Sinopsis
Nicola Cairncross explores the entrepreneur mindset, success thinking & digital marketing insights
Episodios
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So Where Did The Vzine Go?
14/11/2018 Duración: 11minI took a break from the Vzine in July and it never really got going again due to a proliferation of visitors and house guests out here in Greece. I had been a bit disappointed with audience numbers/growth and it's tricky and relatively expensive to produce, so I let it languish rather badly. Until I realised my Clicks And Leads Academy membership sales were down and in the process of analysing why, I took a look at the traffic stats to my sales pages... I realised that while the overall traffic to my website hadn't been affected by the lack of Vzine (and it's spinoff podcast), the numbers of warm prospects visiting those pages had HALVED! So I'm back and if you've missed me, do leave me a comment! Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Clicks And Leads Academy WickedReports.com Google UTM link builder Vzine Playlist on YouTube The last Vzine 074 | Valuing Outsourcers Leave me a Speakpipe me
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Entrepreneurial Thought Leaders: Kenny Goodman
05/09/2018 Duración: 01h01minKenny is the Founder and CEO of Find The Edge – an online magazine and coaching service for high value service businesses. In this lively interview with Nicola Cairncross, Kenny shares his journey from auctions to nightclubs, to ruin and despair and back. Kenny is fast, funny and very, very wise, sharing loads of great tips on what it takes to be a successful entrepreneur. About Kenny Goodman Kenny is known as a leading expert in client attraction and believes prospects should be chasing you to buy your products services, not the other way round. He is also an international keynote speaker, podcaster and author. Kenny started his first business back in 1995 and didn't have a clue about Sales & Marketing. Through trial and error, many businesses and hundreds of thousands of dollars spent on personal development and mentoring he developed a system called the Client Accelerator Formula™, which accelerates client acquisition. This system specifically helps Small Business Owners, Coaches, Consultants and Other P
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Entrepreneurial Thought Leaders: Jason Swenk
06/08/2018 Duración: 37minJason Swenk is a digital entrepreneur, author and podcaster. He is known for his out of the box thinking and out-spoken points of views. About Jason Swenk Jason first discovered digital marketing at Arthur Anderson in the 90’s. He went on to quit his day job and launch a digital marketing agency that quickly grew to a multi-million dollar operation that caught the attention of bigger agencies and subsequently sold it in 2012. He has worked with some of the biggest clients in the World from Aflac, Lotus Cars, Hitachi, AT&T, Coke and Legal Zoom. Now, Jason runs a unique consultancy helping marketing agencies grow their agency faster. Jason graduated from Florida State University, is an avid race car driver, offroad freak, cartoonist, and once completed an Ironman that took him 16 hours and 20 minutes. Connect with Jason JasonSwenk.com Smart Agency Master Class Podcast Swenk Today Vlog Twitter Facebook LinkedIn Please listen to the podcast to hear Jason's full mind, marketing and money tips for entrepreneur
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Entrepreneurial Thought Leaders: John Lee Dumas
02/07/2018 Duración: 27minInterviewing today’s most inspiring and successful entrepreneurs, John Lee Dumas has been featured in both TIME and Inc. Magazine, and is the founder of Podcasters’ Paradise; a community where Podcasters can create, grow, and monetize their podcast and the popular entrepreneur podcast EOFire.com About John Lee Dumas John Lee Dumas, also known as JLD, is the founder and host of Entrepreneurs On Fire, an award-winning podcast where he interviews inspiring Entrepreneurs every Monday and drops value bombs every Thursday! JLD has published over 2,000 interviews with incredible entrepreneurs, including Tony Robbins, Seth Godin, Gary Vee, Barbara Corcoran, Tim Ferriss, and many more. Throughout each of these interviews, his guest shares their biggest failure, their biggest ah-ha moment, and their best resources to help you on your entrepreneurial journey. If you’re feeling stuck, scared about what’s around that next corner, or fired up about learning what already-successful entrepreneurs have done to get where th
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What Are You Avoiding Doing?
20/06/2018 Duración: 08minNicola Cairncross is back from a Write Club Lite meeting, where they get together and do anything BUT write. Planning future episodes of the podcast, doing a drama workshop, talking about writing, but not actually writing. Nicola concludes that, in order to get something done, you have to actually set aside time to do it and "just get the file out". You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Clicks And Leads 365 - Alexa Skills Write Club The Podcast On the blogs Vzine 072 | Alexa Skills Goes Live! Vzine 071 | Allowing Creative Force Own It! 185 | Toxic People Own It! 184 | Am I A Copycat? Prefer to read? Well, welcome to this week's vzine. I've got some apologies to make. I'm ever so sorry, the birds were really loud last week, and so were the cicadas, and there was that abrupt ending to section number one. That's because I was at Write C
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Alexa Skills Goes Live!
