Life By Design

Krissy Chin is a #1 Amazon best-selling author, podcast host, business strategy coach, and consultant for those who want to get their business online and sell while they sleep. From building a multi-million-dollar course and membership, she has learned strategies to save time and scale through automation and building a team. Now she and her partner help aspiring entrepreneurs develop their unique brands, stand out with high-converting websites, and streamline their business so they can spend more of their time with their families.There is nothing Krissy loves more than to help others embrace her “done is better than perfect” motto to get unstuck and take action to Build a Blissful Business so they can work less and enjoy (and earn) more!TAKEAWAYS:Try a subscription-based offer. Depending on what you offer and how you want to serve people, you might decide to offer a small or bigger price point. Either way, a subscription-based model helps generate more customers, which generates more consistent income. Affili

Everything works—all the tips, tricks, resources, and tools, as well as platforms like YouTube, TikTok, Pinterest, DMs, Instagram, email marketing, and more!The topic of feeling the pressure to do everything and to be everywhere in your business came up in a panel discussion at the Podcasting Moms Conference I recently spoke about. So in this week's episode I wanted to dig into this topic a bit more, so that you can know where to spend your time in your business.TAKEAWAYS:Get clarity on your goals. When we feel this pressure to do all the things in our business, we are feeling that pressure because we are not super clear on our goal. When you know what your goal is, figuring out how to get there can be done relatively quickly.  Change your mindset and do the internal work on why you have certain goals. There are usually 5 reasons why your perspective is cloudy or that you feel pulled in different directions. I share 5 things that might be clouding your perspective or making you feel pulled in different direct

Holly helps female entrepreneurs create simple scalable offers and systems to grow to multi-6-figures without relying on the social algorithm.An industry expert and featured Thrive and Entrepreneur.com author with a 20-year business consulting background with Fortune 500 companies, Holly built her now 7-figure business while working full time, retiring herself and her husband.Holly now runs her strategic coaching business, the Crush the Rush Planner company, and hosts the top 100 Crush the Rush podcast while raising her twin daughters with her husband in Columbus, Ohio.TAKEAWAYS:Doing something consistently over a long period of time helps your business grow. There is no magic trick to this except consistently showing up. Plan ahead. Holly suggests you plan your life first and then plan your business around your life. Usually, Holly and her team map out what they are going to do quarterly. Once they have a plan, they can schedule certain things, like emails. Continue doing what feels good. Holly does a podcas

If you want to sell something in your business every single day, this episode of the 6-Figure Secrets Podcast is for you! I recently found a new Instagram strategy as a result of another strategy failure.I was listening to a podcast from Amy Porterfield in which she interviewed Nicole Burke from @gardenaryco. Nicole shared her Instagram strategy of posting three times a day and the results she was seeing from this work.I wanted to try something new to see if I could increase engagement and see a more direct ROI from my Instagram. I challenged myself to try this strategy for a month and then reevaluate.Over the course of that month, I was only able to post 3 times a day one time.Why?A total systems failure! But because of this failure, I was able to land on a new strategy that I'm sharing in today's episode, which has helped me to produce similar results to what Nicole was sharing! So in this week's 6-Figure Secrets Podcast, I'm walking you through how I landed on this strategy and sharing how you can implemen

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today I’m sharing three email marketing and funnel questions submitted by two of our Funnel of the Month Club members.First up is member Kasia McDaniel. Kasia is a homestager who helps homeowners and real estate agents get your home ready to sell, so that buyers fall in love with your home and it sells quickly.Kasia submitted two questions that involve nuances within her email marketing, and how to move forward. Her first question is, “When do I enter my leads into my Pitch Sequence?” And her second question is, “What do I do with my old lead magnets?” In my response, I’m sharing details about qualifying your leads for the Pitch Sequence and a few suggestions on what to do with old lead magnets that may or may not be in alignment anymore.You can learn more about Kasia through her website and hang out with her over on Instagram. Our third question was submitted by a member who wished to remain anonymous. They wanted t

