Marketing Strategy Sessions

In this episode, I talk with Ryan Webber about branding and video marketing. We talk about what is important when it comes to establishing a brand and how video marketing plays such a big role in it.Marketing Strategies Session | Branding With Video Marketing

In this episode, I talk with Corey Dissin about how a marketing mentor accelerates businesses by identifying areas of opportunities and help avoid pitfalls. Let's dig into establishing a successful business and lifestyle by setting up good habits. Marketing Strategies Session | Event Marketing Explained - From Trade Show To Virtual Events and Back

In this episode, I talk with Dennis Schiraldi from DOYO Live Media, LLC. about how to manage and market events. We talk about how event marketing has changed from the tradeshow days to the virtual events and back. Marketing Strategies Session | Event Marketing Explained - From Trade Show To Virtual Events and Back

In this episode, I talk with Joe Martinez of Paid Media Pros about paid media marketing. Interesting enough, we did not talk a lot about Facebook Ads and Google Ads. Instead, we talked about other advertising sources. Did, you know you can advertise against questions that your prospects have around your products or services. You may have never heard about Quora advertising. Joe shares how to advertise on Quora, Facebook, Google Ads and more. Marketing Strategies Session | Paid Media Mastery 2021 - Facebook Ads, Google Ads, Quora Ads and more

In this episode, I talk with Kathryn Evans Nuñez about how to leverage LinkedIn to enhance your personal and professional brand. Marketing Strategies Session | Personal Branding The LinkedIn Messaging Playbook

In this episode, I talk with Chanelle Yarber of BrightGirl Media about the importance of target audience marketing and how it makes social media work more effectively. It is not about what you say, but who do you say it to. Marketing Strategies Session | How Target Audience Marketing Makes Social Media WorK

In this episode I talk with Alexi McKinley about being authentic when marketing on social media. In a time where you see so many posing for the camera and acting out, we talk about how to gain true followers that are loyal because they buy into your authenticity.

In this episode of the Marketing Strategies Session, I talk with Alzay Calhoun from Coveted Consultant about how to turn your service based offering, which is intangible, into a productized (tangible) offering that your audience can get emotionally attached to. Think of how a person buys products that they can see, hear, smell, taste and feel. What if you can create those sensations in the minds of your prospects for a service or information that you provide. Marketing Strategies Session | How To Turn a Service Into a Product People Love? Ft. Alzay Calhoun

In this episode of the Marketing Strategy Session, I talk with Teresa Heath Wareing about how she, as many others, became an accidental entrepreneurship. She tell the story of struggle to success and gives jewels of how those starting out in business can overcome the hurdles to ultimately run a successful company.Marketing Strategy Session | Accidental Entrepreneurship as Told By Teresa Heath Wareing

In this episode of the Marketing Strategy Session, I talk with Deb Allison Lee about how to get time back and be more productive. If you are like me, there is not enough hours in the day to get things done. So I had a chance to talk with productivity expert Deb Allison Lee about how structuring your daily routines properly not only give you more time but also get more done in less time. We had a chance to discuss what keeps people stuck and how to structure a routine that fits YOU. So many of us look at what everyone else recommends and try to fit ourselves into their plan. We are all different.Take a few minutes to hear how you can structure your day, get time back and generate more productivity results. To help you track your time, Deb has provided a FREE worksheet.https://dallisonlee.lpages.co/free-time-tracking-worksheet/✅ Join our community : https://www.facebook.com/groups/themarketologygroup/✅ More from Deb Allison Lee - https://dallisonlee.com/✅ Get 365 days of marketing tips FREE : https://365mar

In this episode of the Marketing Strategy Session, I had a great conversation with lauren salaun to talk about how public relations has changed over the past few years. We also talked about how influencer marketing is becoming the new public relations. Many businesses have been struggling with getting exposure and look at outdated methods in order to get in front of their audience. Lauren shares her approach to getting businesses of all sizes exposure like a national brand.

I talked to Tarun Stevenson about how to lead a company to profits

The Making of an Indispensable Brand episode talks with Mitch Duckler of Full Surge about how companies separate their brand from the pack and how you can individualize your brand as well..Obtain the book The Indispensable Brand here https://mitchduckler.com/the-book/Email Mitch@mitchduckler.com to get your free digital download of the book.Be a part of the marketing community http://marketologygroup.com/

So often brands look to brand ambassadors and social influencers to promote their products and services. But what should you look for, follower numbers, social platforms, engagement, what? The KPIs are not muddy as some have learned how to game the social following numbers making the impact sketchy. I have had the chance to talk with Ryan Schram of IZEA about what brands should look at in measuring which influencers to leverage and what expectation you should have, realistically.

Reviews are the new word of mouth for businesses. But how do your business get customers to give reviews. Alton and Jeff talk about the important of getting reviews, how to get them and what is new with Google My Business.

Everyone is trying to keep up with Amazon. But trying to keep up with Amazon will shut your business down. See how to be the new Amazon that others follow.

Do you have to be rude or over aggressive to be successful in business

What are your customers saying about you. If nothing, you need to hear this so you can get positive reviews.

In order to succeed i n marketing your business, you must focus. How to avoid distractions in business.

You should nurture clients to have higher conversion ratio. I talk about nurturing your audience to build loyal customers.