13/06/2018 Duración: 08minGoogle’s CEO says over 20% of search enquiries are by voice now and we want to be found! Having podcasts will help but Amazon is a massive search engine where the inhabitants have buying intent. Alexa unlocks that so we have launched ClicksAndLeads365.com to deliver short, daily business and marketing tips via your smart speakers. You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Clicks And Leads 365 - Alexa Skills On the blogs Entrepreneurial Thought Leaders: Ilana Wechsler Vzine 071 | Allowing Creative Force Vzine 070 | New Clicks & Leads Masterclass Coming! Own It! 184 | Am I A Copycat? Own It! 183 | Building A Community: Why, How And Where Prefer to read? Hi everyone it's Nicola here, and I just want to welcome you to the latest episode of the Vzine. There's been a lot happening this week. I've joined a poetry course, and I've written and rea
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Allowing Creative Force
06/06/2018 Duración: 06minWhile working on a new project, Nicola Cairncross felt something was wrong so she stopped to think and regroup. Taking a couple of days off proved to be the right thing, as when she meditated and journaled, two MUCH better ideas came to her on two consecutive days. It literally felt as if some Creative Force was coming through her. Now she can deliver immense value while achieving her own marketing and business goals, but in a way that suits her much better. What are you pushing to get done? Consider stopping and allowing Creative Force to come through instead. It's much more fun and certainly much easier! You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Cafe Bar 360 in Stoupa, Greece Michael Neill - Creating The Impossible 6 Phase Guided Meditation with Vishen Lakhiani Clicks & Leads Masterclass - THIS WILL BE LIVE AND NOT RECORDED Nicola's
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Entrepreneurial Thought Leaders: Ilana Wechsler
04/06/2018 Duración: 40minIlana Wechsler is the founder and director of Green Arrow Digital, a boutique digital agency, specialising in Pay Per Click (PPC) marketing. About Ilana Wechsler Ilana, a former Data Analyst, turned PPC expert has worked at many of the global financial institutions but switched careers many years ago when she finally gave in to her passion for PPC, IT and entrepreneurship. She is truly passionate about working closely with her clients and helping them achieve their business goals by helping them grow their businesses online. Ilana currently lives in Sydney, Australia with her husband and 3 children. Connect with Ilana GreenArrowDigital.com Facebook YouTube Please listen to the podcast to hear Ilana's full mind, marketing and money tips for entrepreneurs. You may also be interested in my book, "Mindset, Marketing & Money" Vol 1, featuring Rich Schefren, Jeni Hott, James Schramko, Dan Norris, Margaret Wright and Ryan Levesque, available now on Amazon UK | Amazon US
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New Clicks & Leads Masterclass Coming!
30/05/2018 Duración: 06minNicola Cairncross is working on some brand new content to complement her ‘Be Everywhere Online’ training so keep an eye on your inbox! Before you can build a powerful brand you need to know who you are talking to, and what your personal superpower is, then afterwards you need to know how to look after all the new profits you will make. This new Masterclass will cover all that and more! You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Clicks & Leads Masterclass - THIS WILL BE LIVE AND NOT RECORDED Nicola's free app for your mobile device - Clicks & Leads On the blogs Vzine 069 | Playing To Win Vzine 068 | Dancing In The Future Own It! 182 | Cristina Palma: Social Changers And Professional Volunteers Own It! 181 |Dancing In The Future Prefer to read? It's Nicola here, and it's not a very nice day in Greece. It's really warm but it's not very sunny
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Playing To Win
23/05/2018 Duración: 09minIt's hot in Greece and Nicola Cairncross is trying to make up lost time after a power cut knocked her internet out for a whole day. As that week had already included a big party and recording five "Write Club" episodes, scheduling a client call on a Saturday morning proved to be not such a good idea, leading to extra urgent work that made her miss the local "Royal Wedding" party, (but she enjoyed it at home while working). She's got a great business book recommendation for you though... You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Harry & Meghan Royal Wedding Highlights by BBC Playing To Win by A G Lafley Traction by Gino Wickman Profit First by Mike Michalowicz Clicks And Leads Academy - mentoring with Nicola Cairncross Nicola's free app for your mobile device - Clicks & Leads On the blogs Vzine 068 | Dancing In The Future Vzine 067 | L
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Dancing In The Future