To escape endlessly asking her high school students to put their phones away,Jen Liddy left her job teaching English & jumped into entrepreneurship with zero idea of how to run a business or ‘do’ marketing.Fast forward 11 years, beyond many many many mistakes & several business models.Now Jen pours her word-nerdiness into a job she loves: Brand Message & Content Strategist.She shows service providers how to translate their expertise + big ideas into words that work to attract their exact-rights clients…AND use their wealth of knowledge without giving away all the hows.The best part? She gets to still be a word nerd & teaching geek without ever grading another crappy Macbeth essay!TAKEAWAYS:Shift your market to the “them them them” show. You want to mirror what’s going on in your audience’s life, meaning you want to mirror the problem people are having and then take them on a journey to help them achieve a goal or relieve their frustration.Give power to the word YOU. The audience cares about wh

If you want to sell something in your business every single day, this episode of the 6-Figure Secrets Podcast is for you! This is the goal that we have for all of our Email Genius students as we open the doors to the program and welcome in new members.In this episode I'm walking you through some key things to think about when chasing down this goal of selling daily. I'm sharing some behind-the-scenes sneak peeks into my business, and some mindset shifts to think through to help you start to set this system up for yourself. TAKEAWAYS:Make sure your audience knows you are open for business. Make the invitation to buy (anything! something!) often. Change happens when you do things differently. If you have a goal of selling something everyday, dare yourself to accomplish the goal. That simple act of challenging yourself to try something new will create different results.Selling often attracts the right people to you. If your folks are motivated, and you offer up the right product to them that speaks to their spec

Beth Nydick is the founder of The F.A.M.E. Formula, supporting digital business owners to amplifying their brand's presence with steady media exposure and strategically driving traffic to monetize the spotlight.Plus Beth knows a thing or two about getting in the spotlight, because let's face it, who doesn't want visibility for their brand.She has been featured in OPRAH, Parade, Forbes, Inc., Fast Company, Nylon Magazine, Tori Burch, and Better Homes and Gardens.She has also appeared on The Drew Barrymore Show, The Chew, WPIX and The Tonight Show.Her clients have been featured in Forbes, Entrepreneur, Inc, ABC, CBS, NBC, Fast Company, Business Insider, GMA, Drew Barrymore, Sherri Shepherd and many more.She is also the co-author of the top-rated cookbook "Clean Cocktails: Righteous Recipes for the Modern Mixologist".TAKEAWAYS:Visibility isn’t about getting in the media, it’s about what you do with the media afterwards. Know what your messaging is and be consistent on all media platforms, including your visibili

I launched my Funnel of the Month Club in February 2023 while in isolation with COVID! Wild, right?! One year later, I've learned A LOT about running a membership, even if it my third time around! I have now been able to welcome over 400 lifetime members into this membership in it's first year. In this episode, I'm sharing 3 lessons I’ve learned over the past year launching my third membership, Funnel of the Month Club. My hope is that this helps you avoid some of these pitfalls I found myself in, and it helps you navigate the launching and scaling of your own membership. TAKEAWAYS:You always need to be selling your membership. Something you have to be prepared for with memberships is that people can cancel at any time. So you might lose 10 members in a month, which means you need to not on replace those 10 spots, but that you you also need to sell more, so that your membership still grows. Focus on retention. It is true that if you want consistent recurring revenue, you do need to consistently sell. But you

Melissa is the owner of Carbon & Clay. Carbon & Clay is a Squarespace website template shop that helps online business owners launch a website they are confident about faster than ever before.TAKEAWAYSThe main function of your website is to get people onto your email list. Everyone needs to be growing an email list to further nurture relationships and traffic. When your audience is ready to buy, you are at the forefront of their mind because of that established relationship.Use a lead magnet on your website to collect emails. Lead magnets should be strategically placed on your website, not just on your home page. This will give you a higher probability of getting people on your email list.You need to know your audience and ideal client so you know who you are trying to reach through your website. How can you make the content of your website easy to navigate and easy for people to find what they are looking for? Your website is not just about how good it looks, but how well it functions for the user.RE

