MelissaVMorris)
11/10/2018 Duración: 33minIn the day-to-day of running your business, keeping up with the marketing that you know you should be doing can be kinda stressful, maybe even exhausting. You’re busy working on growing your business, doing what you do, and now you’re expected to be a professional marketer too? If you’re new to the whole thing, you’re […]
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Podcast 50 – Networking with Leads Groups (w/@JodiTowns )
04/10/2018 Duración: 26minNetworking, networking… no matter what industry you’re in, networking is key. If you’re in the marketing world, then it’s pretty much your whole life. But what if your business is totally online? How are you supposed to get out there and meet people when you’re always at your computer? On this week’s episode, I […]
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Podcast 49 – Credit: Mortgage Loan (w/@aglutz)
27/09/2018 Duración: 40minAt some point, everyone has to deal with credit score. Everyone. You’d think that, because of this, online and offline marketing kind of don’t apply to the money industry, but… you’d be wrong. No matter the business, you need marketing if you want to grow and evolve as a business. And when your subject matter […]
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Podcast 48 – Marketing Life Insurance (w/ Melissa Schreur)
20/09/2018 Duración: 27minDeath comes for us all… if it didn’t, this week’s guest would have to find a different job. When it comes to marketing your day-to-day business, sometimes things aren’t just boring – they’re tough to talk about. But there comes a time when we all need to buck up and face the fact that one […]
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Podcast 47 – Ozark Fence Success With Online Marketing (w/ @OzarkFence)
13/09/2018 Duración: 31minWhen getting down to the day-to-day running of your business, marketing may seem like the last thing you or anyone needs to be looking at. You’re so busy making sure you do your job well, you start thinking: “Is it something I even need? None of my competitors are doing it.” Today I talk with […]
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Podcast 46 - Summer Marketing Strategies (/w @owenvideo)
31/05/2018 Duración: 30minIt’s easy to let your marketing slip when those hot and lazy summer days roll round. Between taking well-deserved time off, dealing with vacations, kids and other summery fun, it’s difficult to keep on top of all the other stuff. Beside, you might not even have much worth marketing during the summer… right? Today I […]
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Podcast 45 – How to use Facebook Groups for Your Boring Business (w/ @blogyourgenius)
24/05/2018 Duración: 40minFacebook is no stranger to change. Whether you use Facebook to post vacation photos or to power your business, algorithm and service changes affect everyone. There’s one subject we’ve barely touched upon though, a powerhouse in the Facebook world that is bringing people together, creating communities and growing businesses worldwide: Facebook groups. Today I talk […]
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Podcast 44 – How To Leverage PR For Your Local Business (w/ @monijeffersonpr)
17/05/2018 Duración: 32minPR can be an anxiety-inducing pair of letters for some people. For others, it seems irrelevant, something that they might not need. In the world of digital marketing, PR is just as crucial as having a website or social links, but actually getting started can be daunting to most people… especially those that don’t […]
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Podcast 43 – What is Vlogging? And Why Should Your Boring Business Be Doing It? (w/ @schmittastic)
10/05/2018 Duración: 30minVlogging – we’ve all heard of it. If you’ve somehow never heard the word before, you probably still know what a vlog is without realizing it. Almost every day there’s some big news about the vlogging world and the huge industry it’s become. The beauty of it? Vlogging is for everyone, and that includes […]
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Podcast 42 – My 12 Favorite Digital Marketing Tools
03/05/2018 Duración: 24minEvery worker needs his tools. No matter what services your ‘boring’ business provides, you know that the key to success involves growing an inventory of useful and effective tools that help you do what you do best. With so many apps and tools out there, which ones will actually help bring your digital marketing to […]
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Podcast 41 – What Is Social Media Day? (w/ @tylerjanderson)
26/04/2018 Duración: 33minSocial media brings people together, you know… by definition. However, when some of today’s social media giants were just fledglings, people were creating events for social media professionals to actually meet each other and share the love. One of the first of these events was Social Media Day, which has now grown to become one […]