Power Up For Profits Podcast

There are important trends that every entrepreneur ought to know moving into the new year. If you are a vegan business owner, it's essential to know what's on the horizon. 1. Hybrid events 2. Integrated content creation 3. Cause marketing Obviously, there are more, but these three are must-knows. For more great content, visit http://www.veganvisibility.com

In a little over two weeks, we're going to hit three hundred podcast episodes, combined,  on my two podcast shows. This lends itself to experience that you can’t get without being in the trenches. As a host, and a featured expert, there are questions that are worth asking. How do I find shows? What do I send a host? Should I pay to be on a show? We will explore this and more. Get my FREE Podcast Appearance Checklist http://www.powerupforprofits.com/checklist

Theresa “Sam” Houghton is out to transform today’s broken food system. As Chief Nerd at The Modern Health Nerd, she is using smart strategies and great content to help Plant-Based brands bridge the gap between their products and their customers.  “Sam” to her friends, clients and just about anyone who knows her, has dedicated her personal and professional life to doing all she can to raise awareness about the benefits of a Plant-Based lifestyle. Her transition to a Plant-Based and vegan lifestylist had what she refers to as, “Embarrassing beginnings.” Sam explored being vegetarian in her teens because she heard vegetarians tended to be thinner. This reasoning was the start of digging deep into healthy eating, rather than simply to lose weight. Her research uncovered what virtually every vegan discovers; the horrors of factory farming, harm to the environment and overt health issues those who consume meat and dairy experience. Sam dealt with an eating disorder that put her at an unhealthy 90 pounds. And, contr

Andrea Learned's passion for sustainability, green initiatives and business took her deeper into the B2B space. To this day, it continues to grow as she helps elevate leaders and sustainability. As a vegan, she is committed to the mission of veganism and sustainability. Andrea Learned was destined to be a vegan activist long before she had an inkling of this. She had been fascinated with the idea of being a vegetarian years before identifying as a vegan. Andrea recalls how she didn’t like the look of meat on the kitchen counter as her mom prepared a meal, but it took years for her to connect the dots on why this was. The greatest shift came when Andrea moved from Vermont to Washington state and volunteered for a radio station. When interviewing one of the DJs for a project she was working, Andrea had an epiphany about going vegan. The DJ had been a longtime vegan and his compassion and empathy was what most appealed to her to even consider going vegan. Her decision to identify as vegan was an overnight choice

Until now, investing in vegan startups has been largely the domain of a few vegan venture capital funds and ultra-high net worth individuals. With recent advances in US and world financial laws and technology, all this is changing, and fast! Discover how any vegan and sustainably minded investor can   invest $100 or more can take part in this new reality to create exceptional positive vegan impact with strong capital appreciation potential. Today, vegan and green “retail” investors hold $30 trillion in their public stock portfolios. These forgotten investors can work together in unprecedented new ways to protect the planet, human health, and animal rights at a rate and scale appropriate to the issues that matter most. http://www.veganlaunch.com

There’s a cow in the room. It used to be an elephant, but at the rate things are going, the elephant could feasibly be extinct by the end of the decade. With climate change kicking down our front door, some experts are going full throttle into raising awareness. One such person is Dr. Sailesh Rao, founder of http://www.climatehealers.org Climate Healers is focused on promoting a New Story of human belonging in Nature and a New phase of humanity as we evolve to a Vegan World by 2026.

Ph.D., professor, vegan, wife, dog mama, animal advocate and punk rocker only begins to describe Lisa Barca. As the lead singer of Scarlet Rescue, an all-vegan punk rock band, Lisa can be found raising awareness about the vegan philosophy whether at the front of a room full of college students, caring for rescued pigs at a sanctuary or on the stage at a punk rock concert. Lisa’s passion for writing songs and singing has spanned decades. She played in bands in Boston and New Haven on the East Coast. But her music was put on the back shelf when she attended graduate school and entered a career of academia. Currently, Lisa is a professor at Arizona State University, in the Honors College. Her passion for music was reignited in 2017 after watching a documentary about animal agriculture specific to calves being stripped away from their mothers shortly after being born. Turning Point Even though she had been vegetarian for years, the film woke Lisa up to the incredible exploitation of the female reprod