I’m rolling out a brand new series here on the 6-Figure Secrets Podcast where I’m answering questions submitted by our Funnel of the Month Club members! This is our first episode in this series where I’m answering questions from two of our members. First up is Dr. Katrina Cryder. Katrina is a chiropractor and has an online course called Raising Healthy Kids. Inside Raising Healthy Kids she supports her clients through a step-by-step process that helps to lay the foundation of health by removing toxins, replenishing minerals, creating a food foundation and learning how to cultivate healthy habits.As a busy brick-and-mortar owner, online program creator, and a mom of 2, Katrina wants to know that what she’s doing to market her program, will produce a ROI. So her question is, “What email funnels should I focus on first?” In my response I share with her the 3 email funnels that she needs to get up and running, so that she can sell more of her program.Learn more about the Raising Healthy Kids membership here.And f

Amanda Bennett is a Podcast Outreach & Guesting Strategist and founder of THE community for mom podcasters, The Podcasting Moms Club.After working for over a decade as a professional nonprofit fundraiser, helping prominent organizations raise millions of dollars, she now uses her knowledge and skills in relationship building to help mom podcasters create win-win partnerships and collaborations to make more impact.Amanda is on a mission to help mom podcasters grow their audiences and produce wildly successful podcasts, on their own terms, by offering supportive community, motivation, and resources designed specifically for them and their unique challenges.When she’s not guiding mom podcasters to uplevel their podcast, you can find her chasing around her two energetic kiddos, doing her best to keep up in group fitness class, or in her fuzzy robe, eating Biscoff cookies and sipping camomile tea while watching the latest cooking competition on tv.TAKEAWAYSBe intentional in the communities you are a part of. F

Annie Franceschi is a former Disney storyteller-turned-branding expert. In 2013, she quit a dream job telling stories at The Walt Disney Studios to start her practice, Greatest Story Creative®.Since then, Annie has advised hundreds, spoken for thousands, been featured in Forbes, and become known for helping entrepreneurs confidently tell their stories. She’s written two bestselling books: "Establish Yourself" and "Permission to Try," and her first children’s book, "Small Biz for Kids,"debuted in October 2023.She's a Duke University graduate, avid Muppets fan, and resident of Durham, NC - where she lives with her husband, Gus, and her favorite toddler/superhero, Leo.TAKEAWAYSTo be consistent, do what makes sense to you. You can so easily get swept up in the “tactic tornado”. You can try everything involved with online marketing, but be aware of what you want to be consistent about. What do you find fun? What can you do that will keep you showing up consistently?Figure out the thing that moves the needle in you

Melissa is an Email Marketing Strategist, Coach, & Educator dedicated to helping online business owners boost student enrollment and sales for their online programs and courses by crafting effective email funnels.Having personally navigated burnout while building her first 6-figure business, Melissa has turned burnout into brilliance by sharing her experience and expertise with her students. Her students have learned to launch online courses and passively sell digital products without relying on algorithms.She is on a mission to empower online business owners to build profitable businesses using peaceful sales and email marketing strategies. TAKEAWAYSIn order to create an in-demand business, you need to create visibility and awareness. Capitalize on how you can get the most visibility. You might be on multiple marketing channels, but are they all getting you results? Or are there ones that get you more results than others? Focus on what’s working for you and make it work for your offer.Creating an in-dema

Have you ever been through a time in your business where you just don’t want to work? In your mind, you want to show up. You still want to have your business, but all of a sudden it just feels like a chore? I just recently went through this after Christmas Break transitioning into the New Year. I first want to say, it’s ok if you feel like this. Everyone does at some point. But maybe this is a good time for you to reflect on things in your life or business and how you can change your thinking and try things differently. In this episode, I talk about 5 ways to help you get lit up about your business again. Hopefully one or all of these will help you get your mojo back. TAKEAWAYSMaybe you just need to take a break. Taking a day or even a week off of your business is not going to hurt your business.Know what your bare minimum is. When you break down your business, the two most important things you should be doing is client work and revenue producing activities. Revenue producing activities are going to look diff