16/05/2018 Duración: 07minThe future is very much on her mind, as Nicola Cairncross has been speaking for the International Coach Federation at County Hall on this very topic. What do you need to be thinking about in order to futureproof your business? She gets some tips on public speaking from her mate Pete Jenkins who is Chairman of GamFed and get's flown all over the world to speak on Gamification. One of Pete's colleagues ended up on the very next chair on stage with Nicola in London - small world, isn't it? You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine UK ICF Conference in London Pete Jenkins - Gamification Plus Clicks And Leads Academy - mentoring with Nicola Cairncross Nicola's free app for your mobile device - Clicks & Leads On the blogs Vzine 067 | Lessons From A Mossie Net Vzine 066 | Catch Up, Will You? Own It! 180 | Starting Again In Business Own It! 179
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Lessons From A Mossie Net
09/05/2018 Duración: 08minAs Nicola Cairncross prepares to go to the UK to speak at the International Coach Federation Annual Conference, UKICF, she reflects on the lessons learned from improvising a mosquito net bed covering for visiting ‘singing sister’ Heather Cairncross. You can also subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Heather Cairncross Local Stoupa volunteer Gaia Firefighters Nicola's free app for your mobile device - Clicks & Leads On the blogs Vzine 066 | Catch Up, Will You? Vzine 065 | When Everything Goes Wrong Own It! 179 | Mental Models Own It! 178 | Mary Daniels: Normal People, Noble Causes Prefer to read? Hey, Nicola here. We've had quite an exciting week this week. First of all, Heather and Richard came to stay. Heather's my singing sister, and Richard's her partner. And I was very excited about that, 'cause they've never been to Stoupa before, and I was
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Catch Up, Will You?
02/05/2018 Duración: 08minAs many business owners finally realise they've got to grips with marketing online, the landscape changes again. If you are not capturing leads from your website and email marketing effectively yet, you may as well give that a miss as everything goes mobile! How can you keep up? By catching up and then keeping on top of it, that's how! You can now subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Be Everywhere Online - 30 Day Challenge UK International Coach Federation Conference 2018 #UKICF Nicola's free app for your mobile device - Clicks & Leads Competition on WriteClubThePodcast.com On the blogs Vzine 065 | When Everything Goes Wrong Vzine 064 | Inspiring Facebook Lives For Business Own It! 178 | Mary Daniels: Normal People, Noble Causes Own It! 177 | The Value You Bring To The Hour Prefer to read? It's Nicola here and I am pleased to report that I've b
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When Everything Goes Wrong
25/04/2018 Duración: 10minWhat do you do when everything goes wrong? From persistent drilling interrupting podcast and FB Live recording, to banned FB ad account to client’s website pointing at not so salubrious sites, it’s not been the easiest week! What practical and emotional tips can Nicola Cairncross share that help on weeks like these? You can now subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Be Everywhere Online - 30 Day Challenge Veronica Pullen Bev Mead Siteground Web Hosting On the blogs Vzine 064 | Inspiring Facebook Lives For Business Vzine 063 | Business Sucker Punch Own It! 177 | The Value You Bring To The Hour Own It! 176 | What Price Education? Prefer to read? Hi everyone it's Nicola here and I want to welcome you to the VZine. And this week we've got some great results to report. The people who've been going through my "Be Everywhere Online" 30 Day Challenge are
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Inspiring Facebook Lives For Business
18/04/2018 Duración: 13minWithout an ad account to play with, Nicola Cairncross is inspired by Minesh Bhindi and James Schramko, both of whom produced inspiring Facebook Lives for their business this week, in different ways. If you have been thinking you should do Facebook Live broadcasts for your business, take a look at the middle section of the vzine, where Nicola analyzes both and shows how you could adapt each format for your business. You can now subscribe to Clicks And Leads via Radio Public Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine My affiliate link for Minesh's Gold & Silver For Life Watch Minesh's FB Live and check James out Be Everywhere Online - 30 Day Challenge Own It! The Podcast on Radio Public On the blogs Vzine 063 | Business Sucker Punch Vzine 062 | You Bring The Magic Own It! 176 | What Price Education? Own It! 175 | 30 Day Challenges Prefer to read? Hi everyone it's Nicola here. Just wanted t
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Business Sucker Punch