From carrying around an extra unhealthy 70 pounds, to dealing with high blood pressure, heart issues and IBS at the age of 26 to now being incredibly healthy, energetic, and vibrant, Michael Joseph attributes the change to one simple change… everything. Being told his health issues were hereditary, Michael refused to believe the story he had been told most of his life. Now trim and fit, Michael runs several businesses and enjoys great health. Michael Joseph is the Founder of Podcaster and GrowthConsultants.io. Both focus on best practices for business owners to grow their business by focusing on what matters most. Michael and his team achieve this by taking a high-level view on the market and uncovering "blue ocean" strategies and tactics for growth. Beyond business, Michael has been a Vegan for 2 years after getting the runaround from doctors and nutritionists about stomach issues. Now Michael is on a mission to inform people about how it's changed his life for the better so it can hopefully help others.  ht

With more of the workforce choosing the vegan lifestyle, this is an aspect of diversity that thoughtful companies are often getting on the job training about how to support vegan workers. Others are being very proactive about learning what they can in order to be as inclusive with their entire workforce as possible. It may be difficult to get a truly accurate picture of the growth of those who identify as vegan, but some indications are it has grown over 300% in the last 15 years. According to some estimates, about 3% of the global population identify as vegan. However, in the last five years, there has been substantial growth for individuals and businesses such as manufacturers, restaurants, clothing lines and running shoes. Sammie Walker Herrera not only knows what it’s like to be vegan from the employee perspective, but also from an organizational perspective. As a vegan herself, Sammie shares what it was like to be in an environment where she wasn’t always vegan and the response she received when she made

Discover why live-streaming is one of the most effective, high return marketing and promotions strategies you can implement.  Stephanie Redcross West shares insights sure to change the way you view live-streaming from this point forward. Inspiring and supporting vegans in business is all part of a day’s work for Vegan Mainstream Founder and Managing Director Stephanie Redcross West. Vegan Mainstream is a company that provides tools, training and support for vegan professionals. It is grounded in the simple idea that in order to build a pro-vegan world we need a solid infrastructure of successful businesses and brands to ensure that an ethical lifestyle is accessible to everyone, everywhere. With 15 years of small business and Fortune 500 marketing experience under her belt, in  2009 Stephanie began blazing her trail as a leader in the vegan business world. Since then she has been working hard at not only building Vegan Mainstream into the invaluable resource it has become for vegan entrepreneurs and business

Virtually any type of business can benefit from knowing how to effectively use LinkedIn. Yet, most people don't know where to start.The "go-to" expert in the vegan space is, hands down, Sabrina Lee. She teaches her clients proven, fast results strategies that are easy to implement but make a world of difference. Sabrina worked in international development organizations for 15 years before deciding to start up her own charity communications, research and fundraising consultancy. When referrals and previous client leads began to dry up she turned her attention to LinkedIn to connect with her ideal clients. Not only did this work, she also really enjoyed the process! Her transition to Veganism in 2017 was revolutionary and she looked at how she can transfer her skills to support vegan and ethical businesses. Through setting up the Vegan Business Exchange in the UK, she came to understand that vegan businesses were also struggling to get consistent high quality leads for their businesses and that LinkedIn could h

Are you so busy working in your business you don't have time to work on your business? Sam Roblett specializes in working with vegan entrepreneurs ready to take their business to the next level. Virtual Business Manager,  Founder of Zebra Admin - Vegan Virtual Assistants, specializing in Vegan, Plant-based and Ethical Businesses. She is also the founder of Vegan Business Networking Facebook Community Founder and an avid Animal Rights Advocate. She prides herself in helping her clients turning chaos into calm & helping vegan businesses thrive. http://www.veganvisibility.com/summit

Many entrepreneurs would love to write a book. But they can't settle on a book topic. During the full Summit training, you'll discover exactly WHAT to write that resonates with your audience, HOW to make them fall in love with you, and HOW to write a book that guarantees 5* reviews. International bestselling author and vegan book expert, Mitali Deypurkaystha, aka 'The Authority Creator,' transforms vegan business leaders and entrepreneurs into professionally published authors. Vegan since 2013, she dreams of a vegan mainstream world. It's her life's mission to amplify the voice of vegan entrepreneurs so her dream can come true.  www.veganvisibility.com/summit