Have you ever looked at someone you follow online and compared your business to theirs because it looks like they have it all figured out? I can bet you that in one post you cannot even know a part of the story or details that helped the person get to where they are. I bet at some point in their journey, there have been moments of failure.Everyone fails. It’s a normal part of life and a normal part of business. If you haven’t already, at some point you will launch something that doesn’t catch. This might make you feel like you failed. But instead of looking at it negatively, look at what this launch failure could teach you. What could really propel you to the next level, is looking at your launch from a bird’s eye perspective. You’re going to have to ask yourself some hard questions and that’s what I’m going to talk to you about today in this episode. TAKEAWAYSStop self sabotaging. Sometimes we self sabotage by hiding behind a social media platform, doing something we don’t want to do, launching something at

Kendall Cherry is ghostwriter, content marketing expert, and the founder of The Candid Collective, and she’s on a mission to create a world that’s more candid and kind.Kendall writes bingeworthy copy that sounds so much like you, even you’ll think you wrote it. She also helps her clients avoid soul-sucking marketing trends by repurposing content that creates miracle-grade results, even if you have a tiny audience.TAKEAWAYS:Create a content bank. Using the same content in more than one way on more than one platform is going to help you simplify your business. A content bank is an asset that pays in time back, you can repurpose the content, and it resonates with your audience. You don’t have to create more or be more. Use what you have. What you have is enough.Good content is the thing that calls in your people. When you create authentic, engaging content, it will resonate with your ideal client. Let it be simpler than you think. It can be easy and fun!Consistency is your answer to what really works. Repurposin

At the end of 2023 I generated 1,001 new leads, in 5 days, without paid advertising.How did I do it? I hosted my very first Bundle!What is a Bundle? A Bundle is a collection of resources that are normally paid, but are free, for a very limited time.Why is this so beneficial? The experts who contribute to the Bundle can get massively visible, and ideally, get in front of a new, qualified audience, for free. They are able to generate leads wtih a specific new group of ideal clients, who want to learn more about a specific topic.For the participants of the Bundle, they are able to grab high-quality resources, on a very specific topic, for free! In this episode of the 6-Figure Secrets Podcast, I'm breaking it all down for you and sharing EXACTLY what I did to create this kind of growth.TAKEAWAYS:Lead generation doesn't have to be complicated, hard, or even expensive. With this Bundle I put in about 10 hours of work, for 1,001 leads generated. Which I thought was a good ROI.Plan your Bundle with the end in mind. I

Kylie Kelly is a business coach for female entrepreneurs, specializing in relationship based visibility strategies (summits, bundles, freebie swaps, podcast guesting etc) She helps her clients grow their email list FAST, which enables them to earn more money and really start to live life on their own terms. She is also a podcast host of This Mama Means Business and a boy mama of two, Spencer & Samuel. TAKEAWAYSKey to successful Bundles is to actually offer valuable resources. The more valuable you can make it, the more sign ups you'll see!Keep trying and your results will continue to increase as you establish credibility. By Kylie’s third time doing a bundle, her results were incredible.Be clear on who you are helping. The clearer you are with the person you are helping and what you are going to help them with, the better the results will be. Become more niched around what it is you do and offer.RESOURCES:Find the blog post that accompanies this episode Join the Spotlight Club! CONNECT WITH ALLISON:Follow

Next year, I turn 40 and I always wanted my business to reach 7-figures by the time I turned 40. So I’ve been asking myself, what are the activities that are going to get me closer to that goal that are the easiest, simplest and most streamlined?I found that having one singular goal makes all the difference. A scattered mind, doing too many things, makes it really hard to do anything well.So as we exit 2023, and head into 2024, I want to encourage you, create ONE goal for your business. And in this episdoe of the 6-Figure Secrets Podcast, I'm sharing why this is the rocket fuel for you accomplishing what you want to accomplish in 2024.This is our last episode of 2023. And I hope this episode helps you find that one singular goal you can focus on too. New episodes will return in January!TAKEAWAYSSimplify your business. Pull back the layers and go all in on one thing. This will create a different space for you to get to your goal and to try new things, or eliminate things, in your business so you can achieve yo