She's Building Her Empire: Female Entrepreneurs | Women In Business | Online Marketing | Management | Productivity | Launchi

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 415:35:10
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Sinopsis

International Best-Selling Author, 7-Figure Business Owner, and Wife & Mom, Stacy Tuschls real talk with top industry experts subtracts the overwhelm and gives you real, raw and honest scoop on how to run a successful business empire (all while enjoying life). Shes Building Her Empire podcast covers everything from embracing your passion and charging top-dollar for your skills to creating an actionable 6-figure (and beyond) business strategy and MORE! Stacy has interviewed some of the biggest names in the industry like Carrie Green from the Female Entrepreneur Association, Jill Stanton from Screw the Nine to Five, Nicole Walters, James Wedmore, and so many more. Come hang out with us, its time you build your empire.

Episodios

  • #217: [Day 5 – Irresistible Offer Challenge] Selling your offer

    03/11/2017 Duración: 28min

    Do you want to start getting more clients and making more money? I know you do. Hence, you need to SELL your offer. Seems ridiculously simple, doesn’t it? Still so many awesome people I know just keep sitting on their offers, worried about facing judgment, rejection or failure. Let me ask you a question. How many times have you spotted a person you could help and said, “Hey, I’ve got the solution to what you are going through right now! Why don’t you try it and see how it makes a difference?” Umm…NEVER, I assume. You see, selling out an offer is a process. It takes time and most importantly, it takes commitment to make a difference with your amazing work. Your initial attempts may fall on deaf ears, your posts may not get as much engagement as you had expected, people may not respond right away…. But this is where consistency, grit and follow-up techniques come in handy.   Day 5 – SELLING YOUR OFFER Day 5 of the “5 Days to Your Irresistible Offer Challenge” is all about selling your offer in a way that feels

  • #216: [Day 4 – Irresistible Offer Challenge] Delivering your offer

    02/11/2017 Duración: 29min

    Times are changing. Everything is becoming faster, better and easier than before. And communicating with your audience in the online space is no exception. We are not wired to slow & tiresome ways of doing things anymore. We want to accelerate our ability to find solutions. Likewise, when it comes to creating an irresistible offer, it’s important that you deliver it in a desirable way as well. You don’t want your clients to put your offer on the back burner. Instead, you want them to fully utilize your offer so they can get a taste of it and come back for more. Day 4 of the “5 Days to Your Irresistible Offer Challenge” is all about delivering your offer in a way that gets opened, clicked and devoured. Day 4 – DELIVERING YOUR OFFER With advanced and easy-to-use systems and processes, everyone has developed their own taste of things. No longer can you expect your prospects to mold themselves in your given options, that’s why it’s vital that you understand the best way to serve them. Today, we are going to p

  • #215: [Day 3 – Irresistible Offer Challenge] Solidifying your offer

    01/11/2017 Duración: 32min

    You’ve got an offer. A well-priced offer if I may. But how do you make sure that the ones who need it see the ACTUAL value and grab it like yesterday? How do you make sure that it doesn’t get buried in the sea of offers that are already being made? How do you make sure that it stays mega-relevant to your ideal clients? Day 3 of the “5 Days to Your Irresistible Offer Challenge” is all about solidifying your offer in a way that it becomes virtually impossible to ignore. Your primary goal is to get people to recognize the true value of your offer (face value + underlying value) and then to associate it with your business ethics. You want your prospects or target clientele to know that they can count on you when it comes to solving their problem, that you understand how one thing is affecting their whole life and that there’s a better way to do things. THIS will be the foundation upon which you build the rest of your relationship.   DAY THREE ASSIGNMENT: Understand the ONE BIG BOLD outcome of your offer; the ult

  • #214: [Day 2 – Irresistible Offer Challenge] Pricing your offer

    31/10/2017 Duración: 41min

    Good work yesterday! Getting clear about what your offer is going to be was step 1. Step 2? How much should you charge for that offer? Exciting stuff, right?!! We are all in business to make money, there is no denying that. But how we make that money is equally important to the life and sustainability of your business. We can either use “push” tactics to make people buy your offer… OR… we can “pull” the perfect clients in with a well-designed and beautifully-priced offer. Day 2 of the “5 Days to Your Irresistible Offer Challenge” is all about pricing your offer in a way that becomes a total steal. Day 2 – PRICING YOUR OFFER Pricing is as much an art as it is a science, one that relies on market research as well as psychology of your perfect person. When priced correctly, your offer can turbocharge your sales without you having to justify anything at all. Get your pricing strategy wrong and you may repel people without you even knowing about it. But here’s the thing. There's no one surefire way to price you