Discover what you need to do to get your book out of your head and onto the pages. Writer, Editor, Ghostwriter and creator of the Find Your Golden Thread and Book Mapping programs, Madeleine Eno helps clients remember what they are truly designed to express, map it out so that the process is sustainable, and create beautiful and unforgettable books. http://www.veganvisibility.com/summit

Should your business be on Facebook or Instagram?  Should you be doing Google Pay Per Click or sending out press releases?  Should you launch a YouTube channel or start a podcast? Founder of Vegan Business Tribe David Pannell explains why it shouldn't be YOU making all these decisions - it should be your customers.  The problem is, however, that most vegan businesses know surprisingly little about the people who buy from them.  Even worse, they make huge assumptions about who their customers are and what marketing will connect with them just because they are selling a vegan product or service. It's time for you to come out from behind your computer keyboard and actually engage with your customers and make them your best friends, so that you can learn how to find more people just like them. David Pannell is the co-founder of Vegan Business Tribe, a community of over one thousand vegan businesses worldwide.  David and his partner Lisa Fox also run vegan consultancy agency, Promote Vegan, which has advised some

Plant-based is no longer enough.  You’ll need more than that label to effectively engage your consumers for a long-lasting and loyal relationship. In this branding and marketing session with Elysabeth Alfano, you’ll learn the critical elements for developing a strong brand and how to stay true to your vision. Elysabeth Alfano is a successful businesswoman, a strategic consultant in the plant-based business arena and a keen investor.  A graduate of Northwestern University and the Thunderbird School of Global Management, Elysabeth began her career working with Fortune 500 companies (IBM-Europe and The Kellogg Company in Brand Management on Special K and Frosted Mini-Wheats) before running her own international businesses.   Elysabeth is the Founder of Plant Powered Consulting. Connected to almost everyone in the Who’s Who of the Plant-based World, Elysabeth enjoys helping small, medium and large businesses succeed by consulting on and executing business development, marketing/branding and PR strategies and by c

Twitter is one of the most powerful resources around. Yet, most people have no idea how to use it. Enter Twitter inflluencer, John Oberg. An ethical vegan who has had hundreds of millions of views on his tweets, John is the go-to person in the vegan space for understanding and amplifying your Twitter (and other social media) efforts. John Oberg is a social media influencer and animal advocate dedicated to making the world a kinder place for animals by utilizing the power of social media. In late 2018, he launched his own independent, patron-funded program for animals through Patreon to maximize his impact, redefining animal advocacy in the social networking space. Previously, he served as Director of New Media for The Humane League and as Director of Communications for Vegan Outreach. Since launching his project, he has accumulated hundreds of millions of impressions of his content across social media. He recently launched an online course called Mastering Twitter to Change the World. http://www.veganvisibili

Image consultant and long time vegan, Ginger Burr, digs deep into how to have a focus on vegan, ethical and sustainable clothing and makeup. Ginger is a speaker and author who empowers women to fully express who they are through their clothing choices and leave a lasting (positive) impression. Recognized by VegNews Magazine as one of the “25 Most Fascinating Vegetarians” in the world. Author of: That's so You!: Create a Look You Love with Beauty, Style and Grace http://www.veganvisibility.com/summit

Katrina Fox is an award-winning journalist, author, PR consultant, founder of VeganBusinessMedia.com, host of the Vegan Business Talk and Conversations with Vegan Women Leaders podcasts, author of Vegan Ventures: Start and Grow an Ethical Business, and founder of the Vegan Women’s Leadership Network global community. In this episode, Katrina digs deep into how to gain lots of FREE publicity with main stream media with simple to implement strategies as they pertain to Newsjacking. http://www.veganvisibility.com/summit  

Paige Parsons Roache is a high recognized vegan who has made it her life's work to raise awareness about bringing environmentally conscious vegan living to the forefront and reports on all the latest animal rights’ aspects, including The Save Movement’s vigils, various PETA protests, VegFests, AV Cube of Truths, vegan conferences and more. Boasting many hats, literally, in her day to day endeavors, Paige can be heard in Clubhouse, seen on social media, joining a vigil or cooking a mean pot of vegan chili.  Following her daughter's lead into the vegan lifestyle, when her daughter was just 13, Paige says her work has just begun. A familiar face on the Jane Unchained News Team, Paige is encouraged by all that is transpiring in the vegan movement. To learn more go to: https://janeunchained.com/