11/04/2018 Duración: 10minNicola Cairncross received a big blow this week as Facebook disabled her ad account, but after the initial shock, she’s working to resolve the issues whilst keeping her mind on a tight leash! Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Be Everywhere Online - 30 Day Challenge Facebook Ads Policies Own It! The Podcast on Radio Public On the blogs Entrepreneurial Thought Leaders: Heather Cairncross Vzine 062 | You Bring The Magic Vzine 061 | How To Be More Efficient Own It! 175 | 30 Day Challenges Own It! 174 | Tom Evans - How To Own Time Prefer to read? So Welcome to the Vzine, and it's been quite an interesting week, I've had a real body blow to my business this week, and I'm gonna talk about that in the middle section so yeah I just wanted to just let you know what a glorious day it is here, I hope the weather's improving in England, and I'm looking to keep these beginning and end bits a bit s
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You Bring The Magic
04/04/2018 Duración: 12minIf you've experienced success then failure, you can lose your self-confidence and wonder if you can ever make it work again. However, if you knew that every endeavour has only a 50/50 chance of success and that YOU bring the magic, 1% can really make a difference. But as always there's a twist in the tale... Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Be Everywhere Online - 30 Day Challenge Write Club Podcast Michael Neill - Creating The Impossible James Schramko podcast - How To Transform Your Extraordinary Mind With Vishen Lakhiani Code of the Extraordinary Mind by Vishen Lakhiani 6 Phase Guided Meditation by Vishen Lakhiani The Money Gym Own It! The Podcast featured on Radio Public On the blogs Entrepreneurial Thought Leaders: Chris Barrow Vzine 061 | How To Be More Efficient Vzine 060 | Marketing Versus Sales Own It! 174 | Tom Evans - How To Own Time Own It! 173 | Being Unbusy Pr
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Entrepreneurial Thought Leaders: Heather Cairncross
02/04/2018 Duración: 01h04minClassical and jazz singer shares the ups and downs of life on the road and how to make money in between. Heather Cairncross, is of course, also lucky enough to be Nicola’s sister Heather’s uniquely versatile voice has allowed her to sing successfully at the highest level internationally in many musical genres. Her career has included concert performances at Carnegie Hall with Stephane Grappelli, operas at La Scala, Milan, and solo engagements with the world’s leading ensembles including the Chicago, Boston and London Symphony Orchestras. A specialist in both contemporary and baroque music, Heather sings with Steve Reich and Musicians as well as being a member of, and soloist for Sir John Eliot Gardiner’s Monteverdi Choir (which Gramophone Magazine voted Best Choir in the World in 2010). She is equally in demand in the recording studio. In addition to the fifteen albums she recorded as a member of a cappella group The Swingle Singers, she has sung for artists such as Tony Bennett, Björk, Mike Oldfield an
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How To Be More Efficient
28/03/2018 Duración: 10minIt might feel like harder work at the time but there are several ways to become more efficient and when you have a big enough incentive to close your computer you get a lot more done! Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Write Club Podcast Be Everywhere Online - 30 Day Challenge Own It! The Podcast Taverna Melissa in Stoupa, Greece On the blogs Entrepreneurial Thought Leaders: Chris Barrow Vzine 060 | Marketing Versus Sales Vzine 059 | Ethics In Business Own It! 173 | Being Unbusy Own It! 172 | Law of Attraction (Part 1) Prefer to read? Hi, it's Nicola here. Recording, I hope. I've got 15 minutes to do this, so I've really got to get organized. I've got to record the three sections, I've got to re-label them, get them uploaded to Google Drive so Phoebe can take them from there and Sarah can take them from there. Today is a big day, we're recording five Write Club podcast episodes, an
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Marketing Versus Sales
21/03/2018 Duración: 10minWhat is the difference between marketing your business and making sales and, prompted by a client request to promote a high ticket event for him, Nicola discusses why you can't just send cold Facebook traffic to a sales page. Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross. Mentioned in the Vzine Find out more about Nicola's Clicks And Leads Academy where you can access the Be Everyhere Online diy course and get the help you need to start your online business Would you prefer Nicola and her team to do the grunt work for you? Find out more at ClicksAndLeads.com Get Nicola to speak at your event On the blogs Entrepreneurial Thought Leaders: Chris Barrow Vzine 059 | Ethics In Business Vzine 058 | Keep Focused On Income Producing Activities Own It! 172 | Law of Attraction (Part 1) Own It! 171 | Essential Journeys Prefer to read? Hi, everyone, it's Nicola here, and it's suspiciously quiet 'round here today. I can see the odd