  • #213: Day 1 – [Irresistible Offer Challenge] Creating your offer

    30/10/2017 Duración: 22min

    Welcome to Day 1 of the “5 Days to Your Irresistible Offer Challenge.” Excited to dive in? I sure am! Let’s get to it right away. Day 1 is all about creating an offer that you can sell with absolute confidence and dignity – no sweaty palms, shaky hands or dry throat. Now creating an offer isn’t rocket science. Anyone who has a little business know-how and willingness to make money can come up with an offer. But creating an offer that RESONATES with your ideal clients and SELLS like crazy is a whole new ball game.   If you don’t create the right offer at the right time for the right people, you’re leaving your efforts up to chance. And quite frankly, that’s a total waste of time and money. After working with clients in various industries and creating my own offers, I’ve created an offer suite that I use to get people hooked, gain their trust and offer ultimate transformation – retaining them as lifelong happy customers. This offer suite is there to NOT only help you establish yourself as an expert but also to

  • #212: What Makes An Offer Irresistible And Virtually Impossible to Ignore

    28/10/2017 Duración: 20min

    "How do we get people to absolutely want to buy?"  At minute 2:10 Stacy talks about return on investment. Stacy explains how providing testimonials and case studies are essential to building credibility and prove that there will be a positive return on their investment. She discusses how return on investment does not necessarily mean a monetary value, but can include the tools and learning experiences. "What is going to be their return on investment?" At 7:00 Stacy explains how return on investment can vary for different people and programs. She discusses how clear you have to be on what the return of investment will be for your specific clients. "The structure of your offer..." At minute 8:55 Stacy talks about the 5 key areas of the structure of your offer.  She discusses: what you're selling, how much it will cost, what's in it for you, why you should be trusted and why now. She goes in depth with the 5 key areas and provides examples.   "Whatever you're selling needs to be believable." At minute 14:40 Stac

  • #211: How To Build Your Empire Writing A Book With Maria Dismondy

    26/10/2017 Duración: 31min

    Today's guest is award winning author, Maria Dismondy. Maria has a background in early education and has published 8 children's books! Her first book, "Spaghetti in a Hot Dog Bun" has sold over 26,000 copies in just six months. She talks with Stacy about how she became a successful author and how she built her empire.   "Did people expect you to write a book?" At minute 1:31 Maria explains how writing her first book was not something she had planned. She explains her background in early education and what made her take the leap into becoming an author.     "How are you doing this?" At 3:25 Maria talks about how she built her empire. She describes starting off in business doing one-on-one coffee dates to share her story and how that has now turned in to consulting.   "I wish I would have known..." At minute 4:31 Maria talks about how being an author turns you into a business owner.   She goes in to detail about the planning, marketing and execution of a successful book launch.   She also talks about building c

  • #210: 5 Imperative Things To Do Before Creating Your First Or Next Offer!

    19/10/2017 Duración: 20min

    In today's episode Stacy talks to us about the 5 things you absolutely need to do before creating your first or next offer. She also gives a sneak peek into her new 5 day challenge, coming up at the end of October! "Two problems I see..." At minute 2:38 Stacy talks about offer problems and visibility problems when trying to market your offer. "What are you trying to sell?" At minute 3:28 Stacy explains how to sell your results and not your product.  "How can we price our product effectively?" At 5:08 Stacy discusses self-worth. She gives examples and goes in to detail about building credibility and becoming your own best case study. "What's in it for your buyer..." At minute 11:02 Stacy talks about distinguishing between feature and benefits.   "Why now?" At 13:18 Stacy explains how to create a sense of urgency with your offer. She gives examples and explains the reasons why you should be available to your customers during the offer period.    Stacy's new 5 day challenge, 5 Days To Your Irresistible Offer, st

  • #209: One Thing You Absolutely Positively Cannot Do Without In Business And The Reason Most Entrepreneurs Stay Stuck!

    12/10/2017 Duración: 18min

    In this episode Stacy talks about creating your irresistible offer. She also explains what she has coming up in October, including a webinar and a brand-new 5 Day Challenge! "The number one mistake that people make..." At minute 1:51 Stacy explains the biggest mistake that people make when creating a digital product.    "Most of the entrepreneurs focus on creating a product or service, instead of creating an offer." At 3:50 Stacy discusses the difference between creating an offer and creating a product or service.      "Let's talk about offer versus product..." At minute 6:06 Stacy gives examples on how to make your offer more compelling. "We need to go get a sense of urgency." At 7:35 Stacy talks about creating an urgency to help customers make a decision on whether or not they immediately want your product or service.   "You could also do bonuses..." At minute 10:53 Stacy goes in depth about bonus offers. She provides several examples and explains why your bonuses need to make sense.   "Pricing and packagin

  • #208: The Profit Mastermind Launch Breakdown and 3 Crucial Lessons I Learned (Plus one bonus tip!!)

