Advertising Podcast From The Ipa

Wavemaker’s Lisa Thompson and dentsu X’s Lee Mabey join the IPA On podcast to discuss social mobility and classism in advertising and whether agencies are doing enough to combat it internally and in the ads themselves. For more on Common People: https://commonpeople.substack.com/ For Lee's speech about Classism: https://youtu.be/8E5SF6JnKhE

Nagmeh Taheri, Chief Business Development Officer at Publicis Media is joined by Fergus Waddell, Head of Growth at Saatchi & Saatchi London to discuss his move from account management into new business, the Pitch Positive Pledge and the increasing importance of effectiveness, efficiencies and numbers in media pitches.

IPA President Josh Krichefski joins Paul Bainsfair to discuss the inspiration behind his People First agenda, and some of the biggest issues facing our industry today.

IPA New Business Group co-Chair Pedro Martins is joined by Saatchi & Saatchi London CSO Richard Huntington for a discussion about his route into advertising, all things pitching and new business and Richard's mental health journey.

Heather Jackson is Co-founder at GenM, an organisation that empowers brands to take menopause seriously and to use their platforms to normalise the conversation. In this conversation about why menopause is simultaneously a gender, medical, workplace and governmental issue we are also joined by AMV BBDO's Chief Diversity Officer and HR Director, Kelly Knight.

Laura Vipond, Chief Growth Officer at Ogilvy UK is joined by former IPA President Julian Douglas to talk about all things pitching and new business, including last year’s launch of the Pitch Positive Pledge and what it means for our industry moving forward.

Charlotte Lockhart is the Chief Executive Officer and Founder of the 4 Day Week Campaign. She works to promote the benefits of a productivity-focused and reduced-hour workplace internationally. Through this, she is on the board of the Wellbeing Research Centre at Oxford University and the advisory boards of US and Irish campaigns for the four-day week. In her role, she is a sponsor of the World Wellbeing Movement alongside a number of leading global partners. Charlotte, alongside her partner Andrew Barnes, has been conducting the largest-ever trials of the four-day week, across the UK, US, Canada, South Africa, Ireland, Australia, and New Zealand. We discover how the four-day week has massively improved productivity, well-being, and burnout.

Following the recent passing of "adland's greatest philosopher", the great Jeremy Bullmore, IPA Director General Paul Bainsfair sat down with Caroline Marshall, William Eccelshare and Amelia Torode to discuss Jeremy's groundbreaking work, impact on our industry and lasting legacy. For an archive of Jeremy's work visit bestofbullmore.com

In this episode of IPA New Business Diaries, Julia Franks, Groupe Growth Director at Publicis Groupe UK is joined by Now Advertising CEO Larissa Vince to discuss her journey in the industry, work life balance and the stress of pitching remotely.

In this episode of IPA New Business Diaries, IPA New Business Group Co-Chair Total Media's Pedro Martins is joined by Nick Baughan on his journey from running agencies to joining Facebook UK as Director of Agencies.

In this episode of IPA New Business Diaries, IPA New Business Group Co-Chair Total Media's Pedro Martins and AAR Managing Partner Martin Jones discuss the good, the bad and the ugly of pitching and look at what the future of the pitch looks like.

In this episode of IPA New Business Diaries, Sarah Golding, CEO of The&Partnership and President of the IPA about her rise to the top and her thoughts on New Business.

In this episode of IPA New Business Diaries, Geometry Global's Gemma Batterby talks new pitch models and how they'll impact agencies with Oystercatchers CEO and Founding Partner, Suki Thompson.

In this episode of IPA New Business Diaries, VMLY&R's Claire Charruau asks Creative Equals' Ali Hanan whether greater diversity is the best kept secret of a successful new business practice.

The Ad Contrarian Bob Hoffman joins IPA Director General Paul Bainsfair for a discussion about trust, tracking and how the advertising industry can right the ship.

New IPA President Julian Douglas talks about his early days in adland, starting karaoke chain Lucky Voice and his 10x Accelerate Opportunity agenda.

IPA Director General Paul Bainsfair talks to Lucky Generals Founding Partner Helen Calcraft about her career in the ad industry, #TimeTo, the iList and more.

IPA Director General Paul Bainsfair talks to System1's Orlando Wood about the his new book 'Lemon: How the advertising brain turned sour', the #neuroscience behind it and what needs to be done to reverse the crisis in creative #effectiveness facing adland. Lemon is available to buy from ipa.co.uk/lemon 580583

IPA Director General, Paul Bainsfair catches up with Apprentice pundit and founder of the independent agency group Beyond Collective, Zaid Al-Zaidy about his new found fame, his secret to business success and what he sees as the benefits of joining a ‘micro network’. 580583

Business Growth is the one thing every agency wants. How do they get it and who do they talk to? And who should they listen to? For a start Marc Nohr, CEO of Fold7 and Chair of the IPA's Commercial Group in conversation with IPA Director General Paul Bainsfair.