    09/10/2017 Duración: 23min

    In this episode Stacy talks in depth about how her most recent launch went and what she's learned from it. She also gives us a sneak peek into what is coming up in October, including a new 5 day challenge.   "One of the things I want you to be thinking about..." At minute 2:34 Stacy explains how after two successful launches she thought her third would be easy. However, businesses and teams evolve so fast her and her team ended up with 32 lessons learned from this launch.  "We're in a different place." At 4:40 explains how having lessons learned is a good thing. Every time you do something is learning lesson for next time. She further tells us how the only time you can fail is if you quit at something.   "Tracking your numbers is crucial." At minute 5:55 Stacy discusses how important it is to track your numbers, not only during the challenge, but before as well. She gives the specifics on what numbers you should be tracking.   "The huge decision I ended up doing..." At 10:21 talks about why she decided to lau

  • #207: RUNNING TWO SUCCESSFUL BUSINESSES AT THE SAME TIME WITH JILLIAN LESLIE

    27/09/2017 Duración: 28min

    Jillian Leslie, an MBA graduate, is an online two-business entrepreneur.  She is the founder of Catch My Party (www.catchmyparty.com) and MiloTree (www.milotree.com).   Catch My Party is the largest party idea site on the web.   MiloTree helps businesses grow their social media followers and email lists from popups.  Today, she talks with Stacy about running two businesses and how she made her two brands explode.  She shares her insights and experiences of her success. Jillian talks with Stacy about being an entrepreneur of two businesses.    She explains how she got started, her struggles and her successes with both businesses and how she built her empire.  Some highlights include:  “Initially we thought we’ll monetize via ads…” At 3:06,  Jillian explains how she learned to monetize the traffic on her first business site, Catch My Party.   “Brands reached out to us.”  At minute 4:09, Jillian discusses how she made her businesses stand out to get brands to contact her to work together.  “Think of yourself as

  • #206: 5 Day Challenge Q and A with Stacy Tuschl

    21/09/2017 Duración: 35min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Thank you for joining us! Today we are wrapping up my Five Day Challenge with a Q&A session. If you are yet to look at it, go and check out the last five episodes, where we really dug in deep to teach you how you plan, create and then actually go ahead and launch, in a ninety day period, whether you're launching a business or a  product.  Even if you missed the challenge, stick around, as I'm going live on my Facebook Page and I'll be answering everybody's questions about how to do this launch thing, so listen in carefully, because I know that you're really going to get so much out of it! I'm super excited about today, because when we are doing our launch Q&A's, these are usually our big days, with lots of questions. Pe

  • #205: Day 5 - 3 Deadly Mistakes of a Product Launch

    15/09/2017 Duración: 01h01min

    Welcome to Day 5 of our 5 Day Launch Challenge! We're talking about 3 deadly launch mistakes that you want to avoid! The whole point of launching is to be as successful as possible, so today we are talking about some of the mistakes that many people make when they launch.   The 3 Deadly Mistakes of a Product Launch:   1. Jumping Into a Launch - Sometimes it is tempting to just jump into your product launch! You can easily have unrealistic sales projections, which will make it worse on you when it doesn’t meet your expectations.   2. The 6 Figure Illusion - we think that achieving 6 figures in a launch is common place, and it’s not actually all that easy to hit that number. Someone having a 6 figure launch has probably launched products multiple times. Don’t give up after your first launch. Keep working on it and launching time after time.   3. Overconfidence - there is a fine line between being confident and being too confident. A launch isn’t easy and it’s not easy to hit big numbers. There is so much work b

  • #204: Day 4: Best Tools to Launch Your Product with Stacy Tuschl

    14/09/2017 Duración: 37min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Welcome back to the Launched in 90 Challenge! Today is Day 4 of our 5 Day Challenge, and we are going to be chatting it up on Facebook Live about actually launching your product. Thanks to our diverse digital media outlets, putting your product out there is easier than ever before. That doesn’t mean that product launches won’t take your time, your focus, and a little investment. I’m going to share my best tools for product launches, as well as give you all the info on my own products and services coming to you soon!  Stay tuned for the Product Mastermind Opening at the conclusion of our 5 Day Challenge. For now, I’ll be over on Facebook Live answering questions and generating value for you, so that you have all the tools you ne

  • #203: What Types of Products Does Your Audience Need? with Stacy Tuschl

    14/09/2017 Duración: 41min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Welcome back, everyone! We have made it to Day 3 of the 5 Day Launched in 90 Challenge. Challenge weeks are our biggest listen weeks, and I am so excited to bring you info-packed episodes as well as a Q&A on Facebook Live. If you haven’t yet, make sure you go to the Facebook Fan Page to join the conversation. Today, we talk all about the kinds of products your audience will love. How do you reach your audience with your unique skills, service, or expertise? What is the deal with Freebies, Bonuses, and subscriptions? Is your product even the right one for you? I’ll be answering those questions and more as we dig in our heels and get you to the place your Online Business was always meant to be! More in this episode! Making s

  • #202: Day 2: How Can You Serve Your Perfect Person? with Stacy Tuschl

    12/09/2017 Duración: 33min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today is Day 2 of our 5 Day Launch in 90 Days Challenge. If you missed Day 1, please go back and listen to that show. We’re going to start with some Q and A and then cover today’s topic. Q and A: Should you focus on growing your email list or launching first? Part of the launch strategy is email list building. Grow your list in the pre-launch stage of your course. Do we need to do FB ads if we haven’t launched a product yet? Only do FB ads when you have a call to action. So if you want to give something away to build your list, that’s great. Do you have to go into debt to launch a course? You will either spend your time or your money your launch. So you can spend your money to save yourself time, or you can save your money and

  • #201: Launch in 90 Days Challenge Kickoff With Stacy Tuschl

    11/09/2017 Duración: 33min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today we’re kicking off our 5-Day Challenge. You can still register for the challenge and join the 1000 who have already joined via our Facebook group. The challenge covers how you can plan, create, and launch your first, or next, digital product in the next 90 days. Don’t be too realistic about your launch; I want you to dream BIG! I’m giving you everything you need to have a successful launch in 90 days! Join me! What you’ll hear in this episode: Why the 5-Day Challenge is all “meat content” and no “fluff”! Day 1: Your Vision What are your fears? Write them down on paper! How much income do you want to bring in through this launch? How will this launch help you positively impact your audience on a larger scale? List 3 ways yo

  • #200: Don't Avoid These 5 Things if You Want a Thriving Business to Support You and Your Family with Stacy Tuschl

    09/09/2017 Duración: 18min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today’s show covers Five Things to make sure you’re not avoiding if you want a business that supports your family. Your business is not just about making an impact and providing an income. We all know that it needs to support your family and life. Let’s jump into our topic together! Show Highlights: The Five Things NOT to avoid: The “one to many” business model: Don’t just trade time for dollars. Know that it will probably start with one to one. List building: #1—THE first step in creating the “one to many” business model! How am I growing my list TODAY? The sales funnel: There is no point in list-building if your LEADS don’t lead to something! Systems and automation: This will free up a lot of time, improve your professional

  • #199: Creating Your Own Course Q and A with Stacy Tuschl

    31/08/2017 Duración: 15min

    Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Today, I am excited to bring to you a live Q&A all about Product Development. One of the greatest benefits of our online community is that we can share our experiences and inspire one another to start something amazing. You have an idea, but together we can get you to a product. Your people will love it, and they will love helping you reach your goals on the road to success. It’s never too late to start something, so why not start here? This week and next, I will also be posting interviews with experts on my Facebook fan page. These experts will inspire you with their digital marketing mastery, and easy to apply tools that you can use in your own business. Make sure to post your questions in the comments, and stay connected

  • #198: 5 Steps to Create Your First or Next Digital Product

    24/08/2017 Duración: 21min

    Today we continue our August series about creating digital training products. Next week, we wrap up the series with a Live Q and A. Today we’re talking about the 5 Steps to Creating Your First or Next Digital Product.   Assessing Your Expertise - most entrepreneurs have multiple areas of expertise, so it’s important to narrow down your focus to the things that people already coming to you for. This will make it easier to sell the course. You also can get feedback from others to find out what we are really good about. Market Research - check out what your competition is doing. It’s important that you know what other people are doing in their email funnels, their membership sites, etc. You want to be better, not just cheaper. Pricing and Packaging - price your product too low and people will think you aren’t at the level they need from an expert. The flip side is to price your product too high - don’t price yourself out of the market. Either end of the spectrum can be devastating to your business. Either